Introducing Freedonia Strategic Insights: New Name, Same Commitment to Your Success

We’re excited to share some big news: Freedonia Custom Research is now Freedonia Strategic Insights. 

This rebrand is more than a name change — it’s an evolution of how we communicate the true value we bring to our clients. For more than 20 years, businesses have turned to us for reliable custom market research. Our clients know, though, that we provide more than just data — we deliver tailored actionable insights that help them navigate complexity, understand market shifts, and make strategic decisions with confidence.  

The Meaning Behind Our New Name

The name Freedonia Strategic Insights better reflects what we’ve always done: go beyond the numbers to uncover the “why” behind market trends and the “so what” for our clients. 

Why Work with Freedonia Strategic Insights?  

We believe three things set us apart:  

• Our people: With our years of experience and third-party perspective, we uncover what’s really happening in your industry by talking to people across the value chain, resulting in insights based on facts, not assumptions.  

• Our process: Using in-depth interviews with industry experts, custom surveys, and proprietary demand modeling, we dig deep to deliver context and clarity, not just charts and figures. 

• Our reputation: We’re proud to be a trusted name in market intelligence, with a track record built on consistency, credibility, and repeat client business. 

As we reintroduce ourselves to the market, our mission remains unchanged: to help you make confident, informed decisions that move your business forward. 

Ready to Turn Insight into Impact?

Discover how Freedonia Strategic Insights can help you navigate shifting markets and make confident, data-driven decisions.

Connect with our team to explore how our strategic insights can drive your strategy forward.