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Freedonia Market Research Blog What we’re watching - Slideshow: Grain innovations in snacks, bowls and burgers

What we’re watching - Slideshow: Grain innovations in snacks, bowls and burgers

by Sarah Schmidt

July 5, 2016

Grains are great and so is this latest Packaged Facts webinar. View Innovation with Grains Webinar by clicking here.

June 5 - Grains are appearing in cheeseburgers, salad bowls and snacks, said Kara Nielsen, a culinary “trendologist” in a June 28 webinar titled “Innovations with Grains” from Rockville-based Packaged Facts. While interest in gluten-free grains continues to present new product opportunities, sprouted grains are starting to enter mainstream markets, and people are showing an interest in local, niche grains, too, she said.

Ms. Nielsen said companies should make use of health claims centered on grains, especially whole grains. Consumers, who understand and are familiar with grains, may trust the claims.

“It’s a really exciting grain world,” she said. “Even though it can be a totally mainstream item, we’re still seeing a lot of news.”

Read the entire article here.

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