Carpets & Rugs

Growth in both demand and shipments will result primarily from an expected recovery in the US housing industry; residential markets accounted for over three-fifths of total demand in 2010.

US demand to rise 7.9% annually through 2015

Demand for carpet and rug products in the US is projected to increase 7.9 percent annually from a weak 2010 base to 16.5 billion square feet in 2015, accounting for about 64 percent of total floor covering demand. Shipments of carpets and rugs will total 15.3 billion square feet in 2015, valued at $14 billion. Growth in both demand and shipments will result primarily from an expected recovery in the US housing industry, which was hit hard by the recession and the sub-prime loan crisis. Residential markets are key to carpet and rug manufacturers, as these markets accounted for over three-fifths of total demand in 2010.

Carpet tile to gain market share from small base

Tufted carpet and rug products, particularly broadloom carpet, will continue to dominate demand. These “wall to wall” carpet products remain the industry standard and offer the best combination of economy, durability and aesthetics to the greatest number of consumers. Nevertheless, modular carpet (carpet tile) is an important contributor, particularly in nonresidential markets. Improvements in appearance, durability and styling options, coupled with advantages in the installation of new tiles (particularly in occupied spaces) and replacement of damaged tiles, have dramatically increased the popularity of modular carpet. Demand is expanding outward from the office and commercial sector into many nonresidential markets, and even into residential markets.

Nylon to remain dominant fiber material

Nylon will remain the dominant fiber material used in the manufacture of carpet and rug products. However, polyester has displaced polypropylene as the second most used face fiber material. Polyester fibers, made from recycled beverage bottles, have improved greatly in terms of durability, feel and appearance in recent years, and their cost advantage continues to benefit these fibers.

Carpets and rugs to maintain market position with hard surface flooring

Carpet and rug products will continue to remain locked in competition with hard surface flooring products such as ceramic and vinyl tile, hardwood flooring and laminates. The competitive advantages of carpet and rug products, such as total installed cost, as well as their tactile and aesthetic qualities, will allow these products to maintain their significant market position. In some cases, as with area rugs and throw rugs, these products complement, rather than compete with, hard surface flooring.

Study Scope

This study analyzes the 17.8 billion square foot US carpet and rug industry. It presents historical demand data for the years 2000, 2005 and 2010, and forecasts for 2015 and 2020 by material (face fibers, primary backing, secondary backing, adhesives), product (e.g., tufted, woven, needle-punched) and market (residential building, nonresidential building, transportation equipment).

The study also considers market environment factors, details industry structure, evaluates company market share and profiles 32 industry players, including Mohawk Industries, Shaw Industries and Beaulieu.

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  1. Carpets & Rugs

    $4,800.00

    1. 1 INTRODUCTION

      $82.00

    2. 2 EXECUTIVE SUMMARY

      $132.00

      1. Table | CARPET & RUG DEMAND (million square feet)

    3. 3 MARKET ENVIRONMENT

      $3,128.00

      1. 3.1 General

        $82.00

      2. 3.2 Macroeconomic Overview

        $197.00

        1. Table | MACROECONOMIC INDICATORS (billion 2005 dollars)*

      3. 3.3 Consumer Income & Spending

        $328.00

        1. 3.3.1 Personal Income & Expenditures

          $120.00

          1. Table | PERSONAL CONSUMPTION EXPENDITURES (billion 2005 dollars)

        2. 3.3.2 Consumer Financing

          $182.00

          1. Table | CONSUMER FINANCING ENVIRONMENT, 2000-2010

      4. 3.4 Demographic Trends

        $237.00

        1. Table | POPULATION & HOUSEHOLDS (million persons)

      5. 3.5 Building Construction Trends

        $919.00

        1. Table | BUILDING CONSTRUCTION EXPENDITURES (billion 2005 dollars)

        2. 3.5.1 Residential Construction

          $482.00

          1. Table | RESIDENTIAL BUILDING CONSTRUCTION EXPENDITURES (billion 2005 dollars)

          2. Table | HOUSING COMPLETIONS (thousand units)

          3. Table | SINGLE-FAMILY HOME SALES (thousand units)

          4. Table | RESIDENTIAL FLOOR SPACE (billion square feet)

          5. Table | RESIDENTIAL IMPROVEMENT & REPAIR EXPENDITURES (billion 2005 dollars)

        3. 3.5.2 Nonresidential Construction

          $302.00

          1. Table | NONRESIDENTIAL BUILDING CONSTRUCTION EXPENDITURES (billion 2005 dollars)

          2. Table | NONRESIDENTIAL BUILDING FLOOR SPACE (billion square feet)

          3. Table | NONRESIDENTIAL BUILDING IMPROVEMENT & REPAIR EXPENDITURES (billion 2005 dollars)

      6. 3.6 Transportation Equipment Trends

        $354.00

        1. 3.6.1 Motor Vehicle Outlook

          $171.00

          1. Table | MOTOR VEHICLE INDICATORS

        2. 3.6.2 Other Transportation Equipment

          $163.00

          1. Table | OTHER TRANSPORTATION EQUIPMENT INDICATORS

      7. 3.7 Pricing Patterns

        $82.00

        1. Table | CARPET & RUG PRICING TRENDS (dollars per square foot)

      8. 3.8 Historical Market Trends

        $82.00

        1. Table | CARPET & RUG MARKET, 2000-2010

      9. 3.9 Environmental & Regulatory Issues

        $552.00

        1. 3.9.1 Waste Disposal & Recycling

          $217.00

        2. 3.9.2 Indoor Air Quality

          $161.00

        3. 3.9.3 Green Building Trends

          $89.00

        4. 3.9.4 Other Issues

          $82.00

      10. 3.10 World Carpet & Rug Overview

        $108.00

      11. 3.11 Foreign Trade

        $147.00

        1. Table | CARPET & RUG FOREIGN TRADE (million square feet)

        2. 3.11.1 Imports

          $82.00

        3. 3.11.2 Exports

          $82.00

      12. 3.12 Competitive Floor Coverings Overview

        $82.00

        1. Table | FLOOR COVERING DEMAND (million square feet)

    4. 4 MATERIALS

      $1,042.00

      1. 4.1 General

        $107.00

        1. Table | CARPET & RUG MATERIAL CONSUMPTION (million pounds)

      2. 4.2 Face Fibers

        $591.00

        1. Table | FACE FIBER CONSUMPTION (million pounds)

        2. 4.2.1 Nylon

          $109.00

          1. Table | NYLON FACE FIBER CONSUMPTION (million pounds)

        3. 4.2.2 Polyester

          $152.00

          1. Table | POLYESTER FACE FIBER CONSUMPTION (million pounds)

        4. 4.2.3 Polypropylene

          $82.00

          1. Table | POLYPROPYLENE FACE FIBER CONSUMPTION (million pounds)

        5. 4.2.4 Wool & Other Fibers

          $125.00

          1. Table | WOOL & OTHER FACE FIBER CONSUMPTION (million pounds)

      3. 4.3 Primary Backing

        $89.00

        1. Table | PRIMARY BACKING CONSUMPTION (million square feet)

      4. 4.4 Secondary Backing

        $82.00

        1. Table | SECONDARY BACKING CONSUMPTION (million square feet)

      5. 4.5 Adhesives

        $187.00

        1. Table | ADHESIVES CONSUMPTION (million pounds)

        2. 4.5.1 Styrene-Butadiene Latex

          $82.00

        3. 4.5.2 Other Adhesives

          $82.00

    5. 5 PRODUCTS

      $1,139.00

      1. 5.1 General

        $118.00

        1. Table | CARPET & RUG SUPPLY & DEMAND (million square feet)

      2. 5.2 Tufted Carpets & Rugs

        $625.00

        1. Table | TUFTED CARPET & RUG SUPPLY & DEMAND (million square feet)

        2. 5.2.1 Broadloom

          $180.00

          1. Table | BROADLOOM CARPET & RUG SHIPMENTS (million square feet)

        3. 5.2.2 Vehicular Carpets & Rugs

          $108.00

          1. Table | VEHICULAR CARPET & RUG SHIPMENTS (million square feet)

        4. 5.2.3 Carpet Tile

          $93.00

          1. Table | CARPET TILE SHIPMENTS (million square feet)

        5. 5.2.4 Scatter Rugs & Bath Mats

          $82.00

          1. Table | SCATTER RUG & BATH MAT SHIPMENTS (million square feet)

        6. 5.2.5 Artificial Grass

          $82.00

          1. Table | ARTIFICIAL GRASS SHIPMENTS (million square feet)

      3. 5.3 Woven Carpets & Rugs

        $191.00

        1. Table | WOVEN CARPET & RUG SUPPLY & DEMAND (million square feet)

        2. 5.3.1 Product Characteristics

          $82.00

        3. 5.3.2 Product Innovation

          $82.00

      4. 5.4 Other Carpets & Rugs

        $206.00

        1. Table | OTHER CARPET & RUG SUPPLY & DEMAND (million square feet)

        2. 5.4.1 Needle-Punched

          $82.00

        3. 5.4.2 All Other

          $86.00

    6. 6 MARKETS

      $1,582.00

      1. 6.1 General

        $112.00

        1. Table | CARPET & RUG DEMAND BY MARKET (million square feet)

      2. 6.2 Residential Building

        $587.00

        1. Table | RESIDENTIAL CARPET & RUG DEMAND (million square feet)

        2. 6.2.1 New

          $107.00

          1. Table | NEW RESIDENTIAL CARPET & RUG DEMAND (million square feet)

        3. 6.2.2 Replacement

          $82.00

          1. Table | RESIDENTIAL REPLACEMENT CARPET & RUG DEMAND (million square feet)

        4. 6.2.3 Residence Type

          $275.00

          1. Table | SINGLE-FAMILY HOUSING CARPET & RUG DEMAND (million square feet)

          2. Table | MULTIFAMILY HOUSING CARPET & RUG DEMAND (million square feet)

          3. Table | MANUFACTURED HOUSING CARPET & RUG DEMAND (million square feet)

      3. 6.3 Nonresidential Building

        $694.00

        1. Table | NONRESIDENTIAL BUILDING CARPET & RUG DEMAND (million square feet)

        2. 6.3.1 New

          $92.00

          1. Table | NEW NONRESIDENTIAL CARPET & RUG DEMAND (million square feet)

        3. 6.3.2 Replacement

          $82.00

          1. Table | NONRESIDENTIAL REPLACEMENT CARPET & RUG DEMAND (million square feet)

        4. 6.3.3 Building Type

          $435.00

          1. Table | NONRESIDENTIAL CARPET & RUG DEMAND BY BUILDING TYPE (million square feet)

          2. Table | OFFICE & COMMERCIAL BUILDING CARPET & RUG DEMAND (million square feet)

          3. Table | INSTITUTIONAL BUILDING CARPET & RUG DEMAND (million square feet)

          4. Table | INDUSTRIAL BUILDING CARPET & RUG DEMAND (million square feet)

          5. Table | OTHER NONRESIDENTIAL BUILDING CARPET & RUG DEMAND (million square feet)

      4. 6.4 Transportation Equipment

        $188.00

        1. Table | TRANSPORTATION EQUIPMENT CARPET & RUG DEMAND (million square feet)

        2. 6.4.1 Motor Vehicles

          $82.00

          1. Table | MOTOR VEHICLE CARPET & RUG DEMAND (million square feet)

        3. 6.4.2 Other Transportation Equipment

          $82.00

          1. Table | OTHER TRANSPORTATION EQUIPMENT CARPET & RUG DEMAND (million square feet)

    7. 7 INDUSTRY STRUCTURE

      $4,830.00

      1. 7.1 General

        $82.00

      2. 7.2 Industry Composition

        $118.00

        1. Table | CARPET & RUG SALES BY COMPANY, 2010 (million dollars)

      3. 7.3 Market Share

        $147.00

      4. 7.4 Competitive Strategies

        $82.00

      5. 7.5 Product Development

        $82.00

      6. 7.6 Manufacturing

        $101.00

      7. 7.7 Marketing

        $103.00

      8. 7.8 Distribution

        $113.00

      9. 7.9 Mergers & Acquisitions

        $82.00

        1. Table | SELECTED ACQUISITIONS & DIVESTITURES

      10. 7.10 Cooperative Agreements

        $125.00

        1. Table | SELECTED COOPERATIVE AGREEMENTS

      11. 7.11 Company Profiles

        $4,830.00

        1. 7.11.1 Abbey Carpet Company Incorporated

          $82.00

        2. 7.11.2 Ascend Performance Materials LLC

          $82.00

        3. 7.11.3 Astroturf LLC

          $172.00

        4. 7.11.4 Atlas Carpet Mills Incorporated

          $86.00

        5. 7.11.5 Autoneum Holding AG

          $97.00

        6. 7.11.6 Bacova Guild Limited

          $82.00

        7. 7.11.7 BASF SE

          $114.00

        8. 7.11.8 Beaulieu Group LLC

          $222.00

        9. 7.11.9 Berkshire Hathaway Incorporated

          $328.00

        10. 7.11.10 Capel Incorporated

          $311.00

        11. 7.11.11 Cargill Incorporated

          $108.00

        12. 7.11.12 Dixie Group Incorporated

          $142.00

        13. 7.11.13 Dow Chemical Company

          $127.00

        14. 7.11.14 DuPont (EI) de Nemours

          $160.00

        15. 7.11.15 Feizy Import and Export Company Limited

          $134.00

        16. 7.11.16 Gulistan Carpet Incorporated

          $85.00

        17. 7.11.17 Interface Incorporated

          $267.00

        18. 7.11.18 International Automotive Components Group

          $82.00

        19. 7.11.19 J&J Industries Incorporated

          $230.00

        20. 7.11.20 Koch Industries Incorporated

          $244.00

        21. 7.11.21 Kraus Carpet Mills Limited

          $254.00

        22. 7.11.22 Mannington Mills Incorporated

          $96.00

        23. 7.11.23 Milliken & Company

          $275.00

        24. 7.11.24 Mohawk Industries Incorporated

          $360.00

        25. 7.11.25 Nourison Rug Corporation

          $174.00

        26. 7.11.26 Oriental Weavers Group

          $179.00

        27. 7.11.27 Propex Operating Company LLC

          $82.00

        28. 7.11.28 Rieter Holding Limited

          $82.00

        29. 7.11.29 Royalty Carpet Mills Incorporated

          $145.00

        30. 7.11.30 Tandus Flooring Incorporated

          $177.00

        31. 7.11.31 Tarkett SAS

          $168.00

        32. 7.11.32 Textile Rubber & Chemical Company Incorporated

          $183.00

        33. 7.11.33 3M Company

          $105.00

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