by Sarah Schmidt
September 23, 2024
Due to a growing emphasis on sustainability, the molded fiber packaging market is experiencing rapid expansion and innovation.
Plastic packaging is deeply entrenched in modern society, but it is facing increasing competition. Rising environmental awareness, regulatory pressures, technological advancements, and corporate sustainability goals are driving a shift towards alternative materials such as molded fiber packaging.
“Molded fiber is rapidly replacing plastic in markets such as egg cartons, takeout containers, protective packaging, food trays, and multipack carrier rings,” explained John Sherwin, the Co-Director of Freedonia Custom Research. “Demand for molded fiber products is expected to increase significantly, especially in regions with stricter regulations and growing environmental awareness.”
Sherwin recently spoke at the International Molded Fiber Association (IMFA) and presented “What’s Next for Molded Fiber Packaging: Opportunities in a Sustainability Driven Market,” a slide deck which is now available as a free download on our website. Read a brief recap below to gain key insights into the molded fiber packaging market.
Molded fiber is primarily made from renewable or recycled resources and increasingly uses waste materials such as sugarcane bagasse, bamboo or wheat straw as a fiber source. Molded fiber competes primarily with polystyrene foam (EPS), thermoformed plastic, and paperboard products.
Molded fiber can be used in a wide array of products, including:
According to Sherwin, improvements in the manufacturing process have made molded fiber products stronger, more durable, versatile, and attractive, positioning them as a viable alternative to plastic. New biodegradable coatings and barrier additives further enhance the durability of molded fiber packaging and broaden its range of applications.
The US molded fiber packaging market has exploded since 2014 and is poised to become a $4 billion market in 2030.
Foodservice is the key driver of the US molded fiber market accounting for over 60% of demand, while food and beverage packaging accounts for just over a quarter of demand.
Molded fiber is experiencing above-average growth in markets such as egg cartons and industrial/protective packaging, thanks to its strong performance and alignment with sustainability goals.
However, there are still opportunities for innovation. Enhancements in performance, moisture resistance, and environmentally friendly coatings are needed to expand its use in food/produce packaging and restaurant carryout. Aesthetics also remain a top concern. Developing new products with improved appearance could open up more opportunities in consumer goods packaging, particularly for eco-conscious brands.
Download the complete slide deck on the molded fiber packaging market to access insightful new data from The Freedonia Group, a trusted source for market analysis for over 35 years.
About the blogger: Sarah Schmidt is a Managing Editor at The Freedonia Group, a premier international business research company.
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