Table of Contents
1. Executive Summary
2. Factors Impacting Demand
COVID-19 Pandemic
Virus Trends
Impact on Economy
Impact on Surface Disinfectant Wipes Demand
Demographic Trends
Sustainability
Private Label Premiumization & Diversification
Wipes Regulations
Pricing Trends
3. Consumer Insights
Retail Demand
Any Surface Cleaning Wipes Purchase in the Past 12 Months
Gender & Presence of Children
Income
Multiple Surface Cleaning Wipes Purchases in Last 12 Months
Gender & Presence of Children
Income
4. Markets
Historical Market Trends
Demand by Market
Household Surface Disinfectant Wipes
Healthcare Surface Disinfectant Wipes
Foodservice Surface Disinfectant Wipes
Other Markets
5. Competitive Analysis
Key Suppliers
Supply Chain Challenges Due to COVID-19 Pandemic
Competitive Strategies
New Product Development
Low-Cost Position
Product Placement
Market Segmentation
Cooperative Agreements
6. Appendix
Scope
Definitions
Abbreviations
Freedonia Methodology
Study-Specific Methodology
Sources
Associations & Agencies
Related Studies & Reports
Macroeconomic Assumptions
Economic Environment
Demographic Trends
Housing Stock
Consumer Spending
Manufacturers' Shipments
List of Tables
3. Consumer Insights
Table 3-1 | "Which kind of disposable wipes did you buy at any point in the past 12 months?" by Gender & Family Structure, 2019 vs. 2020 (percent responding affirmative)
Table 3-2 | Percent of Households Purchasing Surface Cleaning Wipes at Any Point in the Past 12 Months by Household Income Bracket, 2019 vs. 2020 (percent)
Table 3-3 | Percent of Individuals & Households Purchasing Multiple Surface Cleaning Wipes at Any Point in the Past 12 Months by Gender & Presence of Children, 2019 vs. 2020 (percent)
Table 3-4 | Percent of Households Purchasing Multiple Surface Cleaning Wipes at Any Point in the Past 12 Months by Household Income Bracket, 2019 vs. 2020 (percent)
4. Markets
Table 4-1 | Surface Disinfectant Wipes Demand, 2009 - 2024 (million dollars & million units)
Table 4-2 | Household Surface Disinfectant Wipes Demand, 2009 - 2024 (million dollars & million units)
Table 4-3 | Healthcare Surface Disinfectant Wipes Demand, 2009 - 2024 (million dollars & million units)
Table 4-4 | Foodservice Surface Disinfectant Wipes Demand, 2009 - 2024 (million dollars & million units)
Table 4-5 | Surface Disinfectant Wipes Demand in Other Markets, 2009 - 2024 (million dollars & million units)
5. Competitive Analysis
Table 5-1 | Selected Cooperative Agreements
6. Appendix
Table 6-1 | Relevant Industry Codes
Table 6-2 | Relevant HS Codes
Table 6-3 | Abbreviations & Acronyms Used in Study
Table 6-4 | Macroeconomic Indicators, 2009 - 2024 (billion 2012 dollars)
Table 6-5 | Population & Households, 2009 - 2024 (millions)
Table 6-6 | Housing Stock by Type, 2009 - 2024 (million units)
Table 6-7 | Personal Consumption Expenditures, 2009 - 2024 (billion dollars)
Table 6-8 | Manufacturers' Shipments, 2009 - 2024 (billion dollars)
List of Figures
1. Executive Summary
Figure 1-1 | Key Findings in the Surface Disinfectant Wipes Market
2. Factors Impacting Demand
Figure 2-1 | Number of Confirmed COVID-19 Cases by Region & Country (as of July 6, 2020)
Figure 2-2 | Economic Indicators: Annual Percent Change, 2020 - 2023 (% CAGR)
Figure 2-3 | Surface Cleaning Wipes Purchases in Past 12 Months by Gender, Presence of Children, & Age Group, 2020 (percent responding)
Figure 2-4 | Average Surface Disinfectant Wipes Price, 2009 - 2024 (cents per unit)
3. Consumer Insights
Figure 3-1 | Surface Disinfectant Wipes Retail Demand, 2009 - 2024 (million dollars)
Figure 3-2 | Surface Disinfectant Wipes Retail Level Market Share, 2019 (million dollars)
Figure 3-3 | Surface Cleaning Wipes Purchase Trends: 2019 vs. 2020
Figure 3-4 | Percent of Households Purchasing Surface Cleaning Wipes at Any Point in the Past 12 Months by Household Income Bracket, 2019 vs. 2020 (percent)
Figure 3-5 | Percent of Individuals & Households Purchasing Multiple Surface Cleaning Wipes at Any Point in the Past 12 Months by Gender & Presence of Children, 2019 vs. 2020 (percent)
Figure 3-6 | Percent of Households Purchasing Multiple Surface Cleaning Wipes at Any Point in the Past 12 Months by Household Income Bracket, 2019 vs. 2020 (percent)
4. Markets
Figure 4-1 | Surface Disinfectant Wipes Demand, 2000 - 2019 (million dollars)
Figure 4-2 | Surface Disinfectant Wipes Demand, 2009 - 2020 (million dollars)
Figure 4-3 | Household Surface Disinfectant Wipes Demand, 2009 - 2020 (million dollars)
Figure 4-4 | Healthcare Surface Disinfectant Wipes Demand, 2009 - 2020 (million dollars)
Figure 4-5 | Foodservice Surface Disinfectant Wipes Demand, 2009 - 2020 (million dollars)
Figure 4-6 | Surface Disinfectant Wipes Demand in Other Markets, 2009 - 2020 (million dollars)
Figure 4-7 | Short vs. Long-Term Impact of COVID-19 on Surface Disinfectant Wipes in Other Markets
5. Competitive Analysis
Figure 5-1 | Surface Disinfectant Wipes Converters' Level Market Share, 2019 (million dollars)
6. Appendix
Figure 6-1 | Annual Growth in Real GDP, 2000 - 2019, Compared to 1980 - 2005 Average (percent)
Figure 6-2 | Annual Population Growth, 2004 - 2019 (percent)
Figure 6-3 | Housing Stock by Year of Construction, 2019 (percent)
© by The Freedonia Group, a division of MarketResearch.com