Industry Reports, United States
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This report focuses on the non-medical pet services sector in the U.S., including grooming, boarding (including day care outside of the home), training, and pet sitting/walking, with emerging service areas also taken into consideration. Report coverage also includes pet insurance.
Building on analyses presented in previous editions of this report, this fully updated fifth edition breaks out historical and projected retail sales from 2017 through 2027 across four categories of treats and chews segmented by dogs and cats: indulgent treats, rawhide/long-lasting chews, functional treats/chews, and dental treats/chews.
With human health concerns elevated in the face of COVID-19, pet owners’ heightened focus on the health of their fur children has been a natural side effect, especially as they rely even more heavily on their pets for companionship and comfort.
This report provides a data-rich analysis of pet product retail sales and shopping patterns in the U.S.
Despite the challenging conditions of the past few years, the pet food market has proven to be as resilient as ever, bolstered by U.S. pet owners’ willingness to spend on their beloved “fur babies” even in the midst of a health and economic crisis.
The percentage of U.S. households owning pets slipped slightly from 54% in 2018 to 52% in 2022, for a current total of 68 million pet-owning households.
As the pandemic brought health and wellness issues front and center across myriad human markets, the same held true for pets, with owners becoming even more receptive to food, treats, other supplies, and services with health and wellness benefits.