US recreational boating demand will grow 5.3 percent annually through 2011. Powerboats will drive the boat category, led by outboard and sterndrive types. Propulsion systems will be the fastest growing segments. The South offers the best prospects based on its warmer climate and favorable demographics.
This study analyzes the $15.7 billion US recreational boating industry. It presents historical demand data for the years 1996, 2001 and 2006 and forecasts for 2011 and 2016 by material (e.g., reinforced plastic, aluminum, coated fabrics); product (e.g., powerboats, personal watercraft, sailboats, propulsion systems, boating accessories); and US geographic region.
The study also considers market environment factors, details industry structure, evaluates company market share and profiles 36 leading competitors including Brunswick, Genmar Holdings, Yamaha Motor, and Bombardier Recreational Products.