Freedonia In The News

Article Title: Canned vs. Bottled: Which Type of Wine Is More Sustainable?
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Publication: Fortune Magazine, 7/4/2019
Freedonia Study: World Wine Packaging: Containers, Closures, & Accessories (3406)

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“Cans have bigger disadvantages to overcome before they are competitive in the wine market, the main ones being consumer expectations and perceptions,” says Mike Richardson of market research firm The Freedonia Group. “Until wineries cover the issue of how consumers think wine is supposed to be packaged, canned wine is unlikely to move out of the niche status.”
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Article Title: Freedonia Reports on Wine Packaging
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Publication: Paper, Film & Foil Converter PFFC, 8/19/2016
Freedonia Study: World Wine Packaging: Containers, Closures, & Accessories (3406)

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Growth will be sustained by continued, albeit moderate, increases in global wine production, despite declining per capita consumption rates in Europe, which accounted for about 60% of consumption and nearly 65% of production in 2015. Ongoing changes in where wine is produced and how it is packaged will lead to significant opportunities for newer packaging formats, says the report.
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