Recreational Boating

As Quoted In Soundings - Trade Only Today

The US recreational boating market (boats, propulsion systems and accessories) will rebound from depressed 2009 levels and grow 9.3 percent annually through 2014. Powerboats will pace the boat category, driven by technological advances such as newer propulsion systems and more advanced electronics.

This study analyzes the $6.5 billion US recreational boating industry. It presents historical demand data for the years 1999, 2004 and 2009 with forecasts for 2014 and 2019 by material (e.g., plastic, aluminum, coated fabric), product (e.g., traditional powerboats, personal watercraft, sailboats) and US regional market (Northeast, Midwest, South, West).

The study also considers market environment factors, details industry structure, evaluates company market share and profiles 40 industry players, including Brunswick, Yamaha Motor and Bombardier Recreational Products.

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Purchase Recreational Boating by the Section

  1. Recreational Boating

    $4,800.00

    1. 1 INTRODUCTION

      $90.00

    2. 2 EXECUTIVE SUMMARY

      $111.00

      1. Table | US RECREATIONAL BOATING SUPPLY & DEMAND (million dollars)

    3. 3 MARKET ENVIRONMENT

      $1,962.00

      1. 3.1 General

        $82.00

      2. 3.2 Macroeconomic Outlook

        $130.00

        1. Table | MACROECONOMIC INDICATORS

      3. 3.3 Demographic Outlook

        $105.00

        1. Table | POPULATION & HOUSEHOLDS (million persons)

      4. 3.4 Consumer Trends

        $274.00

        1. 3.4.1 Personal Income & Expenditures

          $82.00

          1. Table | PERSONAL INCOME & EXPENDITURES (billion dollars)

        2. 3.4.2 Recreational & Leisure Expenditures

          $82.00

          1. Table | RECREATION & LEISURE EXPENDITURES (billion dollars)

        3. 3.4.3 Consumer Financing Environment

          $127.00

          1. Table | CONSUMER FINANCING ENVIRONMENT, 1999-2009

      5. 3.5 Recreational Boating Consumer Profile

        $157.00

      6. 3.6 Recreational Boat Retail Sales

        $194.00

        1. Table | RECREATIONAL BOAT RETAIL SALES (million dollars)

      7. 3.7 Inventory Levels

        $82.00

      8. 3.8 Pricing

        $82.00

        1. Table | RECREATIONAL BOAT PRICING (thousand dollars per unit)

      9. 3.9 US Recreational Boating Market, 1999-2009

        $82.00

        1. Table | US RECREATIONAL BOATING PRODUCT MARKET, 1999-2009

      10. 3.10 Technology

        $169.00

        1. 3.10.1 Engines

          $89.00

        2. 3.10.2 Electronics

          $82.00

      11. 3.11 Recreational Boats in Use

        $82.00

        1. Table | RECREATIONAL BOATS IN USE (millions)

      12. 3.12 Regulatory & Safety Issues

        $273.00

        1. 3.12.1 Emissions & Noise Issues

          $115.00

        2. 3.12.2 Wildlife & Environmental Protection Issues

          $82.00

        3. 3.12.3 Safety Issues

          $82.00

      13. 3.13 World Recreational Boating Market

        $209.00

        1. 3.13.1 Canada

          $82.00

        2. 3.13.2 Europe

          $82.00

        3. 3.13.3 Rest of the World

          $82.00

      14. 3.14 US Recreational Boating Foreign Trade

        $160.00

        1. Table | US RECREATIONAL BOATING FOREIGN TRADE (million dollars)

        2. 3.14.1 Imports

          $82.00

        3. 3.14.2 Exports

          $82.00

    4. 4 MATERIAL CONSUMPTION

      $462.00

      1. 4.1 General

        $82.00

        1. Table | PLASTIC & ALUMINUM CONSUMPTION IN RECREATIONAL BOAT PRODUCTION (million pounds)

      2. 4.2 Reinforced Plastic

        $173.00

        1. 4.2.1 Resins

          $82.00

        2. 4.2.2 Reinforcement Materials

          $82.00

      3. 4.3 Aluminum

        $82.00

      4. 4.4 Coated Fabrics

        $184.00

        1. Table | COATED FABRIC CONSUMPTION IN RECREATIONAL BOAT PRODUCTION

        2. 4.4.1 Tops & Covers

          $82.00

        3. 4.4.2 Sails

          $82.00

        4. 4.4.3 Upholstery

          $82.00

        5. 4.4.4 Inflatable Boats

          $82.00

    5. 5 PRODUCTS

      $2,322.00

      1. 5.1 General

        $164.00

        1. Table | RECREATIONAL BOATING PRODUCT SUPPLY & DEMAND (million dollars)

      2. 5.2 Recreational Boats

        $1,402.00

        1. Table | RECREATIONAL BOAT SUPPLY & DEMAND (million dollars)

        2. 5.2.1 Traditional Powerboats

          $658.00

          1. Table | TRADITIONAL POWERBOAT SUPPLY & DEMAND (million dollars)

          2. Table | INBOARD POWERBOAT SUPPLY & DEMAN (million dollars)

          3. Table | INBOARD CABIN CRUISER SUPPLY & DEMAND

          4. Table | RUNABOUT & OTHER INBOARD POWERBOAT SUPPLY & DEMAND

          5. Table | OUTBOARD POWERBOAT SUPPLY & DEMAND

          6. Table | OUTBOARD POWERBOAT DEMAND BY BOAT LENGTH (000 units)

          7. Table | STERNDRIVE POWERBOAT SUPPLY & DEMAND

        3. 5.2.2 Personal Watercraft

          $288.00

          1. Table | PERSONAL WATERCRAFT SUPPLY & DEMAND

        4. 5.2.3 Sailboats

          $205.00

          1. Table | SAILBOAT SUPPLY & DEMAND

        5. 5.2.4 Other Recreational Boats

          $180.00

          1. Table | OTHER RECREATIONAL BOAT SUPPLY & DEMAND

      3. 5.3 Propulsion Systems

        $455.00

        1. Table | PROPULSION SYSTEM SUPPLY & DEMAND (million dollars)

        2. 5.3.1 Outboard Propulsion Systems

          $196.00

          1. Table | OUTBOARD PROPULSION SYSTEM SUPPLY & DEMAND

        3. 5.3.2 Inboard & Sterndrive Propulsion Systems

          $186.00

          1. Table | INBOARD & STERNDRIVE PROPULSION SYSTEM SUPPLY & DEMAND

      4. 5.4 Boating Accessories

        $301.00

        1. Table | BOATING ACCESSORY SUPPLY & DEMAND (million dollars)

        2. 5.4.1 Navigational & Electronic

          $148.00

        3. 5.4.2 Trailers

          $82.00

        4. 5.4.3 Other

          $82.00

    6. 6 REGIONAL DEMAND

      $1,829.00

      1. 6.1 General

        $100.00

        1. Table | RECREATIONAL BOATING REGIONAL MARKET PROFILE, 2009

      2. 6.2 Regional Demographic & Economic Trends

        $182.00

        1. 6.2.1 Population Patterns

          $82.00

          1. Table | US RESIDENT POPULATION BY REGION (million persons)

        2. 6.2.2 Economic Outlook

          $82.00

          1. Table | US GROSS DOMESTIC PRODUCT BY REGION (billion dollars)

        3. 6.2.3 Personal Consumption Expenditures

          $82.00

          1. Table | US PERSONAL CONSUMPTION EXPENDITURES BY REGION (billion dollars)

      3. 6.3 US Regional Demand for Recreational Boating

        $1,545.00

        1. Table | US RECREATIONAL BOATING DEMAND BY REGION (million dollars)

        2. 6.3.1 Northeast

          $278.00

          1. Table | NORTHEAST RECREATIONAL BOATING DEMAND BY SUBREGION & PRODUCT (million dollars)

          2. Table | NEW ENGLAND RECREATIONAL BOATING DEMAND (million dollars)

          3. Table | MIDDLE ATLANTIC RECREATIONAL BOATING DEMAND (million dollars)

        3. 6.3.2 Midwest

          $300.00

          1. Table | MIDWEST RECREATIONAL BOATING DEMAND BY SUBREGION & PRODUCT (million dollars)

          2. Table | EAST NORTH CENTRAL RECREATIONAL BOATING DEMAND (million dollars)

          3. Table | WEST NORTH CENTRAL RECREATIONAL BOATING DEMAND (million dollars)

        4. 6.3.3 South

          $497.00

          1. Table | SOUTH RECREATIONAL BOATING DEMAND BY SUBREGION & PRODUCT (million dollars)

          2. Table | SOUTH ATLANTIC RECREATIONAL BOATING DEMAND (million dollars)

          3. Table | EAST SOUTH CENTRAL RECREATIONAL BOATING DEMAND (million dollars)

          4. Table | WEST SOUTH CENTRAL RECREATIONAL BOATING DEMAND (million dollars)

        5. 6.3.4 West

          $378.00

          1. Table | WEST RECREATIONAL BOATING DEMAND BY SUBREGION & PRODUCT (million dollars)

          2. Table | MOUNTAIN RECREATIONAL BOATING DEMAND (million dollars)

          3. Table | PACIFIC RECREATIONAL BOATING DEMAND (million dollars)

    7. 7 INDUSTRY STRUCTURE

      $4,830.00

      1. 7.1 General

        $82.00

      2. 7.2 Industry Composition

        $82.00

        1. Table | US RECREATIONAL BOATING PRODUCT SALES BY COMPANY, 2009 (million dollars)

      3. 7.3 Market Share

        $252.00

        1. 7.3.1 Brunswick

          $82.00

        2. 7.3.2 Yamaha Motor

          $82.00

        3. 7.3.3 Bombardier Recreational Products

          $82.00

        4. 7.3.4 Platinum Equity

          $82.00

        5. 7.3.5 Other Important Producers

          $82.00

      4. 7.4 Competitive Strategies

        $125.00

      5. 7.5 Product Development

        $82.00

      6. 7.6 Manufacturing

        $82.00

      7. 7.7 Distribution

        $115.00

      8. 7.8 Marketing

        $203.00

        1. 7.8.1 Brand Awareness & Loyalty Marketing

          $88.00

        2. 7.8.2 Lifestyle & Other Marketing Strategies

          $98.00

      9. 7.9 Mergers & Acquisitions

        $97.00

        1. Table | SELECTED ACQUISITIONS & DIVESTITURES

      10. 7.10 Cooperative Agreements

        $82.00

        1. Table | SELECTED COOPERATIVE AGREEMENTS

      11. 7.11 Company Profiles

        $4,830.00

        1. 7.11.1 American Marine Holdings Incorporated

          $113.00

        2. 7.11.2 Beneteau SA

          $116.00

        3. 7.11.3 Bombardier Recreational Products Incorporated

          $134.00

        4. 7.11.4 Brunswick Corporation

          $701.00

        5. 7.11.5 Catalina Yachts Incorporated

          $82.00

        6. 7.11.6 Caterpillar Incorporated

          $126.00

        7. 7.11.7 Correct Craft Incorporated

          $82.00

        8. 7.11.8 Crownline Boats Incorporated

          $82.00

        9. 7.11.9 Cummins Incorporated

          $141.00

        10. 7.11.10 Fountain Powerboat Industries Incorporated

          $110.00

        11. 7.11.11 Garmin Limited

          $132.00

        12. 7.11.12 General Motors Company

          $117.00

        13. 7.11.13 Honda Motor Company Limited

          $145.00

        14. 7.11.14 J&D Acquisition LLC

          $167.00

        15. 7.11.15 Johnson Outdoors Incorporated

          $309.00

        16. 7.11.16 Kawasaki Heavy Industries Limited

          $84.00

        17. 7.11.17 KCS International Incorporated

          $82.00

        18. 7.11.18 Luhrs Marine Group

          $201.00

        19. 7.11.19 Malibu Boats LLC

          $82.00

        20. 7.11.20 Marine Products Corporation

          $82.00

        21. 7.11.21 MarineMax Incorporated

          $94.00

        22. 7.11.22 MasterCraft Boat Company

          $112.00

        23. 7.11.23 Monterey Boats Incorporated

          $82.00

        24. 7.11.24 Nautic Global Group

          $126.00

        25. 7.11.25 Platinum Equity LLC

          $172.00

        26. 7.11.26 Pleasurecraft Engine Group

          $82.00

        27. 7.11.27 Raymarine plc

          $194.00

        28. 7.11.28 Regal Marine Industries Incorporated

          $82.00

        29. 7.11.29 Sea Fox Boat Company Incorporated

          $98.00

        30. 7.11.30 Smoker Craft Incorporated

          $235.00

        31. 7.11.31 S2 Yachts Incorporated

          $114.00

        32. 7.11.32 Suzuki Motor Corporation

          $83.00

        33. 7.11.33 Tognum AG

          $82.00

        34. 7.11.34 Tracker Marine Group LLC

          $217.00

        35. 7.11.35 Viking Yacht Company

          $103.00

        36. 7.11.36 Volvo AB

          $145.00

        37. 7.11.37 West Marine Incorporated

          $90.00

        38. 7.11.38 Yamaha Motor Company Limited

          $226.00

        39. 7.11.39 Yanmar Company Limited

          $125.00

        40. 7.11.40 Zodiac Marine & Pool

          $82.00

      12. 7.12 Additional Recreational Boating Companies

        $175.00

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