US commercial printing revenue will rise 2.1 percent annually through 2014. Lithographic printing will remain dominant but will lose market share to processes better suited to shorter print runs, such as digital printing, which will lead gains. Best market opportunities include advertising, periodical, fabric and label/wrapper printing.
This study analyzes the $70 billion US commercial printing industry. It presents historical demand data for the years 1999, 2004 and 2009, and forecasts for 2014 and 2019 by process (e.g., lithographic, digital, flexographic, screen, gravure) and application (e.g., advertising, periodicals, labels and wrappers, office products, catalogs and directories).
The study also considers market environment factors, details industry structure, evaluates company market share and profiles 37 industry players, including RR Donnelley, Worldcolor and Quad/Graphics.