Cleveland, OH, January 3, 2019 — US shipments of fruit beverages are forecast to rise 1.5% annually in nominal terms through 2022, according to Fruit Beverages: United States, a report recently released by Freedonia Focus Reports. Value gains will entirely reflect price increases, as inflation-adjusted shipments are expected to decline at a minimal annual rate. Competition from other beverages targeted at health-conscious consumers, such as sparkling water and milk alternatives (e.g., almond- and soy-based beverages) will weigh on fruit beverage production volumes. Faster declines will be prevented by slight increases in the population of children aged 14 and under. In addition, demand for product offerings touted as healthier, more natural alternatives to traditional juices and soft drinks – coupled with the continued growth of niche products such as coconut water – will support production.
Canned and fresh juices are expected to remain the largest segment through 2022, supported by moderate expansion in the population aged 14 and under. However, stronger segment gains will be tempered by increasingly cautionary attitudes toward sugary fruit beverages.
These and other key insights are featured in Fruit Beverages: United States. This report forecasts to 2022 US fruit beverage shipments and demand in nominal US dollars at the manufacturer level. Total shipments are segmented by product in terms of:
- canned and fresh juices
- non-carbonated fruit soft drinks
- frozen orange juice
- other frozen fruit juice
To illustrate historical trends, total shipments, total demand, the various shipment segments, and trade are provided in annual series from 2007 to 2017.
The scope of this report does not include vegetable juices, dairy-based fruit smoothies, powdered fruit beverages, or fruit-flavored drinks that do not contain fruit juice. Re-exports of fruit beverages are excluded from demand and trade figures.
More information about the report is available at: