With Greek yogurt having already refashioned the yogurt category, the question becomes what’s the next disruptor? The longer-term answer is dairy-free, plant-based yogurt.
October 17, 2018In the U.S. yogurt market, the free-from trend has brought to store shelves dairy-free, plant-based yogurt featuring ingredients such as soy, coconut, almonds, and cashews, as well as pea-based yogurt. Look for innovation to expand in 2018 and beyond.
January 22, 2018Take a proactive approach to your market research needs. Purchase The Yogurt Market and Yogurt Innovation, 2nd Edition and save 10% using promo code PFSAVE10 at checkout. Feb. 10 - The reports of Greek yogurt’s death may have been greatly exaggerated. Last December the article “ Goodbye, good old Greek yogurt ” by The Washington Post detailed the apparent wane in consumer interest in Greek yogurt. Sales have noticeably begun to mature after Greek yogurt spent much of the past decade hailed as ...
February 10, 2016Chobani recently announced that it is expanding its product range to appeal to more consumers and eating occasions. Central to the expansion is its new Chobani Kids and Chobani Tots lines, which will prominently feature Disney and Marvel characters on packaging. Such efforts by Disney are an essential strategic maneuver to not only potentially boost present-day sales, but to also build a vital rapport with the next generation of consumers that will endure even as today’s kids grow to adulthood. ...
January 22, 2015