Worldwide demand for motorcycles will grow 4.9 percent annually through 2009. Gains will be driven by the emerging Asian economies, where motorcycles are seen as primary family and work vehicles, as well as by much smaller markets in industrialized nations, where motorcycles are seen as pleasure vehicles.
This study analyzes the 32.7 million unit global motorcycle industry. It presents historical demand data for 1994, 1999 and 2004 and forecasts to 2009 and 2014 by type (scooters, mopeds and motor bikes of 100 cc or less engine displacement; light motorcycles of 101 cc to 249 cc; medium and heavy motorcycles of 250 cc and greater); by world region (e.g., Asia/Pacific, North America, Western Europe); and for 19 major countries.
The study also considers market environment trends and indicators, evaluates company market share and profiles 28 major industry competitors including Honda, Yamaha, Harley-Davidson, and Suzuki.