US demand for alternative sweeteners will grow four percent annually through 2010. Products such sucralose, erythritol and xylitol will gain market share over more established products like aspartame and sorbitol. Newer types such as stevia and agave nectar will grow the fastest, hoping to appeal to consumers wary of high intensity sweeteners.
This study analyzes the $935 million US alternative sweetener industry. It presents historical demand data for 1995, 2000 and 2005 and forecasts to 2010 and 2015 by product (e.g., aspartame, sucralose, acesulfame, saccharin, sorbitol, mannitol, xylitol, maltitol); and by market (e.g., candy and confections, tabletop sweeteners, dairy products, carbonated soft drinks, personal care products, pharmaceuticals).
The study also considers market environment factors, details industry structure, evaluates company market share and profiles 24 major players including Tate & Lyle, NutraSweet, Roquette America, SPI Polyols, Ajinomoto, ADM, Cargill, Nutrinova, PMC Specialties Group, Cumberland Packing, McNeil Nutritionals, and Merisant.