Some of the most frequently asked questions around EMR in recent months have been about the deployment of tablet computers and other mobile devices in K-12 classrooms. If you are a computer company, such as Apple, Microsoft, Samsung, Google, etc., or an investment banker who follows computer companies, you obviously need to know how your brand is doing compared to its competitors. You’d want to know who has the highest market share. Ideally, you’d also like to know which tablet brand(s) educator...
June 19, 2014Simba Information talked to Samsung senior manager education Diane Ashby about company efforts in K-12 in the March 28 issue of Electronic Education Report. An accompanying article in the issue details Samsung’s partnerships with three school districts. Samsung (Ridgefield Park, NJ) is a brand widely known in the consumer space that also competes in the K-20 market; this spring the company is introducing new Chromebook and tablet options for schools. Samsung is hearing that there are three a...
March 27, 2014By: Michael Norris The latest versions of the iPad are shipping today: the iPad Air and the iPad Mini. Both are improved, and with the price of the tablets still the same as last year (save for a $30 price reduction for the first generation of the iPad Mini) there are probably a lot of people thinking about giving one as a gift this year-or buying one for themselves and handing their ‘outdated’ tablet to their children. They’ve seen the cute commercials, just like I have. This is the generat...
November 1, 2013Simba Information, a media and market research firm behind The Rise and Impact of Self Publishing 2013-2014 , The iPad and Its Owner and other intelligence tools, has released the eighth edition of Children’s Publishing Market Forecast, which has increased its coverage of activity in the children’s/YA book market to educational apps to be used by children. Since the core of Children’s Publishing Market Forecast 2014 is based on a series of nationally representative surveys of 2,000 adults, thi...
October 22, 2013