Veganuary offers the opportunity to remember that plant-based eating and sustainability are some of the top food trends affecting consumer preferences and food product launches in recent years, causing more general consumers to think about these issues, not just those following veganism or vegetarianism.
January 20, 2021Historically, a simple mention of “100% Juice” was sufficient to encourage a consumer to purchase fruit beverages based on what appeared to be a healthy choice. However, with greater consumer awareness of the sugar content of juice, the movement of consumers away from sugary beverages, and the decline of traditional breakfast habits, fruit beverage shipments have been on a recent decline. As manufacturers change their product lines to appeal to new consumer habits, a range of new beverage options marketed as healthy has entered the market.
January 7, 2019