Private Label Credit Cards in the U.S., 13th Edition
Industry Reports, United States
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FAQs
For the purposes of this report, we define branded credit cards as credit cards carrying the logo of one of the four leading US card associations: American Express, Discover, Mastercard, and Visa. They can be used anywhere that association logo is accepted for payment.
Credit card issuers and merchants may partner to issue a closed-loop credit card that does not run on the card network rails.
EMV stands for Europay, Mastercard, and Visa, and is a financial industry-wide technology and security standard that has rendered card cloning for fraudulent purposes obsolete.
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