Freedonia In The News

Article Title: Stand-up pouch appeal driving U.S. pouch demand
By: Jim Butschli
Publication: Packaging World, 7/18/2012
Freedonia Study: Pouches (2899)

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Demand for pouches in the U.S. is projected to increase 5.1% annually to $8.8 billion in 2016, according to Pouches, a new study from The Freedonia Group, Inc. Freedonia reports, “Unit demand is expected to expand 3 percent yearly to 90 billion. Burgeoning consumer acceptance of pouches as an alternative to rigid containers will buoy demand, as will such advantages as superior aesthetic appeal, portability, light weight, reduced material use, and significantly lower shipping costs than rigid containers. In addition, heightened use of reclosing and dispensing components will increase the competitiveness of pouches against rigid containers.”
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Article Title: Younger consumers driving US pouch demand to nearly $9bn by 2016: Freedonia
By: Joe Whitworth
Publication: Food Production Daily, 7/17/2012
Freedonia Study: Pouches (2899)

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Consumer perceptions of the pouch as a more contemporary packaging form will help drive US demand to US$8.8bn (€7.2m) by 2016, predicts Freedonia. An example of pouch packaging The Ohio-based market analysts identified a number of factors in their prediction that the demand for pouches in the US will increased 5.1% per year until 2016. The analysts predict stand-up pouch demand is forecast to expand 7.2% annually to $2bn in 2016. Advances reflect heightened interest resulting from savings achieved in shipping costs due to the benefits of lighter weight and lower material use compared to rigid containers. Supporting gains include aesthetics; the presence of convenience features (e.g. zippers, spouts); and the perception, among younger consumers, of pouches being more contemporary packaging format than cans, bottles, and cartons. Demand for pouches in the US is projected to be driven by faster gains for stand-up pouches stemming from sustainability, functional, and marketing
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Article Title: US demand expected to approach USD 9 bn in 2016 / New Freedonia study
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Publication: PlastEurope, 7/17/2012
Freedonia Study: Pouches (2899)

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US demand for pouches is expected to increase by more than 5% annually to a value of USD 8.8 bn, with unit demand expanding 3% per year to 90 bn, says market research group Freedonia (Cleveland, Ohio / USA; www.freedonia.com) in its new study, “Pouches”. The market for stand-up pouches in particular is being driven by consumer acceptance as an alternative to rigid packaging, the researchers note. Here, demand is forecast to expand by more than 7% annually up to 2016 to a value of USD 2 bn.
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Article Title: US Demand for Pouches to Approach $9 Billion in 2016
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Publication: Packaging Europe, 7/13/2012
Freedonia Study: Pouches (2899)

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Demand for flat pouches is forecast to increase 4.5 percent yearly to $6.8 billion in 2016, fueled by above average gains for four-side-seal pouches based on rising demand in medical and pharmaceutical markets and in food uses such as meat, poultry, and seafood; and cheese. Advances will also be aided by improved barrier structures and solid gains for pouches employing self-venting films to enable steam cooking of contents in the package. Additionally, robust growth is expected for stick packs (small tube-shaped flat pouches), based on differentiation and material savings over conventional single portion configurations.
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Article Title: US demand expected to approach USD 9 bn in 2016 / New Freedonia study
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Publication: PlastEurope, 10/19/2012
Freedonia Study: Pouches (2899)

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US demand for pouches is expected to increase by more than 5% annually to a value of USD 8.8 bn, with unit demand expanding 3% per year to 90 bn, says market research group Freedonia (Cleveland, Ohio / USA; www.freedonia.com) in its new study, “Pouches”. The market for stand-up pouches in particular is being driven by consumer acceptance as an alternative to rigid packaging, the researchers note. Here, demand is forecast to expand by more than 7% annually up to 2016 to a value of USD 2 bn.
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Article Title: US pouch demand growing 5.1 percent annually
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Publication: PLASTICS NEWS REPORT, 7/13/2012
Freedonia Study: Pouches (2899)

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Unit demand will increase 3 percent annually and should reach 90 billion by 2016, the report said. Burgeoning consumer acceptance of pouches as an alternative to rigid containers will support demand, along with pouches’ advantages over rigid containers -- like superior aesthetic appeal, portability, light weighting, material reduction and lower shipping costs, according to the report. The increased use of reclosing and dispensing components will also increase competition between pouches and rigid containers, according to the report. Demand for stand-up pouches should increase 7.2 percent annually to $2 billion in 2016, compared to $1.4 billion in 2011, according to the report.
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Article Title: US pouch demand to approach $9 billion in 2016
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Publication: Converting Quarterly, 7/13/2012
Freedonia Study: Pouches (2899)

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Demand for pouches in the US is projected to increase 5.1 percent per year to $8.8 billion in 2016, driven by faster gains for standup pouches stemming from sustainability, functional, and marketing advantages over alternative packaging media. Unit demand is expected to expand 3.0 percent yearly to 90 billion.
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