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Study #: 2797

Published: 08/2011

Pages: 365

Full Study Price: US$ 6,100

Per Page Price: US$ 35.00 (text) | 60.00 (table)

World Power Lawn & Garden Equipment to 2015 - Market Research, Market Share, Market Size, Sales, Demand Forecast, Market Leaders, Company Profiles, Industry Trends

World power lawn and garden equipment demand will rise 4.8 percent yearly through 2015. North America and Western Europe will remain dominant markets, with the US alone claiming over 60 percent of new demand. Lawnmowers will remain the top segment, while turf and grounds equipment leads gains.

This study analyzes the $14.9 billion world power lawn and garden equipment industry. It presents historical demand data for the years 2000, 2005 and 2010, and forecasts for 2015 and 2020 by product (e.g., lawnmowers, turf and grounds equipment, trimmers and edgers), power source (gasoline, electric), market (residential, commercial), world region and for 22 countries.

The study also considers market environment factors, details industry structure, evaluates company market share and profiles 46 industry players, including Husqvarna, Deere & Company and Toro.

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				    TABLE OF CONTENTS

     SECTION									    PAGE

		INTRODUCTION							     xii

	I.	EXECUTIVE SUMMARY						       1

	II.	MARKET ENVIRONMENT						       4
		General								       4
		World Economic Outlook						       5
		   Recent Economic Performance					       5
		   Macroeconomic Outlook					       7
		Personal Income & Expenditure Trends				      11
		World Building Construction Expenditure Trends			      13
		World Demographic Outlook					      14
		   Population							      15
		   Urbanization Patterns					      16
		   Household Formation Patterns					      18
		Lawn & Garden Equipment Pricing Patterns			      19
		Legal & Regulatory Issues					      21
		Technology & Product Innovation					      24

	III.	SUPPLY & DEMAND							      26
		General								      26
		Regional Overview						      27
		   Demand							      27
		   Production							      29
		   International Trade						      32
		Demand by Product						      34
		   Lawnmowers							      35
		   Turf & Grounds Equipment					      38
		   Trimmers & Edgers						      39
		   Other Equipment						      42
		   Parts & Attachments						      43
		Demand by Power Source						      45
		   Gasoline-Powered Equipment					      46
		   Electric Equipment						      48
		Demand by Market						      50
		   Residential							      51
		   Commercial							      53

	IV.	NORTH AMERICA							      56
		General								      56
		United States							      61
		Canada								      67
		Mexico								      73

	V.	WESTERN EUROPE							      79
		General								      79
		Belgium								      85
		France								      89
		Germany								      95
		Italy								      99
		Netherlands							     104
		Spain								     108
		Sweden								     113
		United Kingdom							     118
		Other Western Europe						     123

	VI.	ASIA/PACIFIC							     129
		General								     129
		Australia							     135
		China								     139
		India								     145
		Indonesia							     151
		Japan								     156
		New Zealand							     161
		South Korea							     165
		Other Asia/Pacific						     170

	VII.	OTHER REGIONS							     176
		Central & South America						     176
		   Brazil							     180
		   Other Central & South America				     185
		Eastern Europe							     190
		   Hungary							     194
		   Poland							     199
		   Russia							     203
		   Other Eastern Europe						     207
		Africa/Mideast							     212

	VIII.	INDUSTRY STRUCTURE						     218
		General								     218
		Industry Composition & Market Share				     221
		Product Development & Manufacturing				     224
		Engine Production						     228
		Marketing							     229
		Distribution							     230
		Financial Requirements						     232
		Mergers, Acquisitions, & Industry Restructuring			     233
		Cooperative Agreements						     236
		Company Profiles						     239
		   Alamo Group Incorporated					     240
		   Ariens Company						     246
		   Bad Boy Incorporated						     250
		   Blount International Incorporated				     252
		   BlueBird International, see Husqvarna
		   Bomford, see Alamo Group
		   Bosch (Robert) GmbH						     254
		   Briggs & Stratton Corporation				     256
		   Bush Hog, see Alamo Group
		   China Changchun CHANLIN Group Company Limited		     262
		   Cifarelli SpA						     263
		   Country Home Products Incorporated				     264
		   Dana Holding Corporation					     267
		   Deere & Company						     268
		   DR Power Equipment, see Country Home Products
		   Draper Tools Limited						     272
		   Eastman Industries						     274
		   Echo, see Yamabiko
		   Emak Group							     276
		   Excel Industries Incorporated				     280
		   Exmark Manufacturing, see Toro
		   Faucheux, see Alamo Group
		   Fuji Heavy Industries Limited				     282
		   Global Garden Products Group					     284
		   Grasshopper, see Moridge Manufacturing
		   Greenman Machinery Company					     288
		   GWA International Limited					     289
		   Hayter, see Toro
		   Henke Manufacturing, see Alamo Group
		   Herschel-Adams, see Alamo Group
		   Homelite Consumer Products, see Techtronic Industries
		   Honda Motor Company Limited					     290
		   Husqvarna AB							     294
		   Jacobsen, see Textron
		   Jiangsu Linhai Group						     300
		   Jonsered, see Husqvarna
		   Kawasaki Heavy Industries Limited				     302
		   Kee Mowers, see Ariens
		   Kingfisher plc						     305
		   Kmart, see Sears Holdings
		   Kohler Company						     306
		   Kubota Corporation						     310
		   Lawn-Boy, see Toro
		   Liaocheng Changchi Gardening & Horticulture Machinery Company Limited								     313
		   Makita Corporation						     314
		   Marunaka Limited						     317
		   Maruyama Manufacturing Company Incorporated			     319
		   Masport NZ Limited						     321
		   McConnel, see Alamo Group
		   McLane Manufacturing Incorporated				     323
		   Metalcraft of Mayville Incorporated				     324
		   Moridge Manufacturing Incorporated				     326
		   MTD Products Incorporated					     328
		   RedMax, see Husqvarna
		   Rhino, see Alamo Group
		   Robin America, see Fuji Heavy Industries
		   Rousseau, see Alamo Group
		   Rover Mower, see MTD Products
		   Scag Power Equipment, see Metalcraft of Mayville
		   Schulte Industries, see Alamo Group
		   Sears Holdings Corporation					     333
		   Shandong Huasheng Zhongtian Machinery Group 
		      Company Limited						     336
		   Shenyang Hejin Holding Investment Company Limited		     337
		   SMA, see Alamo Group
		   Spearhead Machinery, see Alamo Group
		   SpeeCo, see Blount International
		   Stanley Black & Decker Incorporated				     339
		   STIHL Holding AG & Company KG				     341
		   Techtronic Industries Company Limited			     346
		   Textron Incorporated						     349
		   Tiger, see Alamo Group
		   Toro Company							     353
		   Twose of Tiverton, see Alamo Group
		   TYCROP Manufacturing, see Toro
		   USPraxis, see Toro
		   Viking, see STIHL 
		   Yamabiko Corporation						     359
		   Yangzhou Weibang Garden Machine Company Limited		     363
		   Yazoo/Kees, see Husqvarna
		   Zhejiang Kangli Industrial & Trading Company Limited		     364


				      LIST OF TABLES

    TABLE NUMBER								    PAGE


		SECTION I -- EXECUTIVE SUMMARY
		Summary Table							       3

		SECTION II -- MARKET ENVIRONMENT
	1	Gross Domestic Product by Region				      10
	2	World Per Capita GDP by Region					      12
	3	World Building Construction Expenditures by Region		      14
	4	World Population by Region					      16
	5	World Urban Population by Region				      18
	6	Number of Households by Region					      19

		SECTION III -- SUPPLY & DEMAND
	1	Power Lawn & Garden Equipment Demand by Region			      28
	2	World Power Lawn & Garden Equipment Shipments 
		   by Region							      31
	3	World Power Lawn & Garden Equipment Net Exports 
		   by Region							      34
	4	Power Lawn & Garden Equipment Demand by Type			      35
	5	World Lawnmower Demand by Region				      37
	6	World Turf & Grounds Equipment Demand by Region			      39
	7	World Trimmer & Edger Demand by Region				      41
	8	World Other Power Lawn & Garden Equipment 
		   Demand by Region						      43
	9	World Parts & Attachments Demand by Region			      45
	10	Power Lawn & Garden Equipment Demand by Power Source		      46
	11	World Gasoline-Powered Equipment Demand by Region		      48
	12	Electric & Other Power Lawn & Garden Equipment 
		   Demand by Region						      50
	13	World Power Lawn & Garden Equipment Demand by Market		      51
	14	World Residential Power Lawn & Garden Equipment 
		   Demand by Region						      53
	15	World Commercial Power Lawn & Garden Equipment 
		   Demand by Region						      55

		SECTION IV -- NORTH AMERICA
	1	North America:  Power Lawn & Garden Equipment Supply 
		   & Demand							      58
	2	North America:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						      60
	3	United States:  Power Lawn & Garden Equipment Supply 
		   & Demand							      64
	4	United States: Power Lawn & Garden Equipment Demand 
		   by Type & Market						      67
	5	Canada:  Power Lawn & Garden Equipment Supply & Demand		      70
	6	Canada:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						      72
	7	Mexico:  Power Lawn & Garden Equipment Supply & Demand		      76
	8	Mexico:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						      78

		SECTION V -- WESTERN EUROPE
	1	Western Europe:  Power Lawn & Garden Equipment Supply 
		   & Demand							      82
	2	Western Europe:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						      84
	3	Belgium:  Power Lawn & Garden Equipment Supply 
		   & Demand							      87
	4	Belgium:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						      89
	5	France:  Power Lawn & Garden Equipment Supply & Demand		      92
	6	France:  Power Lawn & Garden Equipment Demand by Type 
		   & Market							      94
	7	Germany:  Power Lawn & Garden Equipment Supply 
		   & Demand							      97
	8	Germany:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						      99
	9	Italy:  Power Lawn & Garden Equipment Supply & Demand		     102
	10	Italy:  Power Lawn & Garden Equipment Demand by Type 
		   & Market							     104
	11	Netherlands:  Power Lawn & Garden Equipment Supply 
		   & Demand							     106
	12	Netherlands:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						     108
	13	Spain:  Power Lawn & Garden Equipment Supply & Demand		     111
	14	Spain:  Power Lawn & Garden Equipment Demand by Type 
		   & Market							     113
	15	Sweden:  Power Lawn & Garden Equipment Supply 
		   & Demand							     116
	16	Sweden:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						     117
	17	United Kingdom:  Power Lawn & Garden Equipment Supply 
		   & Demand							     121
	18	United Kingdom:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						     123
	19	Other Western Europe:  Power Lawn & Garden Equipment 
		   Supply & Demand						     126
	20	Other Western Europe:  Power Lawn & Garden Demand 
		   by Type & Market						     128

		SECTION VI -- ASIA/PACIFIC
	1	Asia/Pacific:  Power Lawn & Garden Equipment Supply 
		   & Demand							     132
	2	Asia/Pacific:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						     134
	3	Australia:  Power Lawn & Garden Equipment Supply 
		   & Demand							     137
	4	Australia:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						     139
	5	China:  Power Lawn & Garden Equipment Supply & Demand		     143
	6	China:  Power Lawn & Garden Equipment Demand by Type 
		   & Market							     145
	7	India:  Power Lawn & Garden Equipment Supply & Demand		     149
	8	India:  Power Lawn & Garden Equipment Demand by Type 
		   & Market							     151
	9	Indonesia:  Power Lawn & Garden Equipment Supply 
		   & Demand							     154
	10	Indonesia:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						     155
	11	Japan:  Power Lawn & Garden Equipment Supply & Demand		     159
	12	Japan:  Power Lawn & Garden Equipment Demand by Type 
		   & Market							     161
	13	New Zealand:  Power Lawn & Garden Equipment Supply 
		   & Demand							     163
	14	New Zealand:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						     165
	15	South Korea:  Power Lawn & Garden Equipment Supply 
		   & Demand							     168
	16	South Korea:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						     170
	17	Other Asia/Pacific:  Power Lawn & Garden Equipment 
		   Supply & Demand						     173
	18	Other Asia/Pacific:  Power Lawn & Garden Equipment 
		   Demand by Type & Market					     175

		SECTION VII -- OTHER REGIONS
	1	Central & South America:  Power Lawn & Garden Equip Supply & Demand  178
	2	Central & South America:  Power Lawn & Garden Equipment 
		   Demand by Type & Market					     180
	3	Brazil:  Power Lawn & Garden Equipment Supply & Demand		     183
	4	Brazil:  Power Lawn & Garden Equipment Demand by Type 
		   & Market							     185
	5	Other Central & South America:  Power Lawn & Garden 
		   Equipment Supply & Demand					     188
	6	Other Central & South America:  Power Lawn & Garden 
		   Equipment Demand by Type & Market				     189
	7	Eastern Europe:  Power Lawn & Garden Equipment Supply 
		   & Demand							     192
	8	Eastern Europe:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						     194
	9	Hungary:  Power Lawn & Garden Equipment Supply 
		   & Demand							     197
	10	Hungary:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						     198
	11	Poland:  Power Lawn & Garden Equipment Supply 
		   & Demand							     201
	12	Poland:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						     202
	13	Russia:  Power Lawn & Garden Equipment Supply 
		   & Demand							     205
	14	Russia:  Power Lawn & Garden Equipment Demand 
		   by Type & Market						     207
	15	Other Eastern Europe:  Power Lawn & Garden Equipment 
		   Supply & Demand						     210
	16	Other Eastern Europe:  Power Lawn Garden Equipment 
		   Demand by Type & Market					     212
	17	Africa/Mideast:  Power Lawn & Garden Equipment 
		   Supply & Demand						     215
	18	Africa/Mideast:  Power Lawn & Garden Equipment Demand 
		   by Type & market						     217

		SECTION VIII -- INDUSTRY STRUCTURE
	1	Power Lawn & Garden Equipment Sales by Selected 
		   Companies, 2010						     219
	2	Selected Acquisitions & Divestitures				     235
	3	Selected Cooperative Agreements					     237

				      LIST OF CHARTS

    CHART NUMBER								    PAGE

		SECTION II -- MARKET ENVIRONMENT
	1	Power Lawn & Garden Equipment Pricing Deflators, 
		   2000-2020							      21

		SECTION III -- SUPPLY & DEMAND
	1	Power Lawn & Garden Equipment Demand by Region, 2010		      29
	2	Power Lawn & Garden Equipment Shipments by Region, 2010		      32

		SECTION IV -- NORTH AMERICA
	1	North America:  Power Lawn & Garden Equipment Demand 
		   by Country, 2010						      61

		SECTION V -- WESTERN EUROPE
	1	Western Europe:  Power Lawn & Garden Equipment Demand 
		   by Country, 2010						      85

		SECTION VI -- ASIA/PACIFIC
	1	Asia/Pacific Power Lawn & Garden Equipment Demand 
		   by Country, 2010						     135


		SECTION VIII -- INDUSTRY STRUCTURE
	1	World Power Lawn & Garden Equipment Market Share, 
		   2010								     222



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