US hard surface flooring demand will rise 4.6 percent annually through 2013. Growth will be driven by ongoing gains on carpeting and the popularity of high-end and green materials. Laminate and wood flooring will offer the best opportunities, while new niche products such as bamboo, cork and eucalyptus flooring enjoy good prospects.
This study analyzes the 7.7 billion square foot US hard surface flooring industry. It presents historical demand data for the years 1998, 2003 and 2008, and forecasts for 2013 and 2018 by product (e.g., vinyl, rubber, linoleum, ceramic tile, wood, laminate) and market (e.g., residential buildings, nonresidential buildings, transportation equipment).
The study also considers market environment factors, details industry structure, evaluates company market share and profiles 32 industry players, including Mohawk Industries, Armstrong World Industries and Shaw Industries.