Bathroom Organization Products

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Home Storage

This study analyzes the US market for bathroom organization products. This includes purchases made by consumers, including those installed themselves (DIY) or by professionals.

Sales data are presented by product, material, and installation type.

Products are discussed in terms of:

bins, baskets, and totes
shelving
modular units (e.g., organization kits or systems) and various components (e.g., cubes, drawers, bins, open racks, shelves, and rods)
hanging storage
accessories and hardware (e.g., drawer and shelf dividers, hooks, jewelry tray inserts, lazy susans, pull-out drawers, valet rods)

Material segments include:

metal and wire, including plastic coated wire
plastic
wood and laminate, including solid wood and laminate-covered engineered wood
wicker, rattan, and other natural weaves, such as hyacinth, seagrass, and bamboo
textiles and other materials (e.g., canvas, vinyl, glass)

Installation segments are do-it-yourself (DIY) and professional. In addition, retail sales are discussed by product type.

Sales of products to nonresidential end users are not included. Also excluded are:

conventional cabinets
furniture, including bookcases
laundry baskets
preinstalled accessories
waste baskets and recycle bins

Sales of bathroom organization products are examined by product and market in US dollars at the manufacturers’ level, unless noted otherwise (as in the Retail Sales Trends section). Historical data for 2010, 2015, and 2020 and forecasts for 2025 and 2030 are presented in current dollars (which are not adjusted to account for inflation).

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Table of Contents

1. Executive Summary

2. About This Report

Report Details

Market Scope & Product Description

Impact of COVID-19 Pandemic

How We Use Our Homes

Sales of Home Organization Products

3. Overview

Historical Market Trends

General Sales Trends

Installation Trends (DIY vs. Professional)

Materials Trends

Pricing Trends

Housing Stock

Consumer Trends

Media Influence on Home Organization

Organization Attitudes

Design & Style Trends

Urban Living & Downsizing

Baby Boomers & Empty Nesters

Bathroom Remodeling Trends

Bathroom Organization Purchasing Trends

Homeownership Trends

Home Improvement Trends

4. Products

Sales by Product

Shower & Bath Caddies & Other Hanging Storage

Bins, Baskets, & Totes

Shelving

Modular Units

Accessories & Hardware

5. Key Suppliers & Industry Structure

Industry Composition

Key Suppliers

Distribution

Retail Sales Trends

6. Appendix

Scope

Definitions

Freedonia Methodology

Study-Specific Methodology

Sources

Associations & Agencies

Related Studies & Reports

Macroeconomic Assumptions

Economic Environment

Demographics

Consumer Spending

Residential Building Construction

Housing Completions

List of Tables

2. About This Report

Table 2-1 | Annual Bathroom Organization Product Sales, 2019 - 2021 (million dollars)

3. Overview

Table 3-1 | Bathroom Organization Product Sales, 2010 - 2020 (million dollars)

Table 3-2 | Bathroom Organization Products: DIY vs. Professional Installation, 2010 - 2030 (million dollars)

Table 3-3 | Bathroom Organization Product Sales by Material, 2010 - 2030 (million dollars)

Table 3-4 | Characteristics of US Housing Stock, 2010 - 2030 (millions)

Table 3-5 | Share of Population Who Considers Themselves Efficient & Organized by Gender, 2020

Table 3-6 | Organization Attitudes by Age Group, 2020 (% respondents)

Table 3-7 | Key Bathroom Organization Product Design & Style Trends

Table 3-8 | Number of Adults per Household, 2010 - 2020 (% of households)

Table 3-9 | Bathroom Remodeling Activity: Intentions & Completions, 2021 (% of respondents)

Table 3-10 | Homeownership & Rental of Residences in the US, 2010 - 2020 (% of respondents)

Table 3-11 | Coronavirus Changes in Home Improvement Projects by Income Bracket, 2020 (percent of consumers)

4. Products

Table 4-1 | Bathroom Organization Product Sales by Type, 2010 - 2030 (million dollars)

Table 4-2 | Shower & Bath Caddies & Other Hanging Storage Sales by Type & Material, 2010 - 2030 (million dollars)

Table 4-3 | Bathroom Bins, Baskets, & Totes Sales by Material, 2010 - 2030 (million dollars)

Table 4-4 | Bathroom Shelving Sales by Material, 2010 - 2030 (million dollars)

Table 4-5 | Bathroom Modular Unit Sales by Material, 2010 - 2030 (million dollars)

Table 4-6 | Bathroom Organization Accessories & Hardware Sales by Material, 2010 - 2030 (million dollars)

5. Key Suppliers & Industry Structure

Table 5-1 | Selected Suppliers of Bathroom Organization Products

Table 5-2 | Retail Sales of Bathroom Organization Products by Product, 2010 - 2030 (million dollars)

6. Appendix

Table 6-1 | Relevant Industry Codes

Table 6-2 | Relevant HS Codes

Table 6-3 | Macroeconomic Indicators, 2010 - 2030 (billion 2012 dollars)

Table 6-4 | Population & Households, 2010 - 2030 (million persons)

Table 6-5 | Personal Consumption Expenditures, 2010 - 2030 (billion dollars)

Table 6-6 | Residential Building Construction Expenditures, 2010 - 2030 (billion dollars & billion 2012 dollars)

Table 6-7 | New Housing Indicators, 2010 - 2030

List of Figures

1. Executive Summary

Figure 1-1 | Bathroom Organization Product Market

2. About This Report

Figure 2-1 | Annual Bathroom Organization Product Sales Growth, 2018 - 2024 (% annual growth)

3. Overview

Figure 3-1 | Bathroom Organization Product Sales, 2000 - 2020 (million dollars)

Figure 3-2 | Bathroom Organization Product Sales, 2010 - 2030 (million dollars)

Figure 3-3 | Bathroom Organization Product Sales by Material, 2010 - 2030 (million dollars)

Figure 3-4 | Baby Boomer Age Range Over Time, 2010 - 2030

Figure 3-5 | The Intended Room for Recent Home Organization Product Purchases, 2020 (% of respondents who bought home organization products in the past 12 months)

Figure 3-6 | Bathroom Organization Products By Type, 2020 (% of respondents who bought bathroom organization products in the past 12 months)

Figure 3-7 | Consumer Agreement on Changing Home Improvement Projects Due to the Coronavirus, 2021 (percent of consumers)

4. Products

Figure 4-1 | Bathroom Organization Product Sales by Type, 2010 - 2030 (million dollars)

Figure 4-2 | Bathroom Hanging Storage Sales by Material, 2010 - 2030 (million dollars)

Figure 4-3 | Bathroom Bins, Baskets, & Totes Sales by Material, 2010 - 2030 (million dollars)

Figure 4-4 | Bathroom Shelving Sales by Material, 2010 - 2030 (million dollars)

Figure 4-5 | Bathroom Modular Unit Sales by Material, 2010 - 2030 (million dollars)

Figure 4-6 | Bathroom Organization Accessories & Hardware Sales by Material, 2010 - 2030 (million dollars)

6. Appendix

Figure 6-1 | New Housing Square Footage by Housing Type, 2005 - 2020