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Study #: 2972

Published: 01/2013

Pages: 429

Full Study Price: US$ 6,300

Per Page Price: US$ 35.00 (text) | 60.00 (table)

World Motorcycles to 2016 - Industry Market Research, Market Share, Market Size, Sales, Demand Forecast, Market Leaders, Company Profiles, Industry Trends

The global market for motorcycles, including electrically-powered machines, will grow 7.2 percent annually to 134.5 million units in 2016. China will remain by far the largest national market, followed by India and Indonesia. Sales of e-bikes and e-cycles will grow roughly in line with internal combustion engine (ICE) motorcycle demand.

This study analyzes the 95 million unit world motorcycle industry. It presents historical demand data for the years 2001, 2006 and 2011, and forecasts for 2016 and 2021 by type (e.g., scooter, mopeds and motorbikes; light motorcycles; medium/heavy motorcycles; electric bicycles and mopeds; electric scooters), world region and for 23 countries.

The study also considers market environment factors, details industry structure, evaluates company market share and profiles 35 industry players, including Honda, Yamaha, and Hero MotoCorp.

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				    TABLE OF CONTENTS

     SECTION									    PAGE

		INTRODUCTION							      xi

	I.	EXECUTIVE SUMMARY						       1

	II.	MARKET ENVIRONMENT						       4
		General								       4
		World Economic Overview						       5
		   Recent Historical Trends					       5
		   World Economic Outlook					       7
		World Demographic Overview					      11
		   Population							      11
		   Urban Population						      14
		   Households							      15
		World Personal Income Trends					      17
		World Bicycle Market Trends					      19
		World Light Vehicle Overview					      21
		   Production							      22
		   Demand							      24
		Legal & Regulatory Issues					      26
		   Restrictions on Motorcycle Use				      27
		   Rider Safety							      28
		   Exhaust Emissions						      30
		Pricing Patterns						      32
		Technological Trends						      34
		   Internal Combustion Engine Motorcycles			      35
		   Electric Motorcycles						      36

	III.	OVERVIEW							      38
		General								      38
		Two Market Models:  Developed Versus Emerging			      39
		   Historical Context:  Japan in the 1950s			      40
		   Forecast Model Inputs					      43
		      Income Distribution					      43
		      Age & Demographics					      45
		      Climate							      46
		      Safety							      47
		      Other Factors						      48
		   Model Fit & Implementation					      49
		Regional Overview						      52
		   Demand by Unit						      53
		   Demand by Value						      55
		   Motorcycles in Use						      60
		   Production							      62
		   International Trade						      65
		Demand by Type							      67
		   Internal Combustion Engine Motorcycles			      71
		      Scooters, Mopeds, & Motorbikes				      74
		      Light Motorcycles						      75
		      Medium/Heavy Motorcycles					      76
		   Electric Motorcycles						      77
		      Bicycles & Mopeds						      80
		      Scooters & Other						      81

	IV.	NORTH AMERICA							      83
		General								      83
		Motorcycle Supply & Demand					      84
		Motorcycle Outlook & Suppliers					      87
		United States							      90
		Canada								      98
		Mexico								     104

	V.	WESTERN EUROPE							     110
		General								     110
		Motorcycle Supply & Demand					     112
		Motorcycle Outlook & Suppliers					     114
		Germany								     117
		Italy								     123
		France								     129
		Spain								     135
		United Kingdom							     141
		Other Western Europe						     147

	VI.	ASIA/PACIFIC							     154
		General								     154
		Motorcycle Supply & Demand					     156
		Motorcycle Outlook & Suppliers					     158
		China								     161
		India								     169
		Indonesia							     175
		Vietnam								     181
		Thailand							     188
		Pakistan							     194
		Philippines							     199
		Burma								     205
		Japan								     211
		Taiwan								     217
		Malaysia							     224
		South Korea							     231
		Other Asia/Pacific						     237

	VII.	OTHER REGIONS							     244
		Central & South America						     244
		   General							     244
		   Motorcycle Supply & Demand					     245
		   Motorcycle Outlook & Suppliers				     248
		   Brazil							     250
		   Argentina							     256
		   Other Central & South America				     262
		Eastern Europe							     268
		   General							     268
		   Motorcycle Supply & Demand					     270
		   Motorcycle Outlook & Suppliers				     272
		Africa/Mideast							     274
		   General							     274
		   Motorcycle Supply & Demand					     276
		   Motorcycle Outlook & Suppliers				     279
		   Nigeria							     281
		   Other Africa/Mideast						     287

	VIII.	INDUSTRY STRUCTURE						     294
		General								     294
		Industry Composition						     295
		Market Share							     297
		Competitive Strategies						     300
		Industry Globalization Trends					     302
		Research & New Product Development				     303
		Manufacturing							     306
		Marketing & Distribution					     308
		Cooperative Agreements						     310
		Mergers & Acquisitions						     317
		Company Profiles						     319
		   Bajaj Auto Limited						     320
		   Bayerische Motoren Werke AG					     323
		   Benelli QJ, see Zhejiang Qianjiang Motorcycle
		   China Jialing Industrial Company Limited			     325
		   Chongqing Jianshe Motorcycle Company Limited			     327
		   Chongqing Lifan Industry Group Company Limited		     329
		   Chongqing Loncin Industry Group Company Limited		     330
		   Dachangjiang Group Company Limited				     331
		   Daelim Industrial Company Limited				     333
		   Dafra da Amazonia Industria e Comercio de Motocicletas Limitada   334
		   Dayun Group Company Limited					     335
		   Ducati Motor Holding SpA					     337
		   Eicher Motors Limited					     338
		   Giant Manufacturing Company Limited				     340
		   Grand River Group, see Dachangjiang Group
		   Guangzhou Dayang Motorcycle, see Dayun Group
		   Haojue Suzuki Motorcycle Changzhou, see 
		      Dachangjiang Group and Suzuki Motor
		   Harley-Davidson Incorporated					     342
		   Hero MotoCorp Limited					     345
		   HICOM-Yamaha Manufacturing Malaysia Sdn Bhd, see 
		      Hong Leong Industries Berhad and Yamaha Motor
		   Honda Motor Company Limited					     346
		   Hong Leong Industries Berhad					     353
		   Hong Leong Yamaha Motor Sdn Bhd, see Hong Leong 
		      Industries Berhad and Yamaha Motor
		   Indian Motorcycle, see Polaris Industries
		   Kawai Motor Industry Guangzhou, see Luoyang 
		      Northern Enterprises Group
		   Kawasaki Heavy Industries Limited				     355
		   KTM AG							     359
		   Kwang Yang Motor Company Limited				     361
		   Luoyang Northern Enterprises Group Company Limited		     363
		   MV Agusta Motor SpA						     365
		   Peugeot SA							     366
		   Piaggio & Company SpA					     368
		   Polaris Industries Incorporated				     372
		   S&T Motors Company Limited					     374
		   Sanyang Industry Company Limited				     375
		   Shandong Bidewen Power Technology Company Limited		     377
		   Shandong Wuzheng Group Company Limited			     378
		   SMILE FC System, see Suzuki Motor
		   Suzuki Motor Corporation					     379
		   Suzuki Motorcycle R&D, see Dachangjiang Group and Suzuki Motor
		   Triumph Motorcycles Limited					     384
		   TVS Motor Company Limited					     385
		   Wuzheng Electric Vehicle, see Shandong Wuzheng Group
		   Yamaha Motor Company Limited					     387
		   Yamaha Motor Vietnam, see Hong Leong Industries 
		      Berhad and Yamaha Motor
		   Zhejiang Qianjiang Motorcycle Company Limited		     395
		   Zongshen Industrial Group Company Limited			     397
		Other Companies Mentioned in Study				     400


				      LIST OF TABLES

    TABLE NUMBER								    PAGE


		SECTION I -- EXECUTIVE SUMMARY
		Summary Table							       3

		SECTION II -- MARKET ENVIRONMENT
	1	World Gross Domestic Product by Region				      11
	2	World Population by Region					      13
	3	World Urban Population by Region				      15
	4	World Household by Region					      17
	5	World Per Capita GDP by Region					      19
	6	World Bicycle Demand by Region					      21
	7	World Light Vehicle Production by Region			      24
	8	World Light Vehicle Demand by Region				      26
	9	Sales-Weighted Motorcycle Manufacturer Pricing by Region	      34

		SECTION III -- OVERVIEW
	1	World Motorcycle Unit Demand by Region				      55
	2	Motorcycle Value Demand by Region				      57
	3	World Motorcycles in Use by Engine Type & Region		      61
	4	World Motorcycle Production by Region				      64
	5	World Motorcycle Net Exports by Region				      67
	6	World Motorcycle Demand by Engine Type				      70
	7	World Internal Combustion Engine Motorcycle Demand
		   by Type & Region						      73
	8	World Electric Motorcycle Demand by Type & Region		      79

		SECTION IV -- NORTH AMERICA
	1	North America: Motorcycle Supply & Demand			      86
	2	North America: Motorcycle Demand by Type			      90
	3	United States: Motorcycle Supply & Demand			      94
	4	United States: Motorcycle Demand by Type			      97
	5	Canada: Motorcycle Supply & Demand				     101
	6	Canada: Motorcycle Demand by Type				     104
	7	Mexico: Motorcycle Supply & Demand				     107
	8	Mexico: Motorcycle Demand by Type				     109

		SECTION V -- WESTERN EUROPE
	1	Western Europe: Motorcycle Supply & Demand			     113
	2	Western Europe: Motorcycle Demand by Type			     117
	3	Germany: Motorcycle Supply & Demand				     120
	4	Germany: Motorcycle Demand by Type				     122
	5	Italy: Motorcycle Supply & Demand				     126
	6	Italy: Motorcycle Demand by Type				     129
	7	France: Motorcycle Supply & Demand				     132
	8	France: Motorcycle Demand by Type				     135
	9	Spain: Motorcycle Supply & Demand				     138
	10	Spain: Motorcycle Demand by Type				     141
	11	United Kingdom: Motorcycle Supply & Demand			     144
	12	United Kingdom: Motorcycle Demand by Type			     147
	13	Other Western Europe: Motorcycle Supply & Demand		     150
	14	Other Western Europe: Motorcycle Demand by Type			     153

		SECTION VI -- ASIA/PACIFIC
	1	Asia/Pacific: Motorcycle Supply & Demand			     157
	2	Asia/Pacific: Motorcycle Demand by Type				     161
	3	China: Motorcycle Supply & Demand				     165
	4	China: Motorcycle Demand by Type				     169
	5	India: Motorcycle Supply & Demand				     172
	6	India: Motorcycle Demand by Type				     175
	7	Indonesia: Motorcycle Supply & Demand				     178
	8	Indonesia: Motorcycle Demand by Type				     181
	9	Vietnam: Motorcycle Supply & Demand				     185
	10	Vietnam: Motorcycle Demand by Type				     188
	11	Thailand: Motorcycle Supply & Demand				     191
	12	Thailand: Motorcycle Demand by Type				     194
	13	Pakistan: Motorcycle Supply & Demand				     197
	14	Pakistan: Motorcycle Demand by Type				     199
	15	Philippines: Motorcycle Supply & Demand				     202
	16	Philippines: Motorcycle Demand by Type				     205
	17	Burma: Motorcycle Supply & Demand				     208
	18	Burma: Motorcycle Demand by Type				     210
	19	Japan: Motorcycle Supply & Demand				     214
	20	Japan: Motorcycle Demand by Type				     217
	21	Taiwan: Motorcycle Supply & Demand				     221
	22	Taiwan: Motorcycle Demand by Type				     224
	23	Malaysia: Motorcycle Supply & Demand				     227
	24	Malaysia: Motorcycle Demand by Type				     230
	25	South Korea: Motorcycle Supply & Demand				     234
	26	South Korea: Motorcycle Demand by Type				     237
	27	Other Asia/Pacific: Motorcycle Supply & Demand			     240
	28	Other Asia/Pacific: Motorcycle Demand by Type			     243

		SECTION VII -- OTHER REGIONS
	1	Central & South America: Motorcycle Supply & Demand		     247
	2	Central & South America: Motorcycle Demand by Type		     250
	3	Brazil: Motorcycle Supply & Demand				     253
	4	Brazil: Motorcycle Demand by Type				     256
	5	Argentina: Motorcycle Supply & Demand				     259
	6	Argentina: Motorcycle Demand by Type				     262
	7	Other Central & South America: Motorcycle Supply
		   & Demand							     265
	8	Other Central & South America: Motorcycle Demand
		   by Type							     268
	9	Eastern Europe: Motorcycle Supply & Demand			     271
	10	Eastern Europe: Motorcycle Demand by Type			     274
	11	Africa/Mideast: Motorcycle Supply & Demand			     278
	12	Africa/Mideast: Motorcycle Demand by Type			     281
	13	Nigeria: Motorcycle Supply & Demand				     284
	14	Nigeria: Motorcycle Demand by Type				     287
	15	Other Africa/Mideast: Motorcycle Supply & Demand		     290
	16	Other Africa/Mideast: Motorcycle Demand by Type			     293

		SECTION VIII -- INDUSTRY STRUCTURE
	1	Motorcycle Sales by Company, 2011				     296
	2	Selected Cooperative Agreements					     312
	3	Selected Acquisitions & Divestitures				     318


				      LIST OF CHARTS

    CHART NUMBER								    PAGE

		SECTION II -- MARKET ENVIRONMENT
	1	Median Age of Population by Region, 2001-2021			      13

		SECTION III -- OVERVIEW
	1	Motorcycle Versus Passenger Car Sales Trends in Japan, 
		   1950-2011							      41
	2	Ratio of Motorcycle to Passenger Car Sales in Japan, 1950-2011	      42
	3	Relationship of Per Capita GDP to Relative Motorcycle Sales 
		   Dominance in Japan, 1950-1970				      43
	4	Relationship of Income Distribution to Per Capita GDP, 2011	      45
	5	Median Age of Populations in Selected Countries, 2011		      46
	6	US Motorcyclist Traffic Fatalities by Age Group, 2001 & 2010	      48
	7	Comparison of Per Capita GDP & Motorcycle Sales Dominance	      50
	8	Typical Motorcycle Market Transition Points for Selected 
		   Countries, 2011						      51
	9	World Motorcycle Demand by Country, 2011			      58
	10	Change in Motorcycle Demand by Region, 2011-2016		      58
	11	World Motorcycle Demand: Projected 2011-2016 
		   Annual Rate of Growth					      59
	12	World Motorcycles in Use by Region, 2011			      62
	13	World Motorcycle Production by Region, 2011			      65
	14	World Motorcycle Demand by Engine Type, 2001-2021		      70
	15	World Internal Combustion Engine Motorcycle Demand 
		   by Type, 2001-2021						      74
	16	World Electric Motorcycle Demand by Type			      80

		SECTION IV -- NORTH AMERICA
	1	North America: Motorcycle Demand by Country, 2011		      87

		SECTION V -- WESTERN EUROPE
	1	Western Europe: Motorcycle Demand by Country, 2011		     114

		SECTION VI -- ASIA/PACIFIC
	1	Asia/Pacific: Motorcycle Demand by Country, 2011		     158

		SECTION VIII -- INDUSTRY STRUCTURE
	1	World Motorcycle Market Share, 2011				     298
	2	World Motorcycle Industry Breakdown by Units, Revenues, 
		   & Profits, 2011						     303
	3	World Motorcycle Industry Minimum Efficient Scales Analysis, 
		   2011								     308


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