Beverage Packaging Consumer Insights

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Beverage Packaging

Consumer beverage shopping habits are evolving, most notably via online shopping, but also affected by work-from-home habits, on-the-go patterns, and sustainability preferences. Therefore, an analysis of consumer trends can give insight to ways in which packaging can present opportunities, through additional sales, marketing initiatives, and product innovations.

This report contains analysis and data-driven discussions relating to beverage packaging, including a look at COVID-19 pandemic era health and shopping trends, sustainability views, and beverage shopping habits, behaviors, and attitudes.

This report includes analysis, data, trends, and customized cross tabs using two survey resources:

  • data from The Freedonia Group’s proprietary national online survey conducted in April-May 2020, August 2020, November-December 2020, February-March 2021, June 2021, August-September 2021, October-November 2021, November-December 2021, February 2022, May 2022. August 2022, and November 2022
  • data from syndicated national consumer survey results from MRI-Simmons Spring 2022 Report

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