Personal Care Appliances: United States

Report Overview

This report forecasts to 2022 and 2026 US personal care appliance demand and shipments in nominal US dollars at the manufacturer level. Total demand is segmented by product in terms of: massage; hair styling; grooming; oral care; room humidifiers; and other products such as electric blankets, skincare appliances, and heating pads.

To illustrate historical trends, total demand, total shipments, the various segments, and trade are provided in annual series from 2011 to 2021.

Parts and non-electric personal care appliances (e.g., manual toothbrushes, wet razors) are excluded from this report. Professional-grade personal care appliances, grooming devices used for agricultural and horticultural purposes, commercial (i.e., chair-type) hair dryers, and air purifiers are also excluded from the scope of this report. Re-exports of personal care appliances are excluded from demand and trade figures.

Key macroeconomic indicators are also provided with quantified trends. Other various topics, including profiles of pertinent leading companies, are covered in this report. A full outline of report items by page is available in the Table of Contents.

Related NAICS Codes:
335210 Small Electrical Appliance Manufacturing

• Historical Trends
• Key Economic Indicators
• Trade
• Hairdressing Salon & Personal Grooming Revenues
• Retail Overview

• Massage
• Hair Styling
• Grooming
• Room Humidifiers
• Oral Care
• Other Products

• Industry Characteristics
• Market Leaders

• Scope
• Sources
• Industry Codes
• Freedonia Methodology
• Resources

• Figure 1 | Key Trends in US Personal Care Appliances Demand, 2021 - 2026
• Figure 2 | US Personal Care Appliances Demand Trends, 2011 - 2021
• Figure 3 | US Personal Care Appliances Shipment Trends, 2011 - 2021
• Table 1 | Key Indicators for US Personal Care Appliances Demand, 2011 - 2026 (US$ bil)
• Figure 4 | US Personal Care Appliances Trade, 2011 - 2021 (US$ mil)
• Table 2 | US Personal Care Appliances Trade, 2011 - 2021 (US$ mil)
• Figure 5 | US Hairdressing Salon & Personal Grooming Establishment Revenues, 2011 - 2026 (US$ bil)
• Table 3 | US Hairdressing Salon & Personal Grooming Establishment Revenues, 2011 - 2026 (US$ bil)
• Figure 6 | US Personal Care Appliances Demand by Product, 2011 - 2026 (US$ mil)
• Table 4 | US Personal Care Appliances Demand by Product, 2011 - 2026 (US$ mil)
• Figure 7 | US Personal Care Appliances Demand by Product, 2011 - 2026 (2011=100)
• Figure 8 | US Personal Care Appliances Demand by Product, 2011 - 2026 (%)
• Figure 9 | US Personal Care Appliance Shipments, 2011 - 2026 (US$ bil)
• Table 5 | US Personal Care Appliance Shipments, 2011 - 2026 (US$ bil)
• Figure 10 | US Survey: Owns a Hand-Held Massager, 2021 (% of Age Group)
• Figure 11 | US Massage Appliance Demand w/ US Population Aged 65 Years & Older, 2011 - 2026
• Figure 12 | US Hair Styling Appliance Demand w/ US Female Population, 2011 - 2026
• Figure 13 | US Grooming Appliance Demand w/ US Male Population, 2011 - 2026
• Figure 14 | US Survey: Owns Oral Irrigation Device, 2021 (% of Age Group)
• Table 6 | Leading Suppliers to the US Personal Care Appliance Market by Product
• Table 7 | NAICS & SIC Codes Related to Personal Care Appliances