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Study #: 2554
Document Type: Industry Study
Date Published: Dec-2009
Format: Full study: PDF Section, Pages, Tables and Charts: HTML
Pages: 328
Full Study Price: $4,700.00

US outdoor furniture and grill demand will increase 3.9 percent annually through 2013. Both the grill and furniture segments will match the industry's overall pace, with grill sales supported by demand for more expensive, highly featured grills and furniture sales bolstered by solid gains in metal furniture and cushions and covers.

This study analyzes the $6 billion US outdoor furniture and grill industry. It presents historical demand data for the years 1998, 2003 and 2008, with forecasts for 2013 and 2018 by product (e.g., metal furniture, wicker & rattan furniture, plastic furniture, cushions and covers, umbrellas and hammocks, grills, patio heating products), end-use market (e.g., residential, nonresidential) and US regional market.

The study also considers market environment factors, details industry structure, evaluates company market share and profiles 45 industry players, including WC Bradley, Weber-Stephen Products and Agio International.

				    TABLE OF CONTENTS

     SECTION									    PAGE

		Introduction							       x

	I.	Executive Summary						       1

	II.	Market Environment						       4
		General								       4
		Economic Outlook						       5
		Demographic Trends						       9
		   Population							      10
		   Households							      12
		Consumer Income & Spending					      13
		   Personal Income & Expenditures				      13
		   Consumer Financing						      15
		Construction Trends						      19
		   Residential Construction					      22
		      New Housing						      25
		      Housing Stock						      29
		      Single-Family Home Sales					      33
		      Porch, Patio & Deck Trends				      34
		   Nonresidential Construction					      37
		Nonbuilding Construction					      40
		Market Trends & Seasonality					      42
		Pricing Patterns						      45
		International Activity & Foreign Trade				      48
		   Imports							      50
		   Exports							      55

	III.	Products							      58
		General								      58
		Outdoor Furniture & Accessories					      60
		   Outdoor Furniture						      62
		      Metal							      65
		      Extruded Aluminum	                                              69
                      Cast & Wrought	                                              69
                      Other	                                                      70
		      Wicker & Rattan						      70
		      Plastic							      74
		      Wood & Other Materials					      76
		      Leading Suppliers						      80
		   Cushions & Covers						      82
		   Umbrellas & Hammocks						      85
		Grills & Accessories						      88
		   Grills							      89
		      Supply & Demand						      90
		      Types							      92
                       Gas	                                                      96
                       Charcoal & Other Solid Fuel	                             100
		       Electric & Other	                                             104
		      In Use							     105
		      Leading Suppliers						     107
		   Grill Parts & Grilling Utensils				     109
		Patio Heating Products						     113

	IV.	Markets								     117
		General								     117
		Residential Market						     118
		   Single-Family Housing					     121
		   Multifamily Housing						     121
		   Manufactured Housing						     122
		Nonresidential Market						     123
		Other Markets							     125

	V.	Regional							     129
		General								     129
		Regional Demographic & Economic Trends				     131
		   Population Patterns						     132
		   Economic Outlook						     134
		   Construction Activity					     136
		   Housing Outlook						     139
		   Consumer Expenditures					     141
		Regional Demand for Outdoor Furniture & Grills			     143
		   Northeast							     147
		      New England						     151
		      Middle Atlantic						     151
		   Midwest							     152
		      East North Central					     157
		      West North Central					     158
		   South							     159
		      South Atlantic						     167
		      East South Central					     168
		      West South Central					     169
		   West								     170
		      Mountain							     175
		      Pacific							     176

	VI.	Industry Structure						     179
		General								     179
		Industry Composition						     180
		Market Share & Leading Suppliers				     183
		Product Development & Manufacturing				     188
		Competitive Strategies						     191
		   Brand Name Recognition					     192
		   Marketing							     196
		      Conventional Advertising					     197
		      Internet							     199
		      Strategic Media Partnerships				     201
		   Cooperative Agreements					     202
		Distribution Channels						     203
		   Mass Merchandisers						     206
		   Specialty Retailers						     208
		   Home Centers							     211
		   Other							     212
		Leading Private Label Suppliers					     214
		Mergers, Acquisitions & Industry Restructuring			     216
		Company Profiles						     218
		   Agio International						     219
		   All-Luminum Products, see RIO Brands
		   Barbeques Galore, see Grand Hall Enterprise
		   Blue Rhino, see Ferrellgas Partners
		   Bradley (WC) Company						     220
		   Brinkmann Corporation					     223
		   Brown Jordan International Incorporated			     224
		   Casual Living Worldwide, see Brown Jordan
		      International
		   Century Furniture LLC					     227
		   CFM, see Monessen Hearth Systems
		   Char-Broil, see WC Bradley
		   China Yada Technology Group Company Limited			     228
		   Coleman, see Jarden
		   Cox Industries Incorporated					     229
		   Craftmade International Incorporated				     230
		   Ducane Products, see Weber-Stephen Products
		   Ethan Allen Interiors Incorporated				     232
		   Ferrellgas Partners LP					     234
		   Fiesta Barbeques Limited					     236
		   Furniture Brands International Incorporated			     238
		   Gracious Living Corporation					     240
		   Grand Basket Company Incorporated				     241
		   Grand Hall Enterprise Company Limited			     242
		   Grosfillex Sarl						     244
		   HammockSource						     246
		   Hang Zhou Weiling Steel Furniture Company Limited		     248
		   HC Holdings, see Homecrest Outdoor Living
		   Home Casual LLC						     249
		   Home Depot Incorporated					     251
		   Homecrest Outdoor Living LLC					     254
		   Innovative Surfaces, see Homecrest Outdoor Living
		   Jarden Corporation						     255
		   Keter Group							     258
		   Kmart, see Sears Holdings
		   Laneventure, see Furniture Brands International
		   Lifetime Products Incorporated				     259
		   Linya Group Company Limited					     260
		   Lloyd/Flanders Industries Incorporated			     261
		   Lowe’s Companies Incorporated				     262
		   Meadowcraft, see Southern Sales & Marketing Group
		   MECO, see Unaka
		   Menard Incorporated						     265
		   Monessen Hearth Systems Company				     266
		   Nags Head Hammocks, see HammockSource
		   OutStanding Solutions, see Keter Group
		   RIO Brands							     268
		   Salton Incorporated						     270
		   Schou Company A/S						     271
		   Scotts Miracle-Gro Company					     273
		   Sears Holdings Corporation					     274
		   Smith & Hawken, see Scotts Miracle-Gro
		   Southern Sales & Marketing Group Incorporated		     277
		   Stark Truss Company						     278
		   Target Corporation						     279
		   Treasure Garden Incorporated					     282
		   Tropitone Furniture Company Incorporated			     283
		   Unaka Corporation						     285
		   Vassallo Industries						     287
		   Vermont Castings, see Monessen Hearth Systems
		   Wabash Valley Manufacturing, see Brown Jordan
		      International
		   Wadley Holdings, see Southern Sales & Marketing
		      Group
		   Wal-Mart Stores Incorporated					     288
		   Weber-Stephen Products Company				     292
		   Winston Contract, see Brown Jordan International
		   Winston Furniture, see Brown Jordan International
		   Woodard, see Craftmade International
		   Yotrio Group Company Limited					     295
		   Zhejiang Xinyue Furniture Company Limited			     296
		   Zhejiang Yongqiang Group, see Yotrio Group
		Additional Outdoor Furniture & Grill Companies			     297


				      LIST OF TABLES

    TABLE NUMBER								    PAGE


		SECTION I -- Executive Summary
                Summary Table	                                                       3

		SECTION II -- Market Environment
	1	Macroeconomic Indicators					       9
	2	Population & Households						      10
	3	Personal Consumption Expenditures				      15
	4	Consumer Financing Environment, 1998-2008			      18
	5	Construction Expenditures					      22
	6	Residential Building Construction Expenditures			      24
	7	Housing Environment						      29
	8	Housing Stock by Type						      32
	9	Existing Single Family Home Sales				      34
	10	Porch, Patio & Deck Trends					      37
	11	Nonresidential Building Construction Expenditures		      40
	12	Nonbuilding Construction Expenditures				      42
	13	Outdoor Furniture & Grill Market Volatility, 1998-2008		      44
	14	Outdoor Furniture & Grill Pricing Patterns			      47
	15	US Trade in Outdoor Furniture & Grills				      50
	16	US Imports of Outdoor Furniture & Grills by Source		      53
	17	US Exports of Outdoor Furniture & Grills by Destination		      56

		SECTION III -- Products
	1	Outdoor Furniture & Grill Supply & Demand			      60
	2	Outdoor Furniture & Accessory Supply & Demand			      61
	3	Outdoor Furniture Supply & Demand				      64
	4	Metal Outdoor Furniture Supply & Demand				      68
	5	Wicker & Rattan Outdoor Furniture Supply & Demand		      73
	6	Plastic Outdoor Furniture Supply & Demand			      76
	7	Wood & Other Materials Outdoor Furniture Supply
		   & Demand							      80
	8	Cushion & Cover Supply & Demand					      85
	9	Umbrella & Hammock Supply & Demand				      88
	10	Grill & Accessory Supply & Demand				      89
	11	Grill Supply & Demand						      92
	12	Grill Demand by Type						      94
	13	Gas Grill Demand						     100
	14	Charcoal & Other Solid Fuel Grill Demand			     103
	15	Electric & Other Grill Demand					     105
	16	Grills in Use by Type						     107
	17	Grill Part & Grilling Utensil Supply & Demand			     113
	18	Patio Heating Product Supply & Demand				     116

		SECTION IV -- Markets
	1	Outdoor Furniture & Grill Demand by Market			     118
	2	Residential Outdoor Furniture & Grill Demand by
		   Housing Type							     120
	3	Nonresidential Outdoor Furniture & Grill Demand			     125
	4	Outdoor Furniture & Grill Demand in Other Markets		     128

		SECTION V -- Regional
	1	Residential Population by Region				     134
	2	Regional Gross Domestic Product					     136
	3	Regional Construction Expenditures				     138
	4	Regional Housing Indicators					     141
	5	Regional Personal Consumption Expenditures			     143
	6	Outdoor Furniture & Grill Demand by Region			     145
	7	Northeast Outdoor Furniture & Grill Demand by
		   Subregion & Product						     149
	8	Selected Outdoor Furniture & Grill Company Facilities
		   in the Northeast						     150
	9	Midwest Outdoor Furniture & Grill Demand by
		   Subregion & Product						     154
	10	Selected Outdoor Furniture & Grill Company Facilities
		   in the Midwest						     155
	11	South Outdoor Furniture & Grill Demand by
		   Subregion & Product						     162
	12	Selected Outdoor Furniture & Grill Company Facilities
		   in the South							     163
	13	West Outdoor Furniture & Grill Demand by
		   Subregion & Product						     173
	14	Selected Outdoor Furniture & Grill Company Facilities
		   in the West							     174

		SECTION VI -- Industry Structure
	1	US Outdoor Furniture & Grill Sales by Company, 2008		     183
	2	Selected Cooperative Agreements					     203
	3	Selected Outdoor Furniture & Grill Retail Outlets
		   by Company							     205
	4	Leading US Outdoor Furniture & Grill Private Label
		   Sales by Company, 2008					     215
	5	Selected Acquisitions & Divestitures				     217

SECTION I -- 
				      LIST OF CHARTS

    CHART NUMBER								    PAGE

SECTION I -- Executive Summary

		SECTION II -- Market Environment
	1	Year of Construction of Housing Stock, 2008			      32
	2	Outdoor Furniture & Grill Market Volatility, 1999-2008		      45
	3	Outdoor Furniture & Grill Pricing Deflators, 1998-2018		      48
	4	US Outdoor Furniture & Grill Imports by Type &
		   Source, 2008							      54
	5	Sources of US Imports as a Share of Total Demand,
		   1998-2008							      55
	6	US Outdoor Furniture & Grill Exports by Type &
		   Destination, 2008						      57

		SECTION III -- Products
	1	Outdoor Furniture Demand by Type, 2008				      65
	2	US Outdoor Furniture Market Share by Company, 2008		      82
	3	Grill Demand by Type, 2008: Value versus Volume			      95
	4	US Grill Market Share by Company, 2008				     109
SECTION IV -- Markets

		SECTION V -- Regional
	1	Regional Market Comparison, 2008				     131
	2	Outdoor Furniture & Grill Demand by Subregion, 2008		     146

		SECTION VI -- Industry Structure
	1	US Outdoor Furniture & Grill Market Share by
		   Company, 2008					             185
	2	US Outdoor Furniture & Grill Retail Sales by
		   Outlet, 2008							     206


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