Study #: 1882

Published: 01/2005

Pages: 204

Full Study Price: US$ 4,100

Per Page Price: US$ 30.00

Automotive Entertainment Systems in North America to 2008 - Market Research, Market Share, Market Size, Sales, Demand Forecast, Market Leaders, Company Profiles, Industry Trends

The US, Canadian and Mexican market for light vehicle entertainment systems is expected to grow 6.3 percent yearly through 2008. AM/FM/cassette/CD players will decline as new technology bundles are introduced that include multimedia DVD players, satellite radio, MP3/WMA players and hard disk drive multimedia systems.

This study analyzes the US$7 billion North American automotive entertainment industry. It presents historical US demand data for 1998 and 2003 and forecasts to 2008, 2013 and 2020 by country, by system type (e.g., conventional audio, DVD, satellite radio, MP3/WMA-equipped, hard disk drive); and by OEM market and aftermarket.

The study also examines the market environment, reviews technology, presents company market share data, and profiles 26 leading industry competitors including Delphi, Pioneer, Visteon, SANYO, Kenwood, and Bosch.

                           TABLE OF CONTENTS
                                    
  
  SECTION                                                          PAGE
  
         INTRODUCTION                                              viii
  
   I.    EXECUTIVE SUMMARY                                            1
                                                                       
  II.    MARKET ENVIRONMENT                                           4
         General                                                      4
           Aftermarket Leadership Under Threat                        4
           OEM Market Changes                                         6
         Macroeconomic Environment                                    8
           United States                                              9
           Canada                                                    11
           Mexico                                                    12
         Light Vehicle Supply & Demand Dynamics                      14
           United States                                             16
           Canada                                                    18
           Mexico                                                    19
         Automotive Industry Trends                                  20
           United States                                             22
           Canada                                                    24
           Mexico                                                    25
         Legal & Regulatory Trends                                   27
         Electronics Industry Trends                                 28
         Pricing Trends                                              30
         Foreign Trade & International Issues                        31
           Global Supply & Demand Trends                             32
           Trends in Foreign Trade                                   34
           
 III.    DEMAND BY COUNTRY & PRODUCT                                 36
         General                                                     36
         United States                                               38
         Canada                                                      42
         Mexico                                                      44
         Demand by Product                                           47
           Conventional Audio Systems                                48
           DVD Systems                                               49
           Satellite Radio Systems                                   51
           MP3/WMA-Equipped Systems                                  52
           Hard Disk Drive Systems                                   53
  
 IV.     TECHNOLOGY                                                  55
         General                                                     55
         Basic Technological Concepts                                57
           Semiconductors                                            59
           Sensors                                                   60
           Modules, Subsystems & Systems                             61
         Automotive Entertainment Systems                            62
           Conventional Audio Heads                                  63
           Satellite Radio                                           64
           Hard Disk Drive Systems                                   65
           MP3/WMA Players                                           66
           DVD Players                                               68
           Other Systems & Components                                69
         Technological Trends                                        71
           System Integration                                        73
           Software Standardization & In-Vehicle Networks            74
           Voice Activation Technology                               77
           BLUETOOTH & Other Local Wireless Systems                  77
           Automotive Electronics Technology Evolution               79
           
   V.    MARKET ASSESSMENT                                           83
         General                                                     83
         Market Penetration Profiles                                 84
           Market Pull                                               86
           Regulatory Push                                           87
           Rapid Penetration                                         88
           Niche                                                     88
         Entertainment System Market Penetration Analysis            91
           Wave I: AM Radio                                          92
           Wave II: AM/FM/Cassette                                   93
           Wave III: CD Player-Equipped Systems                      94
           Entertainment System Market Penetration Trends            95
         Current Situation                                           97
    
  VI.    OEM ENTERTAINMENT SYSTEM DEMAND                            100
         General                                                    100
         Conventional Audio Systems                                 102
           AM/FM/CD Systems                                         103
           AM/FM/Cassette/CD Systems                                105
           AM/FM/Cassette Systems                                   106
           AM/FM Systems                                            107
         DVD Systems                                                109
         Satellite Radio Systems                                    112
         MP3/WMA-Equipped Systems                                   114
         Hard Disk Drive Systems                                    116
  
 VII.    AFTERMARKET ENTERTAINMENT SYSTEM DEMAND                    119
         General                                                    119
         Conventional Audio Systems                                 122
           AM/FM/CD Systems                                         123
           AM/FM/Cassette/CD Systems                                124
           AM/FM/Cassette Systems                                   125
           AM/FM Systems                                            127
         DVD Systems                                                128
         Satellite Radio Systems                                    129
         MP3/WMA-Equipped Systems                                   131
         Hard Disk Drive Systems                                    133
         
VIII.    INDUSTRY STRUCTURE                                         136
         General                                                    136
         Industry Composition                                       138
         Market Share                                               141
         Research & Product Development                             143
         Manufacturing                                              146
         Marketing & Distribution                                   147
         Financial Issues                                           154
         Mergers, Acquisitions & Industry Restructuring             156
         Company Profiles                                           157
           Alps Electric Company Limited                            158
           Apple Computer Incorporated                              160
           Audiovox Corporation                                     161
           Bosch (Robert) GmbH                                      163
           Bose Corporation                                         165
           Clarion Company Limited                                  166
           DaimlerChrysler AG                                       168
           Delphi Corporation                                       170
           Dolby Laboratories Incorporated                          173
           Fujitsu Limited                                          174
           Futaba Corporation                                       176
           Harman International Industries Incorporated             177
           Hitachi Limited                                          179
           Johnson Controls Incorporated                            180
           Kenwood Corporation                                      182
           Lear Corporation                                         184
           LG.Philips LCD Company, see Royal Philips Electronics
           Matsushita Electric Industrial Company Limited           185
           Microsoft Corporation                                    186
           NEC Corporation                                          187
           Panasonic Automotive Systems Company, see Matsushita
              Electric Industrial Company Limited                    
           Philips Semiconductors, see Royal Philips Electronics
           Pioneer Corporation                                      188
           Royal Philips Electronics NV                             190
           SANYO Electric Company Limited                           193
           Sharp Corporation                                        195
           Siemens AG                                               196
           Sony Corporation                                         198
           Visteon Corporation                                      200
           Xanavi Informatics Corporation, see Hitachi Limited         
         Other Companies Mentioned in Study                         204
  
    

                          LIST OF TABLES
                                   
    TABLE NUMBER                                                   PAGE
  
         SECTION I -- EXECUTIVE SUMMARY
         Summary Table                                                3
  
         SECTION II -- MARKET ENVIRONMENT
    1    North America: Macroeconomic Environment                     9
    2    United States: Macroeconomic Environment                    11
    3    Canada: Macroeconomic Environment                           12
    4    Mexico: Macroeconomic Environment                           14
    5    North America: Light Vehicle Overview                       16
    6    United States: Light Vehicle Overview                       18
    7    Canada: Light Vehicle Overview                              19
    8    Mexico: Light Vehicle Overview                              20
    9    World Light Vehicle OEM & Aftermarket Entertainment 
           System Demand by Region                                   33
  
         SECTION III -- DEMAND BY COUNTRY & PRODUCT
    1    North America: Automotive Entertainment System Demand       38
    2    United States: Automotive Entertainment System Demand       42
    3    Canada: Automotive Entertainment System Demand              44
    4    Mexico: Automotive Entertainment System Demand              46
    5    North America: Automotive Entertainment System Demand 
           by Product                                                48
    6    North America: Total Conventional Audio System Demand       49
    7    North America: Total DVD System Demand                      50
    8    North America: Total Satellite Radio System Demand          51
    9    North America: Total MP3/WMA System Demand                  53
   10    North America: Total Hard Disk Drive System Demand          54
  
         SECTION VI -- OEM ENTERTAINMENT SYSTEM DEMAND
    1    Automotive Entertainment System OEM Demand 
           in North America                                         101
    2    Conventional Audio System OEM Demand in North America      103
    3    AM/FM/CD Player System OEM Demand in North America         104
    4    AM/FM/Cassette/CD System OEM Demand in North America       105
    5    AM/FM/Cassette System OEM Demand in North America          107
    6    AM/FM System OEM Demand in North America                   109
    7    DVD Player System OEM Demand in North America              112
    8    Satellite Radio System OEM Demand in North America         114
    9    MP3/WMA-Equipped Entertainment System OEM Demand 
           in North America                                         116
   10    Hard Disk Drive-Equipped Entertainment System OEM 
           Demand in North America                                  118
  
         SECTION VII -- AFTERMARKET ENTERTAINMENT SYSTEM DEMAND
    1    Automotive Entertainment System Aftermarket Demand in 
           North America                                            121
    2    Conventional Audio System Aftermarket Demand in 
           North America                                            123
    3    AM/FM/CD Player System Aftermarket Demand in North America 124
    4    AM/FM/Cassette/CD System Aftermarket Demand in 
           North America                                            125
    5    AM/FM/Cassette System Aftermarket Demand in North America  126
    6    AM/FM System Aftermarket Demand in North America           127
    7    DVD Player System Aftermarket Demand in North America      129
    8    Satellite Radio System Aftermarket Demand in North America 131
    9    MP3/WMA-Equipped Entertainment System Aftermarket 
           Demand in North America                                  133
   10    Hard Disk Drive-Equipped Entertainment System Aftermarket
           Demand in North America                                  135
  
         SECTION VIII -- INDUSTRY STRUCTURE
    1    Sales of Selected Automotive Entertainment System 
           Suppliers, 2003                                          140
    2    Selected Cooperative Agreements                            151
         
    

                               LIST OF CHARTS
  
    CHART NUMBER                                                   PAGE
  
         SECTION II -- MARKET ENVIRONMENT
    1    United States: Light Vehicle Production by Company, 2003    24
    2    Canada: Light Vehicle Production by Company, 2003           25
    3    Mexico: Light Vehicle Production by Company, 2003           26
  
         SECTION IV -- TECHNOLOGY
    1    Automotive Playback Technology Shifts -- OEM Example
           (US Passenger Car Market, 1961 to 2003)                   57
    2    Evolution of Automotive Electronics -- US Example           81
  
         SECTION V -- MARKET ASSESSMENT
    1    Framework for Assessing OEM Light Vehicle 
           Automotive Feature Market Penetration                     86
    2    Antilock Brake Cost/Penetration Profile                     89
    3    Automotive Electronic Audio Market Penetration              90
    4    Key Entertainment System Market Penetration Waves           92
    5    Entertainment System Market Penetration Trends, 
           1961 to 2003                                              96
    6    Automotive Entertainment System Strategic Options           99
  
         SECTION VIII -- INDUSTRY STRUCTURE
    1    North American Automotive Entertainment System 
           Market Share by Company, 2003                            143
    2    Trigger Technology Definition -- Antilock Brake