TABLE OF CONTENTS
SECTION PAGE
INTRODUCTION xi
I. EXECUTIVE SUMMARY 1
II. MARKET ENVIRONMENT 4
General 4
Macroeconomic Outlook 6
Demographic Outlook 9
Personal Consumption Expenditures 13
Manufacturing Outlook 16
Construction Outlook 19
Building Construction Expenditures 21
Residential Building Construction 24
Housing Completions 26
Housing Stock 31
Residential Improvements & Repairs 35
Nonresidential Building Construction 36
Siding Trends 39
Raw Materials 42
Environmental & Regulatory Considerations 44
Volatile Organic Compounds 46
Pigments 48
Solid Waste Recycling 49
Paint Industry Regulations 51
World Paint & Coatings Demand 53
III. OVERVIEW 56
Supply & Demand 56
Historical Market Trends 58
Formulations 61
Water-Based 63
Solvent-Based 64
Powder Coatings 66
Other 66
Substrates 67
Pricing Trends 69
Foreign Trade 72
Imports 75
Exports 78
IV. ARCHITECTURAL MARKETS 81
Supply & Demand 81
Historical Market Trends 82
Markets 85
Residential Building Construction 87
New Construction 89
Improvement & Repair 92
Nonresidential Building Construction 95
Applications & End Users 97
Interior 100
Exterior 102
Formulations 104
Water-Based 106
Solvent-Based 107
V. MANUFACTURING MARKETS 109
Supply & Demand 109
Historical Market Trends 110
Markets 113
Furniture & Fixtures 116
Furniture Industry Outlook 117
Coatings Demand 118
Suppliers 122
Packaging 123
Packaging Industry Outlook 124
Coatings Demand 126
Rigid Containers & Closures 127
Flexible & Paper Packaging 130
Suppliers 133
Motor Vehicles 134
Motor Vehicle Production Outlook 135
Coatings Demand 137
Suppliers 140
Metal Building Components 143
Nonresidential Fixed Investment 143
Coatings Demand 144
Suppliers 146
Machinery 146
Machinery Outlook 147
Coatings Demand 148
Suppliers 150
Appliances 151
Appliance Industry Outlook 151
Coatings Demand 153
Suppliers 156
Lawn & Garden Equipment 157
Power Lawn & Garden Equipment Industry Outlook 157
Coatings Demand 158
Aerospace & Other Transportation Equipment 160
Aerospace & Other Transportation Equipment Outlook 161
Coatings Demand 162
Aerospace Coatings Suppliers 167
Flooring 168
Hard Surface Flooring Outlook 169
Coatings Demand 170
Other Manufacturing Markets 172
Formulations 174
VI. MAINTENANCE & SPECIALTY COATINGS 177
Supply & Demand 177
Historical Market Trends 178
Markets 180
Industrial Maintenance 183
Nonresidential Building Improvements & Repairs 184
Coatings Demand 185
Suppliers 189
Automotive Refinishing 191
Motor Vehicle Park 191
Coatings Demand 192
Suppliers 195
Roads & Bridges 199
Highway & Street Expenditures 199
Coatings Demand 201
Suppliers 204
Marine Equipment 205
Marine Equipment Outlook 206
Coatings Demand 207
Suppliers 211
Other 211
Formulations 213
VII. INDUSTRY STRUCTURE 216
General 216
Industry Composition 217
Architectural & Decorative Paint 221
Industrial Coatings 224
Acquisitions & Divestitures 227
Cooperative Agreements 229
Distribution 232
Competitive Strategies 235
Research & Development 237
Company Profiles 240
Ace Hardware Corporation 241
AD Fire Protection Systems, see RPM International
Akzo Nobel NV 244
BASF SE 251
Behr Process, see Masco
Benjamin Moore, see Berkshire Hathaway
Berkshire Hathaway Incorporated 253
Cabot, see Valspar
Carboline, see RPM International
Chemprobe Coating Systems, see Tnemec
Color Wheel Paint, see Consorcio Comex
Consorcio Comex SA de CV 258
DayGlo Color, see RPM International
Diamond Vogel Paints 262
Dow Chemical Company 267
Dryvit Systems, see RPM International
Dunn-Edwards Corporation 268
DuPont (EI) de Nemours 272
EFTEC, see EMS-Chemie Holding
EMS-Chemie Holding AG 275
Ennis Paint Incorporated 276
Ferro Corporation 278
Frazee Paint, see Consorcio Comex
Fujikura Kasei Company Limited 280
Fuller (HB) Company 282
General Paint, see Consorcio Comex
House of Kolor, see Valspar
Hydro-Stop, see Quest Specialty Chemicals
Innovative Performance Systems, see Ennis Paint
International Paint, see Akzo Nobel
Jones-Blair Company 284
Kelly-Moore Paint Company Incorporated 286
Kwal Paint, see Consorcio Comex
LORD Corporation 288
Majic Paints, see Yenkin-Majestic Paint
Masco Corporation 290
Masterchem Industries, see Masco
Matrix Systems Automotive Finishes, see Quest Specialty Chemicals
Metal Coatings International, see NOF
Neogard, see Jones-Blair
Nippon Paint Company Limited 294
NOF Corporation 296
Parker Paint Manufacturing, see Consorcio Comex
Pettit Paints, see RPM International
Plasti-Kote, see Valspar
PPG Industries Incorporated 298
Quest Specialty Chemicals Incorporated 304
Raabe, see Quest Specialty Chemicals
Red Spot Paint & Varnish, see Fujikura Kasei
RPM International Incorporated 307
Rust-Oleum, see RPM International
Sherwin-Williams Company 316
Spraylat Corporation 323
StrataShield, see Tnemec
TCI Powder Coatings, see RPM International
Tennant Company 326
Testor, see RPM International
3M Company 328
TIGER Coatings GmbH & Company KG 330
Tnemec Company Incorporated 332
Tremco, see RPM International
True Value Company 335
US Paint Corporation 336
Valspar Corporation 338
Vista Paint Corporation 343
Yenkin-Majestic Paint Corporation 346
Zolatone Automotive, Industrial & Marine, see Quest
Specialty Chemicals
LIST OF TABLES
TABLE NUMBER PAGE
SECTION I -- EXECUTIVE SUMMARY
Summary Table 3
SECTION II -- MARKET ENVIRONMENT
1 Macroeconomic Indicators 9
2 Population & Households 13
3 Personal Consumption Expenditures 15
4 Manufacturers’ Shipments 18
5 Construction Expenditures 21
6 Building Construction Expenditures 24
7 Residential Building Construction Expenditures 26
8 New Housing Indicators 31
9 Housing Stock by Type 34
10 Residential Improvement & Repair Expenditures 36
11 Nonresidential Building Construction Expenditures 39
12 Siding Demand by Material 42
13 Raw Material Demand in Paint & Coatings 44
SECTION III -- OVERVIEW
1 Paint & Coatings Supply & Demand 58
2 Paint & Coatings Market, 2000-2010 60
3 Paint & Coatings Demand by Formulation 62
4 Paint & Coatings Demand by Substrate 69
5 Paint & Coatings Prices 72
6 US Foreign Trade in Paint & Coatings 75
7 Paint & Coatings Imports by Source, 2005-2010 77
8 Paint & Coatings Exports by Destination, 2005-2010 79
SECTION IV -- ARCHITECTURAL MARKETS
1 Architectural Paint Supply & Demand 82
2 Architectural Paint Market, 2000-2010 84
3 Architectural Paint Demand by Market 87
4 Residential Building Construction Markets
for Architectural Paint 89
5 New Residential Construction Markets for Architectural Paint 92
6 Residential Improvement & Repair Markets
for Architectural Paint 95
7 Nonresidential Building Construction Markets
for Architectural Paint 97
8 Architectural Paint Demand by Application & End User 99
9 Interior Architectural Paint Demand 101
10 Exterior Architectural Paint Demand 104
11 Architectural Paint Demand by Formulation 105
SECTION V -- MANUFACTURING MARKETS
1 Manufacturing Coatings Supply & Demand 110
2 Manufacturing Coatings Market, 2000-2010 112
3 Manufacturing Coatings Demand by Market 115
4 Furniture Shipments 118
5 Furniture & Fixture Coatings Demand 122
6 Packaging Supply & Demand 126
7 Packaging Coatings Demand 127
8 Rigid Container & Closure Coatings Demand 130
9 Flexible & Paper Packaging Coatings Demand 133
10 Motor Vehicle Production 137
11 Motor Vehicle Coatings Demand 139
12 Nonresidential Fixed Investment on Structures 144
13 Metal Building Component Coatings Demand 146
14 Machinery Shipments 148
15 Machinery Coatings Demand 150
16 Appliance Shipments by Type 153
17 Appliance Coatings Demand 156
18 Power Lawn & Garden Equipment Shipments 158
19 Lawn & Garden Equipment Coatings Demand 160
20 Aerospace & Other Transportation Equipment Shipments 162
21 Aerospace & Other Transportation Equipment
Coatings Demand 167
22 Hard Surface Flooring Shipments 170
23 Flooring Coatings Demand 172
24 Other Manufacturing Markets for Coatings 174
25 Manufacturing Coatings Demand by Formulation 176
SECTION VI -- MAINTENANCE & SPECIALTY
COATINGS
1 Maintenance & Specialty Coatings Supply & Demand 178
2 Maintenance & Specialty Coatings Market, 2000-2010 179
3 Maintenance & Specialty Coatings Demand by Market 182
4 Nonresidential Building Improvement & Repair Expenditures 185
5 Industrial Maintenance Coatings Demand 189
6 Motor Vehicle Park 192
7 Automotive Refinish Coatings Demand 195
8 Highway & Street Expenditures 201
9 Road & Bridge Coatings Demand 204
10 Marine Equipment Shipments 207
11 Marine Coatings Demand 210
12 Other Maintenance & Specialty Coatings Demand 213
13 Maintenance & Specialty Coatings Demand by Formulation 215
SECTION VII -- INDUSTRY STRUCTURE
1 US Paint & Coatings Sales by Company, 2010 220
2 Selected Acquisitions & Divestitures 229
3 Selected Cooperative Agreements 232
SECTION I --
LIST OF CHARTS
CHART NUMBER PAGE
SECTION II -- MARKET ENVIRONMENT
1 Year of Construction of Housing Stock, 2010 34
2 World Paint & Coatings Demand by Region, 2010 55
SECTION III -- OVERVIEW
1 Paint & Coatings Market, 2000-2010 61
2 Paint & Coatings Demand by Formulation, 2010 63
3 Paint & Coatings Imports by Source, 2010 77
4 Paint & Coatings Exports by Destination, 2010 80
SECTION IV -- ARCHITECTURAL MARKETS
1 Architectural Paint Market, 2000-2010 85
SECTION V -- MANUFACTURING MARKETS
1 Manufacturing Coatings Market, 2000-2010 113
2 Manufacturing Coatings Demand by Market, 2010 116
3 OEM Motor Vehicle Coatings Demand Relative to
US Motor Vehicle Production, 2000-2010 140
SECTION VI -- MAINTENANCE & SPECIALTY
COATINGS
1 Maintenance & Specialty Coatings Market, 2000-2010 180
2 Maintenance & Specialty Coatings Demand by Market, 2010 183
SECTION VII -- INDUSTRY STRUCTURE
1 US Paint & Coatings Market Share, 2010 221
2 US Architectural & Decorative Paint Market Share, 2010 224
3 US Industrial Coatings Market Share, 2010 227