TABLE OF CONTENTS
SECTION PAGE
Introduction XII
I. Executive Summary 1
II. Market Environment 4
General 4
Macroeconomic Environment 5
Demographic Trends 8
Consumer Trends 11
Personal Income & Expenditures 12
Consumer Financing 14
Building Construction 18
Residential Buildings 21
Housing Starts 24
Housing Stock 29
Improvements & Repairs 33
Nonresidential Buildings 34
Institutional 37
Office & Commercial 38
Industrial 38
Transportation & Other 39
Improvements & Repairs 39
Nonresidential Building Stock 41
Pricing Trends 43
Installed Costs 47
Historical Market Trends 49
Materials & Technology Trends 52
Environmental Legislation & Regulatory Considerations 53
General Regulatory Issues 54
Energy Savings & Cool Roofs 55
Green Roofs 57
Solar Energy Issues 58
Environmental Concerns 59
Foreign Trade 60
III. Products 63
General 63
Asphalt Shingles 66
Demand by Product & Material 69
Producers 71
Product Characteristics 72
Cost Factors 74
Bituminous Low-Slope Roofing 76
Producers 78
Product Characteristics 79
Modified Bitumen Systems 79
BUR Systems 81
Primary Roll Roofing 82
Cost Factors 83
Bituminous Sheet Roofing Consumed 85
Asphaltic Sheet Roofing 88
Coal Tar Sheet Roofing 90
Standard Roofing Felts 91
Modified Bitumen Membranes 94
Metal Roofing 97
Demand by Type 99
Producers 102
Product Characteristics 102
Cost Factors 105
Elastomeric Roofing 106
Demand by Type 108
Product Characteristics 110
Cost Factors 111
Plastic Roofing 111
Demand by Type 113
Producers 116
Product Characteristics 117
Thermoplastic Olefins 118
Polyvinyl Chloride 119
Spray Polyurethane Foams 119
All Other Plastic Roofing Products 120
Cost Factors 121
Roofing Tile 122
Demand by Type 124
Producers 126
Product Characteristics 126
Cost Factors 128
Wood Shingles & Shakes 130
Demand by Type 131
Product Characteristics 133
Cost Factors 134
Other Roofing Materials 135
Demand by Market 136
Demand by Material Type 137
Composite & Other Green Materials 138
Composite & Recycled Roofing 138
Green Roofs 140
Photovoltaic Roofing 143
All Other Roofing 144
IV. Markets 146
General 146
Residential 149
New 153
Reroofing 155
Demand by Housing Type 157
Single-Family 158
Multifamily 161
Manufactured Housing 164
Nonresidential 167
New 171
Reroofing 173
Demand by Building Type 176
Office & Commercial 179
Industrial 183
Institutional 187
Other Nonresidential 191
Demand by Slope 194
V. Regions 197
General 197
Regional Demographic & Economic Activity 198
Population Patterns 199
Economic Outlook 200
Construction Activity 202
Housing Trends 205
Regional Demand for Roofing 207
Northeast 210
New England 214
Middle Atlantic 215
Midwest 216
East North Central 221
West North Central 222
South 223
South Atlantic 228
East South Central 230
West South Central 231
West 233
Mountain 237
Pacific 238
VI. Industry Structure 241
General 241
Industry Composition & Market Share 242
Market Leaders 245
GAFMC 246
CertainTeed 247
Owens Corning 248
Firestone Building Products 249
Johns Manville 249
Carlisle SynTec 250
Product Segment Leaders 251
Product Development & Manufacturing 252
Competitive Strategies 255
Marketing 256
Distribution 259
Mergers & Acquisitions 260
Cooperative Agreements 261
Company Profiles 264
Allied Building Products, see CRH
American Building Components, see NCI Building Systems
American Buildings, see Nucor
ASC Profiles, see BlueScope Steel
ATAS International Incorporated 265
Atlas Roofing, see Hood Companies
Bakor, see Henry
BASF SE 268
Berkshire Hathaway Incorporated 271
Bitec, see Index
BlueScope Steel Limited 278
Boral Limited 284
Bridgestone Corporation 288
Building Materials Corporation of America 293
Butler Manufacturing, see BlueScope Steel
Canroof Corporation, see IKO Group
Carlisle Companies Incorporated 300
Ceco Building Systems, see NCI Building Systems
CertainTeed, see Saint-Gobain
Clarke Group 305
CRH plc 307
DECRA Roofing Systems, see Fletcher Building
Dow Chemical Company 309
Duro-Last Roofing Incorporated 312
EcoStar, see Staroba Plastic and Metal Products of New York
Euramax International Incorporated 313
Fabral, see Euramax International
Fiberteq, see IKO Group and Owens Corning
Fletcher Building Limited 318
GAF Materials, see Building Materials Corporation of America
Gerard Roofing Technologies, see Metals USA
Gulf States Manufacturers, see Nucor
Hanson Roof Tile, see HeidelbergCement
HCI Steel Building Systems, see BlueScope Steel
HeidelbergCement AG 320
Henry Company 321
Hood Companies 325
Hunter Panels, see Carlisle Companies
Hyload Roofing Systems, see IKO Group
IB Roof Systems 328
Icopal A/S 329
IKO Group 332
Index SpA 337
Insulated Panel Systems, see NCI Building Systems
Insulfoam, see Carlisle Companies
Johns Manville, see Berkshire Hathaway
JPS Industries Incorporated 339
Kirby Building Systems, see Nucor
Koppers Incorporated 340
Liberty Building Systems, see BlueScope Steel
Ludowici Roof Tile, see Terreal
Metal Building Components, see NCI Building Systems
Metals USA Incorporated 342
Metl-Span, see BlueScope Steel
Monier Group GmbH 344
MonierLifetile, see Boral and Monier Group
MW/MB, see TAMKO Building Products and IKO Group
NCI Building Systems Incorporated 347
Norandex Building Materials Distribution,
see Saint-Gobain
North American Roofing Services 352
Nucor Corporation 353
OMNOVA Solutions Incorporated 355
Owens Corning 356
Petersen Aluminum Corporation 360
Redland Clay Tile, see Monier Group
Robertson Building Systems, see NCI Building Systems
Saint-Gobain 363
Siplast Icopal, see Icopal
Star Building Systems, see NCI Building Systems
Staroba Plastic and Metal Products of New York 370
TAMKO Building Products Incorporated 371
Terreal 377
Varco Pruden Buildings, see BlueScope Steel
Vulcraft, see Nucor
Westile, see CRH
LIST OF TABLES
TABLE NUMBER PAGE
SECTION I -- Executive Summary
Summary Table 3
SECTION II -- Market Environment
1 Macroeconomic Indicators 8
2 Population & Households 11
3 Personal Consumption Expenditures 14
4 Consumer Financing Environment, 1999-2009 18
5 Building Construction Expenditures 21
6 Residential Building Construction Expenditures 24
7 New Housing Indicators 29
8 Housing Stock by Type 32
9 Residential Improvement & Repair Expenditures 34
10 Nonresidential Building Construction Expenditures 37
11 Nonresidential Building Improvement & Repair Expenditures 40
12 Nonresidential Building Stock 43
13 Selected Roofing Product Prices 46
14 Roofing Market, 1999-2009 51
15 US Roofing Products Foreign Trade 62
SECTION III -- Products
1 Roofing Demand by Product 66
2 Asphalt Shingles Demand by Market 69
3 Asphalt Shingles Demand by Product & Material 71
4 Asphalt Shingles Installed Cost 76
5 Bituminous Low-Slope Roofing Demand by Market 78
6 Bituminous Low-Slope Roofing Installed Cost 85
7 Bituminous Sheet Roofing Consumed
by Bitumen, Product & Application 88
8 Asphaltic Sheet Roofing Consumed by Product 90
9 Coal Tar Sheet Roofing Consumed by Product 91
10 Standard Roofing Felts Consumed by Material Type & Surface 93
11 Modified Bitumen Roofing Membranes Consumed
by Material Type & Surface 97
12 Metal Roofing Demand by Market 99
13 Metal Roofing Demand by Type 101
14 Metal Roofing Installed Cost 106
15 Elastomeric Roofing Demand by Market 107
16 Elastomeric Roofing Demand by Type 109
17 Elastomeric Roofing Installed Cost 111
18 Plastic Roofing Demand by Market 113
19 Plastic Roofing Demand by Type 116
20 Plastic Roofing Installed Cost 122
21 Roofing Tile Demand by Market 123
22 Roofing Tile Demand by Type 126
23 Roofing Tile Installed Cost 129
24 Wood Shingle & Shake Demand by Market 131
25 Wood Shingle & Shake Demand by Type 132
26 Wood Shingle & Shake Installed Cost 135
27 Other Roofing Materials Demand by Market 137
28 Other Roofing Materials Demand by Type 138
SECTION IV -- Markets
1 Roofing Demand by Market 148
2 Residential Roofing Demand by Product & Application 152
3 New Residential Roofing Demand by Product 154
4 Residential Reroofing Demand by Product 157
5 Residential Roofing Demand by Housing Type 158
6 Single-Family Housing Roofing Demand
by Product & Application 161
7 Multifamily Housing Roofing Demand
by Product & Application 164
8 Manufactured Housing Roofing Demand
by Product & Application 166
9 Nonresidential Roofing Demand by Product & Application 170
10 New Nonresidential Roofing Demand by Product 173
11 Nonresidential Reroofing Demand by Product 176
12 Nonresidential Roofing Demand by Building Type 177
13 Office & Commercial Roofing Demand
by Product & Application 182
14 Industrial Roofing Demand by Product & Application 186
15 Institutional Roofing Demand by Product & Application 190
16 Other Nonresidential Roofing Demand
by Product & Application 193
SECTION V -- Regions
1 Population by Region 200
2 Gross Domestic Product by Region 202
3 Construction Expenditures by Region 204
4 Regional Housing Indicators 206
5 Roofing Demand by Region 209
6 Northeast Roofing Demand by Subregion, Market & Product 213
7 Midwest Roofing Demand by Subregion, Market & Product 220
8 South Roofing Demand by Subregion, Market & Product 227
9 West Roofing Demand by Subregion, Market & Product 236
SECTION VI -- Industry Structure
1 Roofing Sales by Company, 2009 244
2 Selected Cooperative Agreements 263
LIST OF CHARTS
CHART NUMBER PAGE
SECTION I -- Executive Summary
SECTION II -- Market Environment
1 Year of Construction of Housing Stock, 2009 33
2 Roofing Prices, 1999-2019 47
3 Installed Cost for Selected Roofing Products, 2009 49
4 Roofing Market Growth, 2000-2009 52
SECTION III -- Products
SECTION IV -- Markets
1 Nonresidential Roofing Demand by Building Type, 2009:
New vs. Reroofing 178
2 Roofing Demand by Slope, 2009 196
SECTION V -- Regions
1 Roofing Demand by Region, 2009 209
SECTION VI -- Industry Structure
1 US Roofing Market Share, 2009 246