US demand for bituminous roofing is forecast to decline to 24.9 million squares in 2026. Real gains will be restrained by the significant levels of roofing demand in 2020 and 2021, and sustained weakness in the commercial segment, which accounts for the largest share of bituminous roofing demand.
- prices remaining elevated for most products following the inflation- and supply chain-related spikes of 2021 and 2022
- demand in reroofing applications is expected to be more robust than in new construction
Performance attributes will sustain demand for bituminous roofing in the smaller residential market.
- Despite the continued popularity of steep-slope roofing in single-family housing, bituminous roofing is often sought out for its moisture resistance properties.
- The multifamily housing segment will continue rely on bituminous roofing systems.
This Freedonia industry study analyzes the 28.6 million square US market for bituminous roofing. It presents historical demand data (2011, 2016, and 2021) and forecasts (2026 and 2031) as well as annual data for years 2018-2025. Unit demand data is shown for bituminous roofing by type (modified bitumen, built-up roofing) and market (new and reroofing demand in both residential and commercial buildings). The study also evaluates company market share and competitive analysis on industry competitors including CertainTeed, Elevate, GAF, Johns Manville, Owens Corning, and Polyglass USA.