Global motorcycle demand will grow six percent annually through 2011. Gains will be led by developing markets based on rising incomes and the introduction of higher quality machines with newer technologies. In developed markets, fuel prices and car restrictions will make motorcycles more attractive as transportation.
This study analyzes the 44.3 million unit world motorcycle industry. It presents historical demand data for 1996, 2001 and 2006 and forecasts for 2011 and 2016 by type (e.g., scooters and mopeds, light motorcycles, medium/heavy motorcycles); world region (e.g., Asia/Pacific, Western Europe, North America); and for 18 countries.
The study also considers market environment factors, details industry structure, evaluates company market share and profiles 18 major players including Honda, Yamaha, Harley-Davidson, Suzuki, and Kawasaki.