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Article Title: Freedonia Focus Reports: US Vodka and Tequila Demand Outpacing
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Publication: Hospitality Industry, 8/18/2016
Freedonia Study: Distilled Spirits: United States (FF10014)

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US consumption of distilled spirits is forecast to rise 2.2% annually, reaching 580 million gallons in 2020 - a rate of growth almost 3 times faster than that of the US population. “Vodka and tequila are expected to post the fastest growth among the major segments of this market,” says Erica Keenan, market analyst for Freedonia Focus Reports. “Producers of these spirits will benefit in part from a flourishing US cocktail culture inspired by retro-themed television shows such as Mad Men.”
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