Demand for siding in the US is forecast to advance 8.4 percent per year through 2016 to 96.5 million squares. Brick, stucco and fiber cement siding will see the most rapid demand gains. The South and West regions -- where these materials are most often installed -- are forecast to see the strongest growth in population and housing activity.

This study analyzes the 64.5 million square US siding industry. It presents historical demand data for the years 2001, 2006 and 2011, and forecasts for 2016 and 2021 by siding material (e.g., vinyl, fiber cement, stucco, brick, wood, metal panels, concrete and stone, EIFS), market (residential, nonresidential) and US region.

The study also considers market environment factors, details industry structure, evaluates company market share and profiles 33 industry players, including James Hardie, Ply Gem and CertainTeed.

				    TABLE OF CONTENTS

     SECTION									    PAGE

		INTRODUCTION							     xii

	I.	EXECUTIVE SUMMARY						       1

	II.	MARKET ENVIRONMENT						       4
		General								       4
		Macroeconomic Environment					       5
		Demographic Trends						       8
		Consumer Trends							      12
		   Personal Income & Expenditures				      12
		   Consumer Financing						      15
		Building Construction						      19
		   Residential Buildings					      21
		      Housing Completions					      23
		      Housing Stock						      28
		      Improvements & Repairs					      32
		   Nonresidential Buildings					      34
		      New							      34
		      Nonresidential Building Stock				      37
		      Improvements & Repairs					      39
		Regulatory & Environmental Trends				      40
		   Environmental Issues						      41
		   Green Building Standards					      43
		   Recycling							      45
		   Other Regulatory Issues					      46
		Pricing Trends							      47
		Materials & Technology Trends					      49
		Historical Market Trends					      51
		US-Canadian Softwood Timber Dispute				      54
		Foreign Trade							      55
		International Activity						      58

	III.	MATERIALS							      62
		General								      62
		   Area Outlook							      65
		   Value Outlook						      66
		   Installed Costs						      67
		Vinyl Siding							      70
		   Markets							      73
		   Products							      75
		   Characteristics						      77
		   Suppliers							      80
		Fiber Cement							      80
		   Markets							      81
		   Products							      84
		   Suppliers							      86
		Stucco								      86
		   Markets							      88
		   Products							      89
		      Traditional Stucco					      90
		      One-Coat Stucco						      91
		   Suppliers							      92
		Brick Siding							      92
		   Markets							      94
		   Products							      96
		      Clay Brick						      97
		      Brick Veneers						     100
		   Suppliers							     102
		Wood Siding							     103
		   Markets							     106
		   Products							     108
		      Lumber & Wood Shingles					     110
			Lumber							     113
			Shingles & Shakes					     114
		      Plywood							     114
		      Hardboard							     117
		      Other Engineered Wood					     119
		   Suppliers							     123
		Metal Panels							     124
		   Markets							     125
		   Products							     126
		   Suppliers							     128
		Concrete & Stone						     129
		   Markets							     130
		   Products							     131
		      Concrete Block						     132
		      Precast Panel & Other					     135
		   Suppliers							     137
		EIFS								     138
		   Markets							     140
		   Products							     141
		   Suppliers							     142
		Other Siding							     143
		   Steel Siding							     144
		   Polypropylene Siding						     147
		   Aluminum Siding						     148
		   All Other Siding						     151

	IV.	MARKETS								     153
		General								     153
		Residential							     156
		   New Residential						     161
		      Single Family						     165
		      Multifamily						     169
		      Manufactured Housing					     172
		   Improvements & Repairs					     175
		      Vinyl							     179
		      Other Materials						     181
		Nonresidential							     183
		   New								     188
		   Improvements & Repairs					     192
		   Demand by Building Type					     196
		      Commercial & Lodging					     197
		      Institutional						     199
		      Industrial						     201
		      Office							     203
		      Other							     205

	V.	REGIONS								     207
		General								     207
		Regional Demographic & Economic Activity			     208
		   Economic Outlook						     209
		   Population Patterns						     211
		   Construction Activity					     214
		   Housing Trends						     216
		Regional Siding Demand						     219
		   Northeast							     221
		      Demand by Market & Subregion				     222
		      Demand by Material					     223
		      New England						     227
		      Middle Atlantic						     228
		   Midwest							     229
		      Demand by Market & Subregion				     230
		      Demand by Material					     232
		      East North Central					     235
		      West North Central					     236
		   South							     237
		      Demand by Market & Subregion				     238
		      Demand by Material					     240
		      South Atlantic						     245
		      East South Central					     246
		      West South Central					     248
		   West								     249
		      Demand by Market & Subregion				     250
		      Demand by Material					     252
		      Mountain							     256
		      Pacific							     258

	VI.	INDUSTRY STRUCTURE						     260
		General								     260
		Industry Composition						     261
		Market Share by Company						     264
		      Market Share by Material					     268
		   Vinyl Siding							     269
		   Stucco & EIFS Siding						     269
		   Wood Siding							     270
		   Brick Siding							     270
		   Fiber Cement Siding						     271
		   Metal Panel Siding						     271
		Manufacturing							     272
		Competitive Strategies						     273
		Marketing							     276
		Distribution							     280
		Mergers & Acquisitions						     282
		Company Profiles						     285
		   Acme Brick, see Berkshire Hathaway
		   Alcoa Incorporated						     286
		   Allied Building Products, see CRH
		   Alside, see Associated Materials
		   American Buildings, see Nucor
		   ASC Profiles, see BlueScope Steel
		   Associated Materials LLC					     288
		   Berkshire Hathaway Incorporated				     291
		   BlueScope Steel Limited					     293
		   Boise Cascade Holdings LLC					     297
		   Boral Limited						     298
		   Boral Stone Products, see Boral and Owens Corning
		   Butler Manufacturing, see BlueScope Steel
		   CBC Steel Buildings, see Nucor
		   Ceco Building Systems, see NCI Building Systems
		   Cedar Valley Shingle Systems Incorporated			     301
		   CertainTeed, see Saint-Gobain
		   Clarke Group							     303
		   Coronado Stone Products Company				     305
		   Crane Group							     306
		   Crane Plastics Siding, see Georgia Gulf
		   CRH plc							     307
		   Dryvit Systems, see RPM International
		   Exteria Building Products LLC				     311
		   Exterior Portfolio by Crane, see Georgia Gulf
		   Garco Building Systems, see NCI Building Systems
		   General Shale Brick, see Wienerberger 
		   Gentek Building Products, see Associated Materials
		   Georgia-Pacific, see Koch Industries
		   Georgia Gulf Corporation					     313
		   Glen-Gery, see CRH
		   Gulf States Manufacturers, see Nucor
		   Hanson Brick, see HeidelbergCement
		   Hardie (James) Industries SE					     316
		   Heartland Siding, see ProVia Door
		   HeidelbergCement AG						     319
		   Heritage Stone, see ProVia Door
		   Insulated Panel Systems, see NCI Building Systems
		   Jenkins Brick & Tile, see Berkshire Hathaway
		   Kaycan Limited						     322
		   Kirby Building Systems, see Nucor
		   Koch Industries Incorporated					     324
		   KP Building Products, see Kaycan
		   Louisiana-Pacific Corporation				     326
		   Mastic Home Exteriors, see Ply Gem Holdings
		   MBCI, see NCI Building Systems
		   Metl-Span, see BlueScope Steel
		   Mitten Incorporated						     328
		   Napco, see Ply Gem Holdings
		   NCI Building Systems Incorporated				     330
		   Nichiha Corporation						     333
		   Norandex Building Materials Distribution,
		      see Saint-Gobain
		   Nucor Corporation						     335
		   Oldcastle Architectural, see CRH
		   Owens Corning						     337
		   Owens Corning Masonry Products,
		      see Boral and Owens Corning
		   Ply Gem Holdings Incorporated				     339
		   ProVia Door Incorporated					     343
		   Resolite, see Verzatec
		   Rogers Block, see CRH
		   Rollex Corporation						     345
		   Royal Group, see Georgia Gulf
		   RPM International Incorporated				     346
		   Saint-Gobain							     348
		   Schweiter Technologies AG					     352
		   Shakertown 1992, see Clarke Group
		   Steelscape, see BlueScope Steel
		   Sto AG							     354
		   3A Composites USA, see Schweiter Technologies
		   Varco Pruden Buildings, see BlueScope Steel
		   Variform, see Ply Gem Holdings
		   Verzatec SA de CV						     356
		   Weyerhaeuser Company						     357
		   Wienerberger Baustoffindustrie AG				     358
		Additional Companies Mentioned in Study				     360


				      LIST OF TABLES

    TABLE NUMBER								    PAGE


		SECTION I -- EXECUTIVE SUMMARY
		Summary Table							       3

		SECTION II -- MARKET ENVIRONMENT
	1	Macroeconomic Indicators					       8
	2	Population & Households						      12
	3	Personal Consumption Expenditures				      15
	4	Consumer Financing Environment, 2001-2011			      18
	5	Building Construction Expenditures				      21
	6	Residential Building Construction Expenditures			      23
	7	New Housing Indicators						      28
	8	Housing Stock by Type						      31
	9	Residential Improvement & Repair Expenditures			      34
	10	Nonresidential Building Construction Expenditures		      37
	11	Nonresidential Building Stock					      39
	12	Nonresidential Building Improvement & Repair Expenditures	      40
	13	Siding Pricing Trends						      49
	14	Siding Market, 2001-2011					      53
	15	Siding Products Foreign Trade					      58

		SECTION III -- MATERIAL
	1	Siding Demand by Material in Area Terms				      66
	2	Siding Demand by Material in Value Terms			      67
	3	Vinyl Siding Demand						      73
	4	Fiber Cement Siding Demand					      81
	5	Stucco Siding Demand						      88
	6	Brick Siding Demand by Market					      93
	7	Brick Siding Demand by Product					      97
	8	Clay Brick Siding Demand					     100
	9	Brick Veneer Siding Demand					     102
	10	Wood Siding Demand by Market					     106
	11	Wood Siding Demand by Product					     110
	12	Lumber & Wood Shingle Siding Demand				     112
	13	Plywood Siding Demand						     117
	14	Hardboard Siding Demand						     119
	15	Other Engineered Wood Siding Demand				     122
	16	Metal Panel Siding Demand					     125
	17	Concrete & Stone Siding Demand					     130
	18	Concrete & Stone Siding Demand by Product			     132
	19	Concrete Block Siding Demand					     134
	20	Precast Panel & Other Siding Demand				     137
	21	EIFS Siding Demand						     139
	22	Other Siding Demand by Market & Material			     144
	23	Steel Siding Demand						     146
	24	Polypropylene Siding Demand					     148
	25	Aluminum Siding Demand						     150
	26	All Other Siding Demand						     152

		SECTION IV -- MARKETS
	1	Siding Demand by Market						     155
	2	Residential Siding Demand by Market & Material			     160
	3	New Residential Siding Demand					     165
	4	New Single-Family Housing Siding Demand				     169
	5	New Multifamily Housing Siding Demand				     172
	6	New Manufactured Housing Siding Demand				     175
	7	Residential Improvement & Repair Siding Demand			     179
	8	Nonresidential Siding Demand by Market & Material		     187
	9	New Nonresidential Siding Demand				     192
	10	Nonresidential Improvement & Repair Siding Demand		     196
	11	Nonresidential Siding Demand by Building Type			     197
	12	Commercial & Lodging Siding Demand				     199
	13	Institutional Siding Demand					     201
	14	Industrial Siding Demand					     203
	15	Office Siding Demand						     205
	16	Other Nonresidential Siding Demand				     206

		SECTION V -- REGIONS
	1	Gross Domestic Product by Region				     211
	2	Population by Region						     214
	3	Construction Expenditures by Region				     216
	4	Regional Housing Indicators					     219
	5	Siding Demand by Region						     220
	6	Northeast Siding Demand by Subregion & Market			     223
	7	Northeast Siding Demand by Material				     227
	8	Midwest Siding Demand by Subregion & Market			     231
	9	Midwest Siding Demand by Material				     235
	10	South Siding Demand by Subregion & Market			     240
	11	South Siding Demand by Material					     244
	12	West Siding Demand by Subregion & Market			     252
	13	West Siding Demand by Material					     256

		SECTION VI -- INDUSTRY STRUCTURE
	1	Siding Revenues for Selected Siding Manufacturers, 2011		     263
	2	Selected Acquisitions & Divestitures				     284


				      LIST OF CHARTS

    CHART NUMBER								    PAGE


		SECTION II -- MARKET ENVIRONMENT
	1	Year of Construction of Housing Stock, 2011			      32
	2	Siding Market, 2001-2011					      54

		SECTION III -- MATERIAL
	1	Siding Demand by Material, 2011 Area Versus Value		      64
	2	Range of Installed Costs for Selected Siding Materials, 2011	      70

		SECTION IV -- MARKETS
	1	Siding Demand by Market, 2011					     155
	2	Residential Siding Demand by Material, 2011			     161
	3	Nonresidential Siding Demand by Material, 2011			     188

		SECTION V -- REGIONS
	1	Siding Demand by Region, 2011					     221

		SECTION VI -- INDUSTRY STRUCTURE
	1	Siding Market Share by Company, 2011				     265