Meat, Poultry & Seafood Converted Flexible Packaging to Grow 3.4% Annually Through 2026

Cleveland OH, December 9, 2022 – According to the new Freedonia study Converted Flexible Packaging demand for converted flexible packaging used with meat, poultry, and seafood is projected to increase 3.4% annually to $5.4 billion in 2026, boosted by:

• the use of higher value packaging products to increase:
  • the shelf life of fresh and minimally processed products
  • product differentiation with better, more eye-catching graphics and labels with added product information
  • user friendliness in terms of preparation, resealability, and storage
• the growing presence of convenience products, such as those that are prepared, individually wrapped, or amenable to on-the-go consumption
• performance improvements such as films that withstand the high temperature retort process
• the growing popularity of case-ready packaging, which typically uses more costly barrier films

Bags and wrap will remain a significant portion of demand due to their low cost, but they continue to face competition from higher value packaging with improved performance features and aesthetic appeal. Pouches in particular compete with these products.

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