Siding

As Quoted In Plastics News

As is the case with many building materials, an expected rebound in construction activity will be the primary driver for growth, especially since nearly every house features exterior cladding.

US demand to rise 7.1% annually through 2018

Demand for siding in the US is forecast to increase 7.1 percent annually to 103.5 million squares in 2018, valued at $12.1 billion. As is the case with many building materials, an expected rebound in construction activity will be the primary driver for growth. For siding, the link to new housing is particularly strong, given that nearly every house in the US features exterior cladding. (In contrast, many nonresidential buildings opt for curtain walls or unclad structural walls.) Home builders are increasingly installing more durable, low-maintenance siding materials such as fiber cement, brick, and concrete and stone, although all products are expected to benefit from the forecast recovery in new housing completions. Also adding to advances will be continued growth in the important replacement market, which accounted for 57 percent of sales in 2013. Vinyl will remain the leading replacement siding material but will continue to be challenged by newer products with enhanced performance and aesthetic attributes.

Vinyl to remain largest segment, but continue losing market share

Vinyl siding accounted for the largest share of siding demand in 2013; however, vinyl siding has seen its share of the US market fall from 39 percent in 2003 to 27 percent in 2013. Vinyl siding has faced strong competition from other materials -- such as fiber cement, stucco, and wood -- that are seen as more aesthetically pleasing. Going forward, vinyl siding will remain the leading material installed in the US because of its low cost, long lifespan, and minimal maintenance needs. However, vinyl siding will continue to lose market share to materials seen as better able to improve the exterior appearance of residences.

Brick, concrete & stone to see most rapid advances

Among material types, brick, concrete, and stone siding are expected to see the most rapid advances in demand going forward. Brick siding demand will be driven by increasing residential building construction in the South, where the material is most commonly specified because of its favorable aesthetics and long tradition of use in the region. Home builders across the US are expected to increasingly install brick siding because of its desirable appearance, long lifespan, and fire resistance. Concrete and stone siding see widespread use in both residential and nonresidential structures. Concrete blocks can be used to provide functional yet durable exterior cladding, while precast concrete panels and synthetic stone veneers are specified to recreate the look of more costly siding materials -- such as brick or natural stone -- at a lower cost.

Study coverage

This study analyzes the 73.5 million square US siding industry. It presents historical demand data for 2003, 2008 and 2013, and forecasts for 2018 and 2023 by material (e.g., vinyl, fiber cement, wood, stucco, brick, concrete and stone, metal panels, EIFS), market (e.g., residential, nonresidential) and US region.

The study also considers market environment factors, details industry structure, evaluates company market share and profiles 33 industry participants, including James Hardie, Ply Gem and CertainTeed.

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  1. Siding

    $5,300.00

    1. 1 INTRODUCTION

      $83.00

    2. 2 EXECUTIVE SUMMARY

      $111.00

      1. Table | SIDING DEMAND

    3. 3 MARKET ENVIRONMENT

      $2,292.00

      1. 3.1 General

        $82.00

      2. 3.2 Macroeconomic Outlook

        $179.00

        1. Table | MACROECONOMIC INDICATORS

      3. 3.3 Demographic Trends

        $165.00

        1. Table | POPULATION & HOUSEHOLDS

      4. 3.4 Consumer Trends

        $220.00

        1. 3.4.1 Consumer Spending

          $103.00

          1. Table | PERSONAL CONSUMPTION EXPENDITURES

        2. 3.4.2 Consumer Financing

          $109.00

          1. Table | CONSUMER FINANCING ENVIRONMENT, 2003-2013

      5. 3.5 Building Construction

        $783.00

        1. Table | BUILDING CONSTRUCTION EXPENDITURES

        2. 3.5.1 Residential Buildings

          $448.00

          1. Table | RESIDENTIAL BUILDING CONSTRUCTION EXPENDITURES

          2. Table | NEW HOUSING INDICATORS

          3. Table | HOUSING STOCK BY TYPE

          4. CHART II-1 YEAR OF CONSTRUCTION OF HOUSING STOCK, 2013

          5. Table | RESIDENTIAL IMPROVEMENT & REPAIR EXPENDITURES

        3. 3.5.2 Nonresidential Buildings

          $243.00

          1. Table | NONRESIDENTIAL BUILDING CONSTRUCTION EXPENDITURES

          2. Table | NONRESIDENTIAL BUILDING STOCK

          3. Table | NONRESIDENTIAL BUILDING IMPROVEMENT & REPAIR EXPENDITURES

      6. 3.6 Regulatory & Environmental Trends

        $390.00

        1. 3.6.1 Environmental Issues

          $131.00

        2. 3.6.2 Green Building Standards

          $151.00

        3. 3.6.3 Recycling

          $82.00

        4. 3.6.4 Other Regulatory Issues

          $82.00

      7. 3.7 Pricing Trends

        $83.00

        1. Table | SIDING PRICING TRENDS

      8. 3.8 Materials & Technology Trends

        $87.00

      9. 3.9 Historical Market Trends

        $94.00

        1. Table | SIDING MARKET, 2003-2013

        2. CHART II-2 SIDING MARKET, 2004-2013

      10. 3.10 Foreign Trade

        $115.00

        1. Table | SIDING FOREIGN TRADE

      11. 3.11 World Siding Market

        $136.00

    4. 4 MATERIALS

      $3,896.00

      1. 4.1 General

        $262.00

        1. CHART III-1 SIDING DEMAND BY MATERIALS, 2013: AREA & VALUE

        2. 4.1.1 Area Outlook

          $82.00

          1. Table | SIDING DEMAND BY MATERIAL IN AREA TERMS

        3. 4.1.2 Value Outlook

          $82.00

          1. Table | SIDING DEMAND BY MATERIAL IN VALUE TERMS

        4. 4.1.3 Installed Costs

          $83.00

          1. CHART III-2 RANGE OF INSTALLED COSTS FOR SELECTED SIDING MATERIALS, 2013

      2. 4.2 Vinyl Siding

        $471.00

        1. Table | VINYL SIDING DEMAND

        2. 4.2.1 Markets

          $108.00

        3. 4.2.2 Products

          $127.00

        4. 4.2.3 Characteristics

          $121.00

        5. 4.2.4 Suppliers

          $82.00

      3. 4.3 Fiber Cement

        $281.00

        1. Table | FIBER CEMENT SIDING DEMAND

        2. 4.3.1 Markets

          $82.00

        3. 4.3.2 Products

          $117.00

        4. 4.3.3 Suppliers

          $82.00

      4. 4.4 Wood

        $926.00

        1. Table | WOOD SIDING DEMAND BY MARKET

        2. 4.4.1 Markets

          $118.00

        3. 4.4.2 Products

          $637.00

          1. Table | WOOD SIDING DEMAND BY PRODUCT

          2. Table | OSB SIDING DEMAND

          3. Table | WOOD SHINGLE & SHAKE SIDING DEMAND

          4. Table | PLYWOOD SIDING DEMAND

          5. Table | HARDBOARD & OTHER WOOD SIDING DEMAND

        4. 4.4.3 Suppliers

          $82.00

      5. 4.5 Stucco

        $308.00

        1. Table | STUCCO SIDING DEMAND

        2. 4.5.1 Markets

          $82.00

        3. 4.5.2 Products

          $167.00

        4. 4.5.3 Suppliers

          $82.00

      6. 4.6 Brick

        $449.00

        1. Table | BRICK SIDING DEMAND BY MARKET

        2. 4.6.1 Markets

          $140.00

        3. 4.6.2 Products

          $242.00

          1. Table | BRICK SIDING DEMAND BY PRODUCT

          2. Table | CLAY BRICK SIDING DEMAND

          3. Table | BRICK VENEER SIDING DEMAND

        4. 4.6.3 Suppliers

          $82.00

      7. 4.7 Concrete & Stone

        $394.00

        1. Table | CONCRETE & STONE SIDING DEMAND

        2. 4.7.1 Markets

          $82.00

        3. 4.7.2 Products

          $247.00

          1. Table | CONCRETE & STONE SIDING DEMAND BY PRODUCT

          2. Table | CONCRETE BLOCK SIDING DEMAND

          3. Table | OTHER CONCRETE & STONE SIDING DEMAND

        4. 4.7.3 Suppliers

          $82.00

      8. 4.8 Metal Panels

        $231.00

        1. Table | METAL PANEL SIDING DEMAND

        2. 4.8.1 Markets

          $82.00

        3. 4.8.2 Products

          $106.00

        4. 4.8.3 Suppliers

          $82.00

      9. 4.9 EIFS

        $201.00

        1. Table | EIFS SIDING DEMAND

        2. 4.9.1 Markets

          $82.00

        3. 4.9.2 Products

          $82.00

        4. 4.9.3 Suppliers

          $82.00

      10. 4.10 Other Siding

        $373.00

        1. Table | OTHER SIDING DEMAND BY MARKET & MATERIAL

        2. 4.10.1 Steel Siding

          $82.00

          1. Table | STEEL SIDING DEMAND

        3. 4.10.2 Polypropylene Siding

          $82.00

          1. Table | POLYPROPYLENE SIDING DEMAND

        4. 4.10.3 Aluminum Siding

          $87.00

          1. Table | ALUMINUM SIDING DEMAND

        5. 4.10.4 All Other Siding

          $88.00

          1. Table | ALL OTHER SIDING DEMAND

    5. 5 MARKETS

      $1,765.00

      1. 5.1 General

        $93.00

        1. Table | SIDING DEMAND BY MARKET

        2. CHART IV-1 SIDING DEMAND BY MARKET, 2013

      2. 5.2 Residential

        $847.00

        1. Table | RESIDENTIAL SIDING DEMAND BY MARKET & MATERIAL

        2. CHART IV-2 RESIDENTIAL SIDING DEMAND BY MATERIAL, 2013

        3. 5.2.1 New

          $152.00

          1. Table | NEW RESIDENTIAL SIDING DEMAND

        4. 5.2.2 Improvement & Repair

          $195.00

          1. Table | RESIDENTIAL IMPROVEMENT & REPAIR SIDING DEMAND

        5. 5.2.3 Demand by Housing Type

          $437.00

          1. Table | RESIDENTIAL SIDING DEMAND BY HOUSING TYPE

          2. Table | SINGLE-FAMILY HOUSING SIDING DEMAND

          3. Table | MULTIFAMILY HOUSING SIDING DEMAND

          4. Table | MANUFACTURED HOUSING SIDING DEMAND

      3. 5.3 Nonresidential

        $826.00

        1. Table | NONRESIDENTIAL SIDING DEMAND BY MARKET & MATERIAL

        2. CHART IV-3 NONRESIDENTIAL SIDING DEMAND BY MATERIAL, 2013

        3. 5.3.1 New

          $194.00

          1. Table | NEW NONRESIDENTIAL SIDING DEMAND

        4. 5.3.2 Improvements & Repairs

          $171.00

          1. Table | NONRESIDENTIAL IMPROVEMENT & REPAIR SIDING DEMAND

        5. 5.3.3 Demand by Building Type

          $369.00

          1. Table | NONRESIDENTIAL SIDING DEMAND BY BUILDING TYPE

          2. Table | COMMERCIAL & LODGING SIDING DEMAND

          3. Table | INSTITUTIONAL SIDING DEMAND

          4. Table | INDUSTRIAL SIDING DEMAND

          5. Table | OFFICE SIDING DEMAND

          6. Table | OTHER NONRESIDENTIAL SIDING DEMAND

    6. 6 REGIONS

      $2,330.00

      1. 6.1 General

        $82.00

      2. 6.2 Regional Demographic & Economic Activity

        $484.00

        1. 6.2.1 Population Patterns

          $137.00

          1. Table | POPULATION BY REGION

        2. 6.2.2 Economic Outlook

          $124.00

          1. Table | GROSS DOMESTIC PRODUCT BY REGION

        3. 6.2.3 Construction Activity

          $84.00

          1. Table | CONSTRUCTION EXPENDITURES BY REGION

        4. 6.2.4 Housing Trends

          $111.00

          1. Table | REGIONAL HOUSING INDICATORS

      3. 6.3 Siding Demand by Region

        $1,771.00

        1. Table | SIDING DEMAND BY REGION

        2. CHART V-1 SIDING DEMAND BY REGION, 2013

        3. 6.3.1 Northeast

          $359.00

          1. Table | NORTHEAST SIDING DEMAND BY SUBREGION & MARKET

          2. Table | NORTHEAST SIDING DEMAND BY MATERIAL

        4. 6.3.2 Midwest

          $444.00

          1. Table | MIDWEST SIDING DEMAND BY SUBREGION & MARKET

          2. Table | MIDWEST SIDING DEMAND BY MATERIAL

        5. 6.3.3 South

          $527.00

          1. Table | SOUTH SIDING DEMAND BY SUBREGION & MARKET

          2. Table | SOUTH SIDING DEMAND BY MATERIAL

        6. 6.3.4 West

          $406.00

          1. Table | WEST SIDING DEMAND BY SUBREGION & MARKET

          2. Table | WEST SIDING DEMAND BY MATERIAL

    7. 7 INDUSTRY STRUCTURE

      $4,380.00

      1. 7.1 General

        $82.00

      2. 7.2 Industry Composition

        $127.00

        1. Table | SIDING REVENUES FOR SELECTED MANUFACTURERS, 2013

      3. 7.3 Market Share by Company

        $198.00

        1. CHART VI-1 SIDING MARKET SHARE, 2013

      4. 7.4 Market Share by Material

        $137.00

        1. 7.4.1 Vinyl

          $82.00

        2. 7.4.2 Stucco & EIFS

          $82.00

        3. 7.4.3 Wood

          $82.00

        4. 7.4.4 Brick

          $82.00

        5. 7.4.5 Fiber Cement

          $82.00

        6. 7.4.6 Metal Panels

          $82.00

      5. 7.5 Manufacturing

        $95.00

      6. 7.6 Competitive Strategies

        $126.00

      7. 7.7 Marketing

        $166.00

      8. 7.8 Distribution

        $131.00

      9. 7.9 Mergers & Acquisitions

        $82.00

        1. Table | SELECTED ACQUISITIONS & DIVESTITURES

      10. 7.10 Cooperative Agreements

        $82.00

        1. Table | SELECTED COOPERATIVE AGREEMENTS

      11. 7.11 Company Profiles

        $3,170.00

        1. 7.11.1 Alcoa Incorporated

          $119.00

        2. 7.11.2 Associated Materials LLC

          $193.00

        3. 7.11.3 Axiall Corporation

          $92.00

        4. 7.11.4 BASF SE

          $93.00

        5. 7.11.5 Berkshire Hathaway Incorporated

          $110.00

        6. 7.11.6 BlueScope Steel Limited

          $206.00

        7. 7.11.7 Boise Cascade Holdings LLC

          $82.00

        8. 7.11.8 Boral Limited

          $85.00

        9. 7.11.9 Cedar Valley Shingle Systems Incorporated

          $82.00

        10. 7.11.10 Clarke Group

          $82.00

        11. 7.11.11 Coronado Stone Products Company

          $82.00

        12. 7.11.12 CRH plc

          $123.00

        13. 7.11.13 Exteria Building Products LLC

          $82.00

        14. 7.11.14 Ferriot Incorporated

          $82.00

        15. 7.11.15 Hardie (James) Industries plc

          $107.00

        16. 7.11.16 HeidelbergCement AG

          $94.00

        17. 7.11.17 Kaycan Limited

          $82.00

        18. 7.11.18 Koch Industries Incorporated

          $82.00

        19. 7.11.19 Louisiana-Pacific Corporation

          $82.00

        20. 7.11.20 Materis Holding Luxembourg SA

          $82.00

        21. 7.11.21 NCI Building Systems Incorporated

          $165.00

        22. 7.11.22 Nichiha Corporation

          $85.00

        23. 7.11.23 Nucor Corporation

          $103.00

        24. 7.11.24 Ply Gem Holdings Incorporated

          $205.00

        25. 7.11.25 ProVia Door Incorporated

          $84.00

        26. 7.11.26 Rollex Corporation

          $82.00

        27. 7.11.27 RPM International Incorporated

          $82.00

        28. 7.11.28 Saint-Gobain

          $138.00

        29. 7.11.29 Schweiter Technologies AG

          $82.00

        30. 7.11.30 Sto AG

          $98.00

        31. 7.11.31 Verzatec SA de CV

          $82.00

        32. 7.11.32 Weyerhaeuser Company

          $82.00

        33. 7.11.33 Wienerberger Baustoffindustrie AG

          $90.00

      12. 7.12 Additional Companies Mentioned in Study

        $82.00

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