Vinyl Flooring: United States

This report forecasts US vinyl flooring demand in square feet and US dollars at the manufacturers' level to 2019. Total demand in both value and area terms is segmented by product in terms of luxury vinyl tile, vinyl sheet, and vinyl composition tile and other vinyl tile types.

To illustrate historical trends, total demand in both value and area terms is provided in annual series from 2004 to 2014; the various segments are reported at five-year intervals for 2009 and 2014. A Market Environment section provides pertinent background on historical market size and trends, key economic indicators, and trends in nonresidential building construction, residential building construction, and transport equipment. A Segmentation and Forecasts section defines products, discusses market drivers and constraints, identifies substitute products when applicable, and assesses the impact of key drivers and constraints on each product segment over the forecast period.

Further analysis includes an Industry Structure section, which surveys the supply base and profiles the leading firms competing to serve US demand. A one-page, introductory Highlights section summarizes key findings from this 30-page report, and a Resources section lists contributing sources as well as resources available for further research.

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