Books: United States Report

Report Overview

This report forecasts to 2029 US book publishing revenues in nominal US dollars. Total revenues are segmented by market as follows: textbooks; professional, technical, and scholarly; adult trade; children's; general reference; and other markets.Total revenues (excluding other markets) are also segmented by media type in terms of: print, digital, and other media such as CDs and e-books published on physical media.

To illustrate historical trends, total revenues and the various segments are provided in annual series from 2019 to 2024.

Publishers who exclusively publish books on the internet are excluded from the scope of this report.

This report includes the results of a proprietary national online consumer survey of US adults (age 18+). This Freedonia Focus Reports National Survey has a sample size of approximately 1,500, screened for response quality, and representative of the US population on the demographic measures of age, gender, geographic region, race/ethnicity, household income, and the presence/absence of children in the household.

Key macroeconomic indicators are also provided with quantified trends. Other various topics, including profiles of pertinent leading companies, are covered in this report. A full outline of report items by page is available in the Table of Contents.

Related NAICS Codes:

• 323117 Books Printing
• 323120 Support Activities for Printing
• 424920 Book, Periodical, and Newspaper Merchant Wholesalers
• 451211 Book Stores
• 453310 Used Merchandise Stores
• 511130 Book Publishers

Table of Contents

HIGHLIGHTS

MARKET ENVIRONMENT

Historical Trends

Key Economic Indicators

Book Printing Overview

Retail Overview

Regulatory Factors

MARKET SEGMENTATION & FORECASTS

Textbooks

Professional, Technical, & Scholarly

Adult Trade

Children’s

General Reference

Other Markets

MEDIA TYPE SEGMENTATION & FORECASTS

Print

Digital

Other Media

INDUSTRY STRUCTURE

Industry Characteristics

Market Leaders

ABOUT THIS REPORT

Scope

Sources

Industry Codes

Freedonia Methodology

Resources

LIST OF TABLES & FIGURES

Figure 1 | Key Trends in US Book Publishing Revenues, 2024 – 2029

Figure 2 | US Book Publishing Revenue Trends, 2019 – 2024

Table 1 | Key Indicators for US Book Publishing Revenues; 2019, 2024, 2029 (US$ bil)

Figure 3 | US Books PCE by Retail Channel, 2019 – 2024 (US$ bil)

Table 2 | US Books PCE by Retail Channel, 2019 – 2024 (US$ mil)

Figure 4 | US Books PCE by Retail Channel, 2019 – 2024 (%)

Figure 5 | US Book Publishing Revenues by Market, 2019 – 2029 (US$ bil)

Table 3 | US Book Publishing Revenues by Market, 2019 – 2024 (US$ mil)

Table 4 | US Book Publishing Revenues by Market, 2024 – 2029 (US$ mil)

Figure 6 | US Survey: Frequency of Reading & Book Acquisition, 2024 (% of adults)

Figure 7 | US Survey: Sources of Information Influential to Recent Book Purchases, 2024 (% of adults)

Figure 8 | US Survey: Elements Influential to Recent Book Purchases, 2024 (% of adults)

Figure 9 | US Textbooks Book Publishing Revenues w/ Resident Population Aged 5-24 Years Old, 2019 – 2029

Figure 10 | US Children’s Book Publishing Revenues w/ Resident Population Under 15 Years Old, 2019 – 2029

Figure 11 | US Book Publishing Revenues by Market, 2019 – 2029 (%)

Figure 12 | US Book Publishing Revenues by Media Type, 2019 – 2029 (US$ bil)

Table 5 | US Book Publishing Revenues by Media Type, 2019 – 2024 (US$ mil)

Table 6 | US Book Publishing Revenues by Media Type, 2024 – 2029 (US$ mil)

Figure 13 | US Book Publishing Revenues by Media Type, 2019 – 2029 (%)

Table 7 | Leading Participants in the US Book Publishing Industry by Market

Table 8 | NAICS & SIC Codes Related to Book Publishing