Study #: 1402

Published: 03/2001

Pages: 265

Full Study Price: US$ 3,500

Per Page Price: US$ 30.00

Recreational Vehicles - Market Size, Market Share, Demand Forecast, Sales, Company Profiles, Market Research, Industry Trends

US demand for recreational vehicles will grow 7.2 percent annually through 2005, driven by strong gains in the conventional recreational vehicle segment. Motor homes will account for the largest portion in value terms, with travel trailers advancing to the second largest type. Travel trailers will also benefit from the popularity of tow vehicles (e.g., trucks, vans, SUVs) as everyday transportation.

This study examines the $12.3 billion US recreational vehicle industry. It presents historical data (1990, 1995 and 2000) and forecasts to 2005 and 2010 by product (e.g., motor homes, travel trailers, folding camping trailers, truck campers, conversion vehicles); and by US geographic region.

The study examines the market environment, details industry structure and market share, and profiles over 30 key companies including Fleetwood Enterprises, Monaco, Winnebago, Thor Industries, Coachman Industries, Newmar, Jayco, National RV Holdings, and Mark III Industries.

     TABLE OF CONTENTS
         INTRODUCTION
   I.    EXECUTIVE SUMMARY
  II.    MARKET ENVIRONMENT
         General
         Macroeconomic Outlook
         Demographic Trends
         Consumer Trends
           Personal Income & Expenditure Patterns
           Recreational & Leisure Expenditures
           Consumer Financing
         Recreational Vehicle Consumer Profile
         Recreational Vehicle Retail Environment
         Pricing Patterns
         Market Volatility
         Technology
         Recreational Vehicle Stock
         World Recreational Vehicle Market
           Canada
           Western Europe
           Asia/Pacific
         US Foreign Trade
           Exports
           Imports
           Trade by Product
  III.   PRODUCTS
         Supply & Demand
         Shipments Outlook
         Conventional Recreational Vehicles
           Motor Homes
              Class A Motor Homes
              Class B Motor Homes
              Class C Motor Homes
              Producers & Market Share
           Travel Trailers
              Conventional Travel Trailers
              Fifth-Wheel Travel Trailers
              Producers & Market Share
           Campers & Camping Trailers
              Folding Camping Trailers
              Truck Campers
              Producers & Market Share
         Conversion Vehicles
           Conversion Costs
           Producers
  IV.    REGIONAL DEMAND
         General
         Regional Demographic & Economic Trends
           Regional Population Outlook
           Economic Outlook
         Northeast
           New England
           Middle Atlantic
         Midwest
           East North Central
           West North Central
         South
           South Atlantic
           East South Central
           West South Central
         West
           Mountain
           Pacific
   V.    INDUSTRY STRUCTURE
         General
         Industry Composition
         Market Share
           Conventional Recreational Vehicles
              Fleetwood Enterprises
              Monaco Coach
              Winnebago Industries
              Thor Industries
              Coachmen Industries
              Other Leading Producers
           Conversion Vehicles
         Competitive Strategies
         Product Development
         Manufacturing
           Technology Trends
           Regional Concentration
         Marketing
           Brand Awareness & Loyalty Marketing
           Lifestyle Marketing
         Channels of Distribution
         Mergers & Acquisitions
         Cooperative Agreements
         Company Profiles
           Alfa Leisure Incorporated
           Carriage Incorporated
           Chief Industries Incorporated
           Coachmen Industries Incorporated
           Damon Corporation
           Explorer Van Company
           Fairmont Homes Incorporated
           Featherlite Incorporated
           Fleetwood Enterprises Incorporated
           Forest River Incorporated
           Foretravel Incorporated
           Glaval Corporation
           Henlys Group plc
           Jayco Incorporated
           Keystone RV Company
           KIT Manufacturing Company
           Lance Camper Manufacturing Corporation
           Mark III Industries Incorporated
           Monaco Coach Corporation
           National RV Holdings Incorporated
           Newmar Corporation
           Nu Wa Industries Incorporated
           Regency Conversions Incorporated
           Rexhall Industries Incorporated
           R-Vision Incorporated
           Sherrod Vans Incorporated
           Sherry Designs Incorporated
           Skyline Corporation
           SMC Corporation
           Starcraft Corporation
           Starcraft RV Incorporated
           Sun Valley Incorporated
           Thor Industries Incorporated
           Vanguard Industries of Michigan Incorporated
           Winnebago Industries Incorporated
           Other Companies in the Recreational Vehicle Industry