Millennials are Changing the Power Lawn & Garden Equipment Industry

Millennials are Changing the Power Lawn & Garden Equipment Industry

Owning a home was once the embodiment of the American Dream, but the Great Recession made buying a house a risky proposition, particularly for young people still trying to find their footing after college. Although the recession has long since ended, first-time mortgages among 29- to 34-year-olds remain low. And fewer first-time home buyers means fewer first-time homes -and fewer lawns to mow. Find out what this means for the market for power lawn and garden equipment

  Consumer Goods      Industry Studies      Machinery & Equipment    

Sherwin Williams & Valspar: Creating a US Paint Powerhouse

Sherwin Williams & Valspar: Creating a US Paint Powerhouse

As competitors in the architectural paint market lost ground during the Great Recession, Valspar boldly revamped its branding, making it one of the most popular DIY paint brands in just a few years. However, sinking sales in 2015 and 2016 led market leader Sherwin-Williams to acquire the company. A Freedonia analyst explains what this means for the overall market.

  Chemicals      Consumer Goods      Industry Studies    

Using Soy Can Benefit Your Health…But Not How You Think: Soy-based Air Filters

Using Soy Can Benefit Your Health…But Not How You Think: Soy-based Air Filters

Agricultural crops, such as corn or soybeans, are increasingly used in non-food applications, particularly among companies looking to up their sustainability cred with biodegradable or bio-based products. One such innovation is soy air filters, which use biodegradable soy protein and bacterial cellulose to filter particulate matter. Learn more about the future of these products.

  Consumer Goods      Industrial Components       Industry Studies    

Sears Crafts Deal to Shed its Craftsman Legacy Brand

Sears Crafts Deal to Shed its Craftsman Legacy Brand

On January 5, 2017, Sears announced that it would sell its famed Craftsman tools brand to Stanley Black & Decker. This deal reflects the shifting US retail market and perhaps also the decline of Sears. However, for Stanley Black & Decker, it marks a major opportunity to expand its already significant share of the US tool market and move into new retail channels.

  Consumer Goods      Industrial Components       Industry Studies    

Three Trends Impacting the Beauty Packaging Market

Three Trends Impacting the Beauty Packaging Market

Trends in cosmetics packaging design for 2017 emphasize luxury and convenience across many retail channels. A Freedonia Group expert and a marketing coordinator at a consumer products packaging producer weigh in.

  Consumer Goods      Industry Studies      Packaging    

Polyurethane Memory Foam: A Tale of Two Densities

Polyurethane Memory Foam:  A Tale of Two Densities

How have advances in polyurethane memory foam impacted the mattress market? What do changes in mattress preferences of consumers mean for polyurethane suppliers?