Freedonia In The News

Article Title: Taking the Gross Out of the Grocery Cart
By: Anne Marie Chaker
Publication: Wall Street Journal, 11/11/2008
Freedonia Study: Wipes (2155)

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So far, it has been hard to gauge the appetite for this arsenal of new cleaning products. With sales of $25 million a year, wipes provided at the grocery store are still a small part of the entire $1.8 billion wipes industry, but are growing about twice as fast as other types of wipes, estimates Mike Richardson, industry analyst for the Freedonia Group in Cleveland, which has studied this market.
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