Siding

According to Siding, demand in the US will be driven by a rebound in building construction activity, in particular double-digit gains in housing completions, as well as by an acceleration of growth in the residential replacement segment.

Brick, stucco to be fastest growing siding materials

Brick and stucco siding are forecast to record the fastest advances in demand among siding types through 2019. Brick siding demand will be driven by accelerating growth in building expenditures, particularly in the South, where the material is commonly used because of its favorable aesthetics and long tradition of use in the region. Stucco is also becoming increasingly preferred as a siding material because of its low cost and minimal maintenance requirements. Demand gains for stucco will be especially strong in the West due to the popularity of Spanish style architecture.

Freedonia’s research found that vinyl siding accounted for the largest share of siding demand in 2014 with nearly one-quarter of the total. However, vinyl siding’s market share has consistently fallen since 2004. Vinyl siding has faced continued competition from other materials perceived to be more aesthetically pleasing. Nevertheless, vinyl siding is expected to remain the leading material installed in the US through the forecast period because of its low cost, long lifespan, and minimal maintenance needs. Additionally, the large stock of existing homes with vinyl siding installed will support improvement and repair demand, as homeowners often prefer to use the same material when replacing older or worn siding.

Study coverage

Siding presents historical demand data (2004, 2009 and 2014) and forecasts (2019 and 2024) by material (e.g., vinyl, fiber cement, wood, stucco, brick, concrete and stone, metal panels, EIFS), market (residential, nonresidential), and US geographic region. The study also considers market environment factors, details industry structure, evaluates company market share, and profiles 35 industry participants, including James Hardie, Ply Gem, and Louisiana-Pacific.

Freedonia's market research studies provide timely access to reliable, unbiased analysis from which to benchmark performance and answer critical questions: Is your business growing faster or slower than the overall market? Is your organization gaining or losing market share? Which products and markets are the most desirable to explore for expansion? Are there industry trends or competitor activities that present a threat or opportunity to your business?

Studies offer a great ROI and can help business leaders make informed, analytically driven decisions. When considering the time, effort, and expertise that goes into it, our off-the-shelf research saves our clients time and money.

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  1. Siding

    $5,500.00

    1. 1 INTRODUCTION

      $82.00

    2. 2 EXECUTIVE SUMMARY

      $93.00

      1. Table | SIDING DEMAND

    3. 3 MARKET ENVIRONMENT

      $2,306.00

      1. 3.1 General

        $82.00

      2. 3.2 Macroeconomic Outlook

        $188.00

        1. Table | MACROECONOMIC INDICATORS

      3. 3.3 Demographic Trends

        $167.00

        1. Table | POPULATION & HOUSEHOLDS

      4. 3.4 Consumer Trends

        $234.00

        1. 3.4.1 Consumer Spending

          $110.00

          1. Table | PERSONAL CONSUMPTION EXPENDITURES

        2. 3.4.2 Consumer Financing

          $115.00

          1. Table | CONSUMER FINANCING ENVIRONMENT, 2004-2014

      5. 3.5 Building Construction

        $761.00

        1. Table | BUILDING CONSTRUCTION EXPENDITURES

        2. 3.5.1 Residential Construction

          $457.00

          1. Table | RESIDENTIAL BUILDING CONSTRUCTION EXPENDITURES

          2. Table | NEW HOUSING INDICATORS

          3. Table | HOUSING STOCK BY TYPE

          4. CHART II-1 YEAR OF CONSTRUCTION OF HOUSING STOCK, 2014

          5. Table | RESIDENTIAL IMPROVEMENT & REPAIR EXPENDITURES

        3. 3.5.2 Nonresidential Buildings

          $208.00

          1. Table | NONRESIDENTIAL BUILDING CONSTRUCTION EXPENDITURES

          2. Table | NONRESIDENTIAL BUILDING STOCK

          3. Table | NONRESIDENTIAL BUILDING IMPROVEMENT & REPAIR EXPENDITURES

      6. 3.6 Regulatory & Environmental Trends

        $395.00

        1. 3.6.1 Environmental Issues

          $128.00

        2. 3.6.2 Green Building Standards

          $151.00

        3. 3.6.3 Recycling

          $82.00

        4. 3.6.4 Other Regulatory Issues

          $82.00

      7. 3.7 Pricing Trends

        $89.00

        1. Table | SIDING PRICES

      8. 3.8 Materials & Technology Trends

        $88.00

      9. 3.9 Historical Market Trends

        $93.00

        1. Table | SIDING MARKET, 2004-2014

        2. CHART II-2 SIDING MARKET, 2005-2014

      10. 3.10 Foreign Trade

        $108.00

        1. Table | SIDING FOREIGN TRADE

      11. 3.11 World Siding Market

        $141.00

    4. 4 MATERIALS

      $3,865.00

      1. 4.1 General

        $254.00

        1. CHART III-1 SIDING DEMAND BY MATERIAL, 2014: AREA & VALUE

        2. 4.1.1 Area Outlook

          $82.00

          1. Table | SIDING DEMAND BY MATERIAL IN AREA TERMS

        3. 4.1.2 Value Outlook

          $82.00

          1. Table | SIDING DEMAND BY MATERIAL IN VALUE TERMS

        4. 4.1.3 Installed Costs

          $92.00

          1. CHART III-2 RANGE OF INSTALLED COSTS FOR SELECTED SIDING MATERIALS, 2014

      2. 4.2 Vinyl Siding

        $477.00

        1. Table | VINYL SIDING DEMAND

        2. 4.2.1 Markets

          $112.00

        3. 4.2.2 Products

          $136.00

        4. 4.2.3 Characteristics

          $124.00

        5. 4.2.4 Suppliers

          $82.00

      3. 4.3 Fiber Cement

        $306.00

        1. Table | FIBER CEMENT SIDING DEMAND

        2. 4.3.1 Markets

          $95.00

        3. 4.3.2 Products

          $126.00

        4. 4.3.3 Suppliers

          $82.00

      4. 4.4 Wood

        $768.00

        1. Table | WOOD SIDING BY MARKET

        2. 4.4.1 Markets

          $112.00

        3. 4.4.2 Products

          $491.00

          1. Table | WOOD SIDING DEMAND BY PRODUCT

          2. Table | ENGINEERED WOOD SIDING DEMAND

          3. Table | WOOD SHINGLE & SHAKE SIDING DEMAND

        4. 4.4.3 Suppliers

          $82.00

      5. 4.5 Stucco

        $326.00

        1. Table | STUCCO SIDING DEMAND

        2. 4.5.1 Markets

          $82.00

        3. 4.5.2 Products

          $177.00

        4. 4.5.3 Suppliers

          $82.00

      6. 4.6 Brick

        $483.00

        1. Table | BRICK SIDING DEMAND BY MARKET

        2. 4.6.1 Markets

          $148.00

        3. 4.6.2 Products

          $259.00

          1. Table | BRICK SIDING DEMAND BY PRODUCT

          2. Table | CLAY BRICK SIDING DEMAND

          3. Table | BRICK VENEER SIDING DEMAND

        4. 4.6.3 Suppliers

          $82.00

      7. 4.7 Concrete & Stone

        $401.00

        1. Table | CONCRETE & STONE SIDING DEMAND

        2. 4.7.1 Markets

          $82.00

        3. 4.7.2 Products

          $246.00

          1. Table | CONCRETE & STONE SIDING DEMAND BY PRODUCT

          2. Table | CONCRETE BLOCK SIDING DEMAND

          3. Table | OTHER CONCRETE & STONE SIDING DEMAND

        4. 4.7.3 Suppliers

          $82.00

      8. 4.8 Metal Panels

        $241.00

        1. Table | METAL PANEL SIDING DEMAND

        2. 4.8.1 Markets

          $82.00

        3. 4.8.2 Products

          $112.00

        4. 4.8.3 Suppliers

          $82.00

      9. 4.9 EIFS

        $220.00

        1. Table | EIFS SIDING DEMAND

        2. 4.9.1 Markets

          $87.00

        3. 4.9.2 Products

          $82.00

        4. 4.9.3 Suppliers

          $82.00

      10. 4.10 Other Siding

        $388.00

        1. Table | OTHER SIDING DEMAND BY MARKET & MATERIAL

        2. 4.10.1 Steel Siding

          $82.00

          1. Table | STEEL SIDING DEMAND

        3. 4.10.2 Polypropylene Siding

          $82.00

          1. Table | POLYPROPYLENE SIDING DEMAND

        4. 4.10.3 Aluminum Siding

          $90.00

          1. Table | ALUMINUM SIDING DEMAND

        5. 4.10.4 All Other Siding

          $92.00

          1. Table | ALL OTHER SIDING DEMAND

    5. 5 MARKETS

      $1,761.00

      1. 5.1 General

        $92.00

        1. Table | SIDING DEMAND BY MARKET

        2. CHART IV-1 SIDING DEMAND BY MARKET, 2014

      2. 5.2 Residential

        $840.00

        1. Table | RESIDENTIAL SIDING DEMAND BY MARKET & MATERIAL

        2. CHART IV-2 RESIDENTIAL SIDING DEMAND BY MATERIAL, 2014

        3. 5.2.1 New

          $154.00

          1. Table | NEW RESIDENTIAL SIDING DEMAND

        4. 5.2.2 Improvement & Repair

          $192.00

          1. Table | RESIDENTIAL IMPROVEMENT & REPAIR SIDING DEMAND

        5. 5.2.3 Demand by Housing Type

          $431.00

          1. Table | RESIDENTIAL SIDING DEMAND BY HOUSING TYPE

          2. Table | SINGLE-FAMILY HOUSING SIDING DEMAND

          3. Table | MULTIFAMILY HOUSING SIDING DEMAND

          4. Table | MANUFACTURED HOUSING SIDING DEMAND

      3. 5.3 Nonresidential

        $829.00

        1. Table | NONRESIDENTIAL SIDING DEMAND BY MARKET & MATERIAL

        2. CHART IV-3 NONRESIDENTIAL SIDING DEMAND BY MATERIAL, 2014

        3. 5.3.1 New

          $201.00

          1. Table | NEW NONRESIDENTIAL SIDING DEMAND

        4. 5.3.2 Improvements & Repairs

          $169.00

          1. Table | NONRESIDENTIAL IMPROVEMENT & REPAIR SIDING DEMAND

        5. 5.3.3 Demand by Building Type

          $366.00

          1. Table | NONRESIDENTIAL SIDING DEMAND BY BUILDING TYPE

          2. Table | COMMERCIAL & LODGING SIDING DEMAND

          3. Table | INDUSTRIAL SIDING DEMAND

          4. Table | INSTITUTIONAL SIDING DEMAND

          5. Table | OFFICE SIDING DEMAND

          6. Table | OTHER NONRESIDENTIAL SIDING DEMAND

    6. 6 REGIONS

      $2,390.00

      1. 6.1 General

        $82.00

      2. 6.2 Regional Demographic & Economic Activity

        $520.00

        1. 6.2.1 Population Patterns

          $138.00

          1. Table | POPULATION BY REGION

        2. 6.2.2 Economic Outlook

          $116.00

          1. Table | GROSS DOMESTIC PRODUCT BY REGION

        3. 6.2.3 Construction Activity

          $105.00

          1. Table | CONSTRUCTION EXPENDITURES BY REGION

        4. 6.2.4 Housing Trends

          $132.00

          1. Table | REGIONAL HOUSING INDICATORS

      3. 6.3 Siding Demand by Region

        $1,792.00

        1. Table | SIDING DEMAND BY REGION

        2. CHART V-1 SIDING DEMAND BY REGION, 2014

        3. 6.3.1 Northeast

          $367.00

          1. Table | NORTHEAST SIDING DEMAND BY SUBREGION & MARKET

          2. Table | NORTHEAST SIDING DEMAND BY MATERIAL

        4. 6.3.2 Midwest

          $380.00

          1. Table | MIDWEST SIDING DEMAND BY SUBREGION & MARKET

          2. Table | MIDWEST SIDING DEMAND BY MATERIAL

        5. 6.3.3 South

          $569.00

          1. Table | SOUTH SIDING DEMAND BY SUBREGION & MARKET

          2. Table | SOUTH SIDING DEMAND BY MATERIAL

        6. 6.3.4 West

          $440.00

          1. Table | WEST SIDING DEMAND BY SUBREGION & MARKET

          2. Table | WEST SIDING DEMAND BY MATERIAL

    7. 7 INDUSTRY STRUCTURE

      $4,920.00

      1. 7.1 General

        $82.00

      2. 7.2 Industry Composition

        $143.00

        1. Table | SIDING REVENUES FOR SELECTED MANUFACTURERS, 2014

      3. 7.3 Market Share by Company

        $196.00

        1. CHART VI-1 SIDING MARKET SHARE, 2014

      4. 7.4 Manufacturing

        $82.00

      5. 7.5 Competitive Strategies

        $129.00

      6. 7.6 Marketing

        $178.00

      7. 7.7 Distribution

        $137.00

      8. 7.8 Mergers & Acquisitions

        $82.00

        1. Table | SELECTED ACQUISITIONS & DIVESTITURES

      9. 7.9 Cooperative Agreements

        $82.00

        1. Table | SELECTED COOPERATIVE AGREEMENTS

      10. 7.10 Company Profiles

        $3,933.00

        1. 7.10.1 Alcoa Incorporated

          $137.00

        2. 7.10.2 Associated Materials LLC

          $245.00

        3. 7.10.3 Axiall Corporation

          $138.00

        4. 7.10.4 BASF SE

          $127.00

        5. 7.10.5 Berkshire Hathaway Incorporated

          $128.00

        6. 7.10.6 BlueScope Steel Limited

          $208.00

        7. 7.10.7 Boise Cascade Company

          $82.00

        8. 7.10.8 Boral Limited

          $142.00

        9. 7.10.9 Cedar Valley Manufacturing Incorporated

          $82.00

        10. 7.10.10 Clarke Group

          $82.00

        11. 7.10.11 Coronado Stone Products Company

          $83.00

        12. 7.10.12 CRH plc

          $162.00

        13. 7.10.13 Elementia SA de CV

          $109.00

        14. 7.10.14 Exteria Building Products LLC

          $82.00

        15. 7.10.15 Ferriot Incorporated

          $82.00

        16. 7.10.16 Forterra Building Products

          $82.00

        17. 7.10.17 Hardie (James) Industries plc

          $134.00

        18. 7.10.18 HeidelbergCement AG

          $82.00

        19. 7.10.19 Kaycan Limited

          $94.00

        20. 7.10.20 Koch Industries Incorporated

          $82.00

        21. 7.10.21 Louisiana-Pacific Corporation

          $98.00

        22. 7.10.22 NCI Building Systems Incorporated

          $267.00

        23. 7.10.23 Nichiha Corporation

          $105.00

        24. 7.10.24 Nucor Corporation

          $134.00

        25. 7.10.25 ParexGroup SA

          $82.00

        26. 7.10.26 Ply Gem Holdings Incorporated

          $198.00

        27. 7.10.27 ProVia Door Incorporated

          $99.00

        28. 7.10.28 Rollex Corporation

          $102.00

        29. 7.10.29 RPM International Incorporated

          $109.00

        30. 7.10.30 Saint-Gobain

          $151.00

        31. 7.10.31 Schweiter Technologies AG

          $82.00

        32. 7.10.32 Sto SE & Company KGaA

          $115.00

        33. 7.10.33 Verzatec SA de CV

          $92.00

        34. 7.10.34 Weyerhaeuser Company

          $82.00

        35. 7.10.35 Wienerberger Baustoffindustrie AG

          $82.00

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