Study #: 4103 | Published: 02/2021 | Pages: 62 | Individual User License: US$ 2,900

US demand for ice cream and frozen dessert packaging is forecast to rise 3.1% per year to $948 million in 2024. Advances will be driven by:

  • growing popularity of more packaging-intensive single-serving sizes (e.g., frozen dessert cups, ice cream pints) due to their convenience and portion-control advantages
  • rising demand for superpremium products like gelato and gourmet ice cream, which often employ higher value packaging materials
  • ongoing introduction of novel ice cream and frozen dessert flavors and styles – including vegan and other diet-oriented products – which will support retail sales and related demand for packaging

Additionally, near-term sales will be boosted by increased indulgence purchases amid the COVID-19 pandemic and a related bump in retail ice cream and frozen dessert sales.

Ice Cream Packaging Market Boosted by Pandemic-Driven Indulgence Purchases

Demand for ice cream and frozen dessert packaging rose quickly in 2020, up over 5% from 2019 due to surging retail ice cream sales amid the COVID-19 pandemic – though demand growth is expected to decelerate as the pandemic recedes. A rise in at-home eating, combined with expanded indulgence purchases, supported increased demand for frozen desserts in smaller sized, individually portioned containers – such as ice cups, bars, and edible cookie dough bites.

Tubs & Cups Will Continue to Lead Sales, But Pouches Will See Faster Growth

Tubs and cups will remain the leading packaging for ice cream and frozen desserts, supported by the entrenched position of these products for popular items such as ice cream pints and quarts as well as for single-serving frozen desserts.

The fastest growth among packaging types is projected for pouches, largely the result of growth in demand for novelties, where pillow pouches are used with treats such as hand-held bars, popsicles, and ice cream sandwiches. Stand-up pouches are also seeing more extensive use in frozen dessert packaging, such as for edible cookie dough bites.

Sustainability Is Increasingly Important, Especially in Premium Applications

Sustainability initiatives by leading packaging suppliers and frozen food brands are leading to more intensive use of higher value packaging products that are biodegradable, lighter weight, or recyclable. For ice cream and frozen dessert brands – particularly in premium applications – reducing use of plastic is a growing area of focus. In order to do so, companies are looking to improve the sustainability of the traditional paperboard tubs and cups. In 2019 and 2020, for instance, premium frozen dessert brands Oatly and Coconut Bliss replaced their pint paperboard containers – which were coated with polyethylene – with paperboard tubs that are lined with a sugarcane-based bioresin.


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Table of Contents

1. Executive Summary

2. About This Report

Report Details

Scope & Product Description

Impact of COVID-19 Pandemic

3. Overview

Historical Market Trends

Demand by Packaging Type

Demand by Material

Pricing Trends

Sustainability Initiatives

Recycling & Recycled Content

Source Reduction (Weight Reduction)

Alternative Materials

4. Applications

Demand by Application

Ice Cream & Frozen Yogurt

Frozen Novelties

Sherbet, Sorbet, & Other Frozen Desserts

5. Key Suppliers & Industry Structure

Industry Composition

Key Suppliers

6. Appendix

Scope

Definitions

Freedonia Methodology

Study-Specific Methodology

Sources

Associations & Agencies

Related Studies & Reports

Macroeconomic Assumptions

Economic Environment

Demographics

Consumer Spending


List of Tables

2. About This Report

Table 2-1 | Annual Ice Cream & Frozen Dessert Packaging Demand by Application, 2019 - 2021 (million dollars)

3. Overview

Table 3-1 | Ice Cream & Frozen Dessert Packaging Demand, 2009 - 2019 (million dollars)

Table 3-2 | Ice Cream & Frozen Dessert Packaging Demand by Type, 2009 - 2024 (million dollars)

Table 3-3 | Ice Cream & Frozen Dessert Packaging Demand by Material, 2009 - 2024 (million dollars)

4. Applications

Table 4-1 | Ice Cream & Frozen Dessert Packaging Demand by Application, 2009 - 2024 (million dollars)

Table 4-2 | Ice Cream & Frozen Yogurt Packaging Demand by Application & Product, 2009 - 2024 (million dollars)

Table 4-3 | Frozen Novelties Packaging Demand by Product, 2009 - 2024 (million dollars)

Table 4-4 | Sherbet, Sorbet, & Other Frozen Dessert Packaging Demand by Product, 2009 - 2024 (million dollars)

6. Appendix

Table 6-1 | Industry Codes Related to Frozen Food Packaging

Table 6-2 | Relevant HS Codes

Table 6-3 | Macroeconomic Indicators, 2009 - 2024 (billion 2012 dollars)

Table 6-4 | Population & Households, 2009 - 2024 (million persons)

Table 6-5 | Personal Consumption Expenditures, 2009 - 2024 (billion dollars)


List of Figures

1. Executive Summary

Figure 1-1 | Ice Cream & Frozen Dessert Packaging Market Outlook

2. About This Report

Figure 2-1 | Ice Cream & Frozen Desserts: Product Examples

Figure 2-2 | Ice Cream & Frozen Dessert Packaging Value Demand, 2018 - 2024 (percent annual change)

3. Overview

Figure 3-1 | Ice Cream & Frozen Dessert Packaging Demand, 2009 - 2019 (million dollars)

Figure 3-2 | Ice Cream & Frozen Dessert Packaging Demand by Type, 2009 - 2024 (million dollars)

Figure 3-3 | Ice Cream & Frozen Dessert Packaging Demand by Material, 2009 - 2024 (million dollars)

4. Applications

Figure 4-1 | Ice Cream & Frozen Dessert Packaging Demand by Application, 2009 - 2024 (million dollars)

6. Appendix

Figure 6-1 | Annual Growth in Real GDP, 2000 - 2019, Compared to 1980 - 2005 Average (percent)

Figure 6-2 | Annual Population Growth, 2004 - 2019 (percent)


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