Private Label Credit Cards: United States

This report forecasts US private label credit card purchase value and loan receivable growth rates for 2019-2021. To illustrate historical trends, US private label credit card purchase value and loan receivables are provided by issuer for 2016-2018 in US dollars. Total private label credit card purchase value and loan receivables are segmented by issuer: Synchrony Financial, Citi Retail Services, Capital One, Alliance Data Systems, Wells Fargo, TD Bank, and Exchange Credit Program (MILITARY STAR).

This report covers the US market for private label credit cards, with an emphasis on retail credit card program features and benefits analysis, retail card strategies, growth trends, and opportunity spotting. For the purpose of this report, private label credit cards are distinguished from program-branded credit cards that are used primarily for the purchase of goods and services from a program network.

A full outline of report items by page is available in the Table of Contents.

Related NAICS Codes:
522110 Commercial Banking
522120 Savings Institutions
522210 Credit Card Issuing
522220 Sales Financing
522292 Real Estate Credit
522293 International Trade Financing
522294 Secondary Market Financing
522298 All Other Nondepository Credit Intermediation
522320 Financial Transactions Processing, Reserve, and Clearinghouse Activities

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