TABLE OF CONTENTS
SECTION PAGE
INTRODUCTION xi
I. EXECUTIVE SUMMARY 1
II. MARKET ENVIRONMENT 4
General 4
World Economic Outlook 5
Recent Economic Performance 6
World Economic Outlook 8
Personal Income & Expenditure Trends 10
Per Capita GDP 10
Personal Consumption Expenditures 12
World Demographic Outlook 16
World Population Outlook 16
Urbanization Patterns 17
Household Formation Patterns 19
Pricing Patterns 20
Legal & Regulatory Issues 22
Technology & Product Innovation 24
III. WORLD SUPPLY & DEMAND 27
General 27
World Small Appliances Regional Demand Dynamics 28
World Small Appliances Production 32
World Demand by Product 34
Electric Housewares 36
Small Kitchen Appliances 37
Coffee & Tea Makers 37
Toasters & Toaster Ovens 38
Other 39
Other Small Household Appliances 40
Vacuum Cleaners 41
Portable Fans 42
Clothes Irons 43
Other 44
Personal Care Appliances 44
Electric Shavers, Trimmers & Clippers 45
Hair Dryers & Curling Irons/Brushes 46
Other 47
International Trade Flows 48
IV. NORTH AMERICA 50
General 50
Supply & Demand 52
United States 55
Canada 60
Mexico 64
V. WESTERN EUROPE 69
General 69
Supply & Demand 71
France 75
Germany 80
Italy 85
Netherlands 90
Spain 94
United Kingdom 98
Other Western Europe 103
Belgium 108
Sweden 108
Switzerland 109
All Other Western Europe 109
VI. ASIA/PACIFIC 111
General 111
Supply & Demand 113
Australia 117
China 122
India 127
Japan 132
South Korea 137
Taiwan 142
Other Asia/Pacific 147
Indonesia 152
Philippines 152
Thailand 153
All Other Asia/Pacific 154
VII. OTHER REGIONS 155
General 155
Supply & Demand 157
Latin America 159
Brazil 164
Other Latin America 169
Argentina 174
Colombia 174
All Other Latin America 175
Eastern Europe 176
Russia 182
Other Eastern Europe 187
Poland 193
Ukraine 193
All Other Eastern Europe 194
Africa/Mideast 195
South Africa 200
Turkey 200
Other Africa/Mideast 201
VIII. INDUSTRY STRUCTURE 203
General 203
Industry Composition 204
Market Share 207
Matsushita 207
Philips Electronics 208
Sanyo 208
Gillette 208
SEB 209
Electrolux 209
Other Leading Suppliers 210
Product Development & Manufacturing 210
Marketing & Distribution 212
Cooperative Agreements 214
Financial Requirements 220
Mergers, Acquisitions & Industry Restructuring 221
Company Profiles 225
AKO-ISMET Elektrogerate, see Glen Dimplex Group
Alba plc 225
Applica Incorporated 226
Arcelik, see Koc Holding
Bajaj Electricals Limited 229
Berkshire Hathaway Incorporated 230
Bissell Incorporated 231
Black & Decker Corporation 232
BPL Sanyo Utilities and Appliances, see Sanyo Electric
Braun, see Gillette
Bunn-O-Matic Corporation 233
Candy Elettrodomestici SpA 234
Conair Corporation 235
Cuisinart, see Conair
De Longhi SpA 238
Electrodomesticos Solac SA 240
Electrolux AB 241
Electromures SA 244
Eureka, see Electrolux
Fagor Electrodomesticos, see Mondragon
Fresh Company 245
Gillette Company 246
Gimelli Laboratories, see TechTronic Industries
Glen Dimplex Group 248
Goblin Ireland, see Glen Dimplex Group
Haier Group Company 250
Hamilton Beach Proctor-Silex, see NACCO Industries
Helen of Troy Limited 251
Holmes Group Incorporated 253
Hoover Company, see Maytag
Illinois Tool Works Incorporated 255
Interplak, see Conair
Kenwood Appliances, see De Longhi
Kirby Company, see Berkshire Hathaway
KitchenAid USA, see Whirlpool
Kobold Systems, see Vorwerk & Company
Koc Holding AS 257
Krups, see Moulinex-Brandt Group and SEB
LG Group 259
Matsushita Electric Industrial Company Limited 261
Maytag Corporation 263
Mondragon Corporacion Cooperativa 265
Morphy Richards, see Glen Dimplex Group
Moulinex-Brandt Group 266
NACCO Industries Incorporated 267
National Presto Industries Incorporated 269
Norelco Consumer Products, see Philips Electronics
Optiva Corporation, see Philips Electronics
Philips Electronics NV 271
Pifco Holdings, see Salton
Polar Industries Limited 274
Pulse Home Products, see Alba
Remington Products Company LLC 275
Rival Company, see Holmes Group
Royal Appliance Manufacturing Company 277
Salton Incorporated 278
Samsung Group 282
Sanyo Electric Company Limited 283
SEB SA 285
Sheffield Appliances, see Polar Industries
Shop-Vac Corporation 288
Sonex International, see Salton
Sunbeam Corporation 289
Superior Electrics Limited 291
Tactica International, see Helen of Troy
TechTronic Industries Company Limited 292
Thermomix, see Vorwerk & Company
Vax, see TechTronic Industries
Vorwerk & Company 294
Wahl Clipper Corporation 295
Waring, see Conair
West Bend, see Illinois Tool Works
Whirlpool Corporation 297
Windmere-Durable Holdings, see Applica
Zelmer Sp zoo 298
Other Companies Mentioned in Study 299
LIST OF TABLES
TABLE NUMBER PAGE
SECTION I
Summary Table 3
SECTION II
1 Gross Domestic Product by Region 9
2 Per Capita GDP by Region 12
3 Personal Consumption Expenditures by Region 13
4 Population by Region 17
5 Urban Population by Region 18
6 Number of Households by Region 20
7 World Electric Housewares & Personal Care Appliances
Pricing Patterns 22
SECTION III
1 World Electric Housewares & Personal Care Appliances
Demand by Region 30
2 World Electric Housewares & Personal Care Appliances
Shipments by Region 33
3 World Electric Housewares & Personal Care Appliances
Demand by Type 35
4 World Electric Housewares & Personal Care Appliances
Net Exports by Region 49
SECTION IV
1 North America - Key Indicators for Electric Housewares
& Personal Care Appliances Demand 51
2 North America Electric Housewares & Personal Care
Appliances Supply & Demand 54
3 United States - Key Indicators for Electric Housewares
& Personal Care Appliances Demand 56
4 United States Electric Housewares & Personal Care
Appliances Supply & Demand 59
5 Canada - Key Indicators for Electric Housewares &
Personal Care Appliances Demand 61
6 Canada Electric Housewares & Personal Care Appliances
Supply & Demand 63
7 Mexico - Key Indicators for Electric Housewares &
Personal Care Appliances Demand 65
8 Mexico Electric Housewares & Personal Care Appliances
Supply & Demand 68
SECTION V
1 Western Europe - Key Indicators for Electric Housewares
& Personal Care Appliances Demand 71
2 Western Europe Electric Housewares & Personal Care
Appliances Supply & Demand 74
3 France - Key Indicators for Electric Housewares &
Personal Care Appliances Demand 76
4 France Electric Housewares & Personal Care Appliances
Supply & Demand 79
5 Germany - Key Indicators for Electric Housewares &
Personal Care Appliances Demand 81
6 Germany Electric Housewares & Personal Care Appliances
Supply & Demand 84
7 Italy - Key Indicators for Electric Housewares & Personal
Care Appliances Demand 86
8 Italy Electric Housewares & Personal Care Appliances
Supply & Demand 89
9 Netherlands - Key Indicators for Electric Housewares &
Personal Care Appliances Demand 91
10 Netherlands Electric Housewares & Personal Care
Appliances Supply & Demand 93
11 Spain - Key Indicators for Electric Housewares & Personal
Care Appliances Demand 95
12 Spain Electric Housewares & Personal Care Appliances
Supply & Demand 97
13 United Kingdom - Key Indicators for Electric Housewares
& Personal Care Appliances Demand 99
14 United Kingdom Electric Housewares & Personal Care
Appliances Supply & Demand 102
15 Other Western Europe - Key Indicators for Electric
Housewares & Personal Care Appliances Demand 104
16 Other Western Europe Electric Housewares & Personal
Care Appliances Supply & Demand 107
SECTION VI
1 Asia/Pacific - Key Indicators for Electric Housewares &
Personal Care Appliances Demand 113
2 Asia/Pacific Electric Housewares & Personal Care
Appliances Supply & Demand 116
3 Australia - Key Indicators for Electric Housewares &
Personal Care Appliances Demand 118
4 Australia Electric Housewares & Personal Care Appliances
Supply & Demand 121
5 China - Key Indicators for Electric Housewares & Personal
Care Appliances Demand 123
6 China Electric Housewares & Personal Care Appliances
Supply & Demand 126
7 India - Key Indicators for Electric Housewares & Personal
Care Appliances Demand 128
8 India Electric Housewares & Personal Care Appliances
Supply & Demand 131
9 Japan - Key Indicators for Electric Housewares & Personal
Care Appliances Demand 133
10 Japan Electric Housewares & Personal Care Appliances
Supply & Demand 136
11 South Korea - Key Indicators for Electric Housewares &
Personal Care Appliances Demand 138
12 South Korea Electronic Housewares & Personal Care
Appliances Supply& Demand 141
13 Taiwan - Key Indicators for Electric Housewares &
Personal Care Appliances Demand 143
14 Taiwan Electric Housewares & Personal Care Appliances
Supply & Demand 146
15 Other Asia/Pacific - Key Indicators for Electric Housewares
& Personal Care Appliances Demand 148
16 Other Asia/Pacific Electric Housewares & Personal Care
Appliances Supply & Demand 151
SECTION VII
1 Other Regions - Key Indicators for Electric Housewares
& Personal Care Appliances Demand 156
SECTION VII
2 Other Regions Electric Housewares & Personal Care
Appliances Supply & Demand 158
3 Latin America - Key Indicators for Electric Housewares
& Personal Care Appliances Demand 160
4 Latin America Electric Housewares & Personal Care
Appliances Supply & Demand 163
5 Brazil - Key Indicators for Electric Housewares & Personal
Care Appliances Demand 165
6 Brazil Electric Housewares & Personal Care Appliances
Supply & Demand 168
7 Other Latin America - Key Indicators for Electric
Housewares & Personal Care Appliances Demand 170
8 Other Latin America Electric Housewares & Personal Care
Appliances Supply & Demand 173
9 Eastern Europe - Key Indicators for Electric Housewares
& Personal Care Appliances Demand 178
10 Eastern Europe Electric Housewares & Personal Care
Appliances Supply & Demand 181
11 Russia - Key Indicators for Electric Housewares & Personal
Care Appliances Demand 183
12 Russia Electric Housewares & Personal Care Appliances
Supply & Demand 186
13 Other Eastern Europe - Key Indicators for Electric
Housewares & Personal Care Appliances Demand 189
14 Other Eastern Europe Electric Housewares & Personal
Care Appliances Supply & Demand 192
15 Africa/Mideast - Key Indicators for Electric Housewares
& Personal Care Appliances Demand 196
16 Africa/Mideast Electric Housewares & Personal Care
Appliances Supply & Demand 199
SECTION VIII
1 Revenue Data: Selected Electric Houseware & Personal
Care Product Manufacturers, 2000 206
2 Selected Cooperative Agreements 216
3 Selected Acquisitions & Divestitures 224
LIST OF CHARTS
CHART NUMBER PAGE
SECTION II
1 World Personal Consumption Expenditures by Region, 2000 14
2 World Electric Housewares & Personal Care Appliances
Demand / Per Capita Personal Consumption Expenditures
Relationship 15
SECTION III
1 World Electric Housewares & Personal Care Appliances
Demand by Region/Country, 2000 30
2 World Electric Housewares & Personal Care Appliances
Demand Projected 2000-2005 Annual Rate of Growth 31
3 World Electric Housewares & Personal Care Appliances
Shipments by Region, 2000 34
4 World Electric Housewares & Personal Care Appliances
Demand by Type, 2000 36
SECTION VIII
1 World Electric Housewares & Personal Care Appliances
Market Share by Company, 2000 207