Despite consumers’ varying levels of understanding the relationships between organic brand foods and animal welfare standards, new standards are being shaped by next-generation consumer expectations.
April 25, 2017The last few years have not been kind to frozen foods. Overall sales have for the most part been flat or shrinking. Any increases have been minimal and short-lived. The recent damage to this once essential grocery segment can largely be traced to a growing consumer taste for fresh, natural, and organic foods. Like most food trends, the strength of this trend may be overstated but it is real and it is growing as can be seen from the double-digit sales increases for organic foods reported by the...
February 2, 2015Packaged Fact identifies four key ways that U.S. grocers can better attract and meet the needs of this important and influential consumer segment.
September 4, 2019Once tucked away in the shelf-stable center store, non-dairy and plant-based dairy alternatives have jumped into the refrigerated dairy case alongside milk-based counterparts.
August 14, 2017I’m holding in my hands a package of chips that carries the following information on it: “Certified Organic, Certified Gluten-Free, Peanut Free, Tree Nut Free, Vegan, Non-GMO, No Synthetic Pesticides or Chemical Fertilizers, No Trans Fats or High Fructose Corn Syrup, No Artificial Flavors, Colors or Preservatives.” I’m in food avoidance heaven. The product is from the gourmet snack foods section of my supermarket. I’m guessing your supermarket has a similar section. Of course, if you don’t s...
March 7, 2014In September 2014, cereal king General Mills Inc. (GM) announced it was acquiring Annie’s Homegrown Inc. for approximately $820 million. Known for its macaroni and cheese and its bunny logo, Annie’s is a well-known natural and organic food producer, and very much conveys the feeling of a small environmentally-oriented company even with $204 million in sales reported for fiscal year 2013, according to Natural and Organic Foods and Beverages in Canada by Packaged Facts. The deal saw General Mill...
October 8, 2014Tyson’s recent moves respond to the growing trend among consumers, particularly Millennials, to view humane treatment of livestock animals as an ethical imperative, and an important component of corporate policies for marketers involved in meat, poultry, and dairycase products.
May 12, 2017“Free Range,” “Grass Fed,” “All Natural,” “Pasture Raised” - it all sounds so appealing how can any meat eater resist? And, in fact, plenty don’t. From all evidence, the market for beef, pork, lamb, bison, and venison raised in idyllic conditions is growing steadily. The USDA reports that meat (along with fish and poultry) has been the fastest growing component of the overall organic food market over the last decade. In addition, according to research from the USDA’s Economic Research Service (E...
September 11, 2014Unlike conventional supermarkets, Whole Foods Market and Trader Joe’s are destinations: places consumers seek out and travel to over long distances. The two chains’ retail strengths echo similar market strategies as they seek to capitalize on growing consumer interest in natural and organic products. In many ways, they also have very similar-and actually often the same-customers. Yet, the striking differences between the two chains are what keep the same consumers shopping at both. At Whole Food...
March 5, 2014Searching for market research on healthy food products? Packaged Facts has it covered. Purchase either Non-GMO Foods: U.S. and Global Market Perspective, 2nd Edition or Natural and Organic Foods and Beverages in the U.S., 4th Edition by December 1 and receive 5% off with promo PFQUINOA. “What’s quinoa?” It’s a question that’s conceivably crossed the mind of just about any American consumer who has either shopped at Whole Foods in the past few years or who has adopted a healthier lifestyle comp...
August 24, 2015