Labels

As Quoted In Packaging World

Although pressure sensitive labels will expand at a healthy rate, they will continue to face growing competition from alternative methods such as stretch sleeve, heat-shrink and in-mold labels.

US shipments to rise 4.8% annually through 2015

US label shipments are forecast to rise 4.8 percent annually to $20 billion in 2015. The pressure sensitive segment will continue to dominate output, accounting for more than 70 percent of the total. Although pressure sensitive labels will expand at a healthy rate, they will continue to face growing competition from alternative labeling methods such as stretch sleeve, heat-shrink and inmold labels. Among these, heat-shrink labels are projected to advance at the fastest rate through 2015, with gains attributable to their ability to form-fit contoured containers, providing 360- degree graphics and a broad promotional area which enable consumer products to stand out on crowded store shelves.

Paper to continue losing market share to plastic

Paper will remain by far the leading stock material in the label industry for the foreseeable future. However, it will continue to lose market share to plastic, which will account for more than onequarter of label shipments in 2015. Plastic stock materials will gain popularity due to their aesthetic and performance advantages over paper, as well as a broad shift in favor of plastic packaging. Moreover, plastic is heavily utilized in pressure sensitive, heatshrink, stretch sleeve, in-mold and thermal transfer labels, each of which is expected to grow at a healthy rate.

Among plastic label resins, polypropylene and polyvinyl chloride are widely used, although the latter will lose out to other plastic substrates with lower perceived environmental and health risks. In particular, trends favoring more environmentally friendly substrates will propel gains for polylactic acid, albeit from a very small base.

Digital to be fastest growing printing method

The large majority of US label shipments are printed in some manner before sale to the final user. Flexography represents the leading printing method, benefiting from its prominent position in the pressure sensitive and sleeve label segments. Among other printing technologies -- lithography, screen, letterpress, digital and gravure -- digital printing will enjoy the most rapid gains, expanding at a double-digit annual pace through the forecast period. Label converters will increasingly invest in digital presses to capitalize on trends favoring shorter label runs and mass customization, particularly as product personalization functions as a key marketing tool. Different printing processes can also be combined in an effort to create higher quality label graphics. This trend will have a positive effect on the use of screen and digital technologies.

Study Scope

This study analyzes the $15.7 billion US label industry. It presents historical demand data for the years 2000, 2005 and 2010, and forecasts for 2015 and 2020 by raw and stock material (e.g., paper, plastic, adhesives, inks), application method (e.g., pressure sensitive, glue-applied, stretch sleeve and heat-shrink, thermal transfer, in-mold), printing technology (e.g., flexography, lithography, screen) and function.

The study also considers market environment factors, details industry structure, evaluates company market share and profiles 42 industry players, including Avery Dennison, RR Donnelley and CCL Industries.

Back to Top

Purchase Labels by the Section

  1. Labels

    $5,100.00

    1. 1 INTRODUCTION

      $121.00

    2. 2 EXECUTIVE SUMMARY

      $115.00

      1. Table | US LABEL SUPPLY & DEMAND (million dollars)

    3. 3 MARKET ENVIRONMENT

      $1,945.00

      1. 3.1 General

        $82.00

      2. 3.2 Macroeconomic Outlook

        $154.00

        1. Table | MACROECONOMIC INDICATORS (billion 2005 dollars)

      3. 3.3 Demographic Outlook

        $153.00

        1. Table | POPULATION & HOUSEHOLDS (million persons)

      4. 3.4 Consumer Income & Spending

        $99.00

        1. Table | PERSONAL CONSUMPTION EXPENDITURES (billion dollars)

      5. 3.5 Manufacturing Outlook

        $140.00

        1. Table | MANUFACTURERS' SHIPMENTS (billion dollars)

      6. 3.6 Retail Sales

        $88.00

        1. Table | RETAIL SALES (billion dollars)

      7. 3.7 Business Establishments

        $103.00

        1. Table | BUSINESS ESTABLISHMENTS (thousands)

      8. 3.8 Packaging Trends

        $374.00

        1. 3.8.1 Packaging Outlook

          $229.00

          1. Table | PACKAGING SUPPLY & DEMAND (billion dollars)

        2. 3.8.2 Labeling Trends

          $127.00

      9. 3.9 Mailing & Shipping Trends

        $277.00

        1. 3.9.1 USPS Outlook

          $201.00

          1. Table | US POSTAL SERVICE MAIL REVENUES & PIECES OF MAIL HANDLED (billion dollars)

        2. 3.9.2 Automation Technologies

          $82.00

      10. 3.10 Historical Market Trends

        $82.00

        1. Table | LABEL SALES, 2000-2010

      11. 3.11 Pricing Trends

        $82.00

      12. 3.12 Regulatory Issues

        $124.00

      13. 3.13 Environmental Considerations

        $157.00

      14. 3.14 World Markets

        $82.00

      15. 3.15 US Foreign Trade

        $82.00

        1. Table | US FOREIGN TRADE IN LABELS (million dollars)

    4. 4 TECHNOLOGICAL TRENDS

      $882.00

      1. 4.1 General

        $82.00

      2. 4.2 Barcoding Trends

        $358.00

        1. 4.2.1 Growth Factors

          $115.00

        2. 4.2.2 Applications

          $172.00

      3. 4.3 Smart Labeling

        $316.00

        1. 4.3.1 Technologies & Suppliers

          $100.00

        2. 4.3.2 Applications

          $82.00

        3. 4.3.3 Competitive Profile

          $82.00

      4. 4.4 Competitive Technologies

        $189.00

        1. 4.4.1 Direct Printing

          $123.00

        2. 4.4.2 Electronic Shelf Labeling

          $82.00

    5. 5 RAW MATERIALS

      $1,040.00

      1. 5.1 General

        $82.00

        1. Table | RAW MATERIAL USE IN LABELS (million pounds)

      2. 5.2 Paper

        $176.00

        1. 5.2.1 Types

          $97.00

        2. 5.2.2 Producers

          $82.00

      3. 5.3 Plastic Films

        $424.00

        1. 5.3.1 Polypropylene

          $118.00

        2. 5.3.2 Polyvinyl Chloride

          $82.00

        3. 5.3.3 Other Resins

          $117.00

      4. 5.4 Adhesives

        $117.00

      5. 5.5 Inks

        $209.00

        1. 5.5.1 Types

          $82.00

        2. 5.5.2 Technologies

          $130.00

      6. 5.6 Other

        $82.00

    6. 6 APPLICATION METHODS

      $1,931.00

      1. 6.1 General

        $82.00

        1. Table | LABEL SALES & SHIPMENTS BY APPLICATION METHOD (million dollars)

      2. 6.2 Pressure Sensitive

        $355.00

        1. Table | PRESSURE SENSITIVE LABEL SHIPMENTS BY MATERIAL (million dollars)

        2. 6.2.1 Attributes

          $82.00

        3. 6.2.2 Materials

          $107.00

        4. 6.2.3 Applications

          $82.00

        5. 6.2.4 Producers

          $82.00

      3. 6.3 Glue-Applied

        $188.00

        1. Table | GLUE-APPLIED LABEL SHIPMENTS BY MATERIAL (million dollars)

        2. 6.3.1 Attributes

          $82.00

        3. 6.3.2 Materials

          $82.00

        4. 6.3.3 Applications

          $82.00

        5. 6.3.4 Producers

          $82.00

      4. 6.4 Stretch Sleeve & Heat-Shrink

        $613.00

        1. Table | STRETCH SLEEVE & HEAT-SHRINK LABEL SHIPMENTS BY TYPE & MATERIAL (million dollars)

        2. 6.4.1 Stretch Sleeves

          $124.00

        3. 6.4.2 Heat-Shrinks

          $402.00

      5. 6.5 Thermal Transfer

        $190.00

        1. Table | THERMAL TRANSFER LABEL SHIPMENTS BY MATERIAL (million dollars)

        2. 6.5.1 Attributes

          $82.00

        3. 6.5.2 Applications

          $82.00

        4. 6.5.3 Producers

          $82.00

      6. 6.6 In-Mold

        $373.00

        1. Table | IN-MOLD LABEL SHIPMENTS BY MATERIAL & MOLDING PROCESS (million dollars)

        2. 6.6.1 Attributes

          $109.00

        3. 6.6.2 Materials

          $82.00

        4. 6.6.3 Applications

          $82.00

        5. 6.6.4 Producers

          $82.00

      7. 6.7 Other Adhesive

        $144.00

        1. Table | OTHER ADHESIVE LABEL SHIPMENTS BY MATERIAL (million dollars)

        2. 6.7.1 Non-Shrink Wraparound

          $82.00

        3. 6.7.2 Heat-Seal

          $82.00

        4. 6.7.3 Gummed

          $82.00

    7. 7 STOCK MATERIALS

      $364.00

      1. 7.1 General

        $82.00

        1. Table | LABEL SHIPMENTS BY STOCK MATERIAL (million dollars)

      2. 7.2 Paper

        $117.00

        1. 7.2.1 Types

          $82.00

          1. Table | PAPER LABEL SHIPMENTS BY TYPE (million dollars)

        2. 7.2.2 Application Methods

          $82.00

          1. Table | PAPER LABEL SHIPMENTS BY APPLICATION METHOD (million dollars)

      3. 7.3 Plastic

        $174.00

        1. Table | PLASTIC LABEL SHIPMENTS BY APPLICATION METHOD (million dollars)

        2. 7.3.1 Types

          $82.00

        3. 7.3.2 Application Methods

          $82.00

      4. 7.4 Other

        $82.00

        1. Table | OTHER LABEL SHIPMENTS BY APPLICATION METHOD (million dollars)

    8. 8 PRINTING TECHNOLOGIES

      $1,104.00

      1. 8.1 General

        $140.00

        1. Table | LABEL SHIPMENTS BY PRINTING TECHNOLOGY (million dollars)

      2. 8.2 Flexography

        $169.00

        1. Table | FLEXOGRAPHIC LABEL SHIPMENTS BY TYPE (million dollars)

        2. 8.2.1 Characteristics & Technologies

          $82.00

        3. 8.2.2 Applications

          $82.00

      3. 8.3 Lithography

        $124.00

        1. Table | LITHOGRAPHIC LABEL SHIPMENTS BY TYPE (million dollars)

        2. 8.3.1 Characteristics & Technologies

          $82.00

        3. 8.3.2 Applications

          $82.00

      4. 8.4 Screen

        $114.00

        1. Table | SCREEN PRINTED LABEL SHIPMENTS BY TYPE (million dollars)

        2. 8.4.1 Characteristics & Technologies

          $82.00

        3. 8.4.2 Applications

          $82.00

      5. 8.5 Letterpress

        $83.00

        1. Table | LETTERPRESS LABEL SHIPMENTS BY TYPE (million dollars)

        2. 8.5.1 Characteristics & Technologies

          $82.00

        3. 8.5.2 Applications

          $82.00

      6. 8.6 Digital

        $258.00

        1. Table | DIGITAL LABEL SHIPMENTS BY TYPE (million dollars)

        2. 8.6.1 Characteristics & Technologies

          $117.00

        3. 8.6.2 Applications

          $102.00

      7. 8.7 Gravure

        $167.00

        1. Table | GRAVURE LABEL SHIPMENTS BY TYPE (million dollars)

        2. 8.7.1 Characteristics & Technologies

          $88.00

        3. 8.7.2 Applications

          $82.00

      8. 8.8 Variable Information Printing

        $82.00

    9. 9 FUNCTIONS

      $1,603.00

      1. 9.1 General

        $110.00

        1. Table | LABEL DEMAND BY FUNCTION (million dollars)

      2. 9.2 Primary Packaging Labels

        $955.00

        1. Table | PRIMARY PACKAGING LABEL DEMAND BY MARKET (million dollars)

        2. 9.2.1 Food Processing

          $176.00

          1. Table | FOOD PROCESSING LABEL DEMAND (million dollars)

        3. 9.2.2 Beverages

          $271.00

          1. Table | BEVERAGE LABEL DEMAND (million dollars)

        4. 9.2.3 Cosmetics & Toiletries

          $168.00

          1. Table | COSMETIC & TOILETRY LABEL DEMAND (million dollars)

        5. 9.2.4 Pharmaceuticals

          $198.00

          1. Table | PHARMACEUTICAL LABEL DEMAND (million dollars)

        6. 9.2.5 Other Primary Packaging

          $82.00

          1. Table | OTHER PRIMARY PACKAGING LABEL DEMAND (million dollars)

      3. 9.3 Secondary Labels

        $201.00

        1. Table | SECONDARY LABEL DEMAND BY MARKET (million dollars)

        2. 9.3.1 Retail

          $94.00

          1. Table | RETAIL LABEL DEMAND (million dollars)

        3. 9.3.2 Other Secondary

          $82.00

          1. Table | OTHER SECONDARY LABEL DEMAND (million dollars)

      4. 9.4 Industrial Labels

        $131.00

        1. Table | INDUSTRIAL LABEL DEMAND BY MARKET (million dollars)

        2. 9.4.1 Motor Vehicles

          $82.00

        3. 9.4.2 Other Industrial

          $82.00

      5. 9.5 Decorative Labels

        $82.00

        1. Table | DECORATIVE LABEL DEMAND (million dollars)

      6. 9.6 Mailing & Shipping Labels

        $97.00

        1. Table | MAILING & SHIPPING LABEL DEMAND (million dollars)

      7. 9.7 Other Labels

        $82.00

        1. Table | OTHER LABEL DEMAND (million dollars)

    10. 10 INDUSTRY STRUCTURE

      $5,132.00

      1. 10.1 General

        $112.00

        1. Table | US LABEL SALES BY COMPANY, 2010 (million dollars)

      2. 10.2 Market Share

        $254.00

        1. 10.2.1 Label Stock Producers

          $167.00

        2. 10.2.2 Label Printers & Converters

          $82.00

      3. 10.3 Competitive Strategies

        $82.00

      4. 10.4 Cost Considerations

        $82.00

      5. 10.5 Mergers & Acquisitions

        $115.00

        1. Table | SELECTED ACQUISITIONS & DIVESTITURES

      6. 10.6 Cooperative Agreements

        $82.00

      7. 10.7 Manufacturing

        $82.00

      8. 10.8 Marketing

        $90.00

      9. 10.9 Distribution

        $82.00

      10. 10.10 Company Profiles

        $4,169.00

        1. 10.10.1 Acucote Incorporated

          $82.00

        2. 10.10.2 Amcor Limited

          $82.00

        3. 10.10.3 Applied Extrusion Technologies Incorporated

          $82.00

        4. 10.10.4 Arizona Chemical Company

          $82.00

        5. 10.10.5 Avery Dennison Corporation

          $369.00

        6. 10.10.6 Bemis Company Incorporated

          $161.00

        7. 10.10.7 Brady Corporation

          $84.00

        8. 10.10.8 CCL Industries Incorporated

          $190.00

        9. 10.10.9 Cenveo Incorporated

          $185.00

        10. 10.10.10 Donnelley (RR) & Sons Company

          $116.00

        11. 10.10.11 Dow Chemical Company

          $84.00

        12. 10.10.12 Epsen Hillmer Graphics Company

          $82.00

        13. 10.10.13 Exxon Mobil Corporation

          $82.00

        14. 10.10.14 FLEXcon Corporation

          $152.00

        15. 10.10.15 Fort Dearborn Company

          $82.00

        16. 10.10.16 Fuji Seal International Incorporated

          $82.00

        17. 10.10.17 Graphic Packaging Holding Company

          $82.00

        18. 10.10.18 Green Bay Packaging Incorporated

          $106.00

        19. 10.10.19 Illinois Tool Works Incorporated

          $140.00

        20. 10.10.20 Intermec Incorporated

          $97.00

        21. 10.10.21 International Paper Company

          $82.00

        22. 10.10.22 Lintec Corporation

          $131.00

        23. 10.10.23 Loparex BV

          $82.00

        24. 10.10.24 Menasha Corporation

          $82.00

        25. 10.10.25 MPI Label Systems

          $99.00

        26. 10.10.26 Multi-Color Corporation

          $96.00

        27. 10.10.27 Nordenia International AG

          $82.00

        28. 10.10.28 Precision Dynamics Corporation

          $82.00

        29. 10.10.29 Reynolds Group Holdings Limited

          $82.00

        30. 10.10.30 Ritrama SpA

          $82.00

        31. 10.10.31 Scholle Corporation

          $82.00

        32. 10.10.32 Smyth Companies Incorporated

          $112.00

        33. 10.10.33 Spear USA

          $82.00

        34. 10.10.34 Spinnaker Coating LLC

          $82.00

        35. 10.10.35 Standard Register Company

          $82.00

        36. 10.10.36 Staples Incorporated

          $82.00

        37. 10.10.37 Stora Enso Oyj

          $83.00

        38. 10.10.38 3M Company

          $147.00

        39. 10.10.39 UPM-Kymmene Corporation

          $163.00

        40. 10.10.40 WS Packaging Group Incorporated

          $171.00

        41. 10.10.41 YORK Label

          $105.00

        42. 10.10.42 Zebra Technologies Corporation

          $126.00

      11. 10.11 Other Companies Mentioned in the Study

        $177.00

Back to Top