Companies are being forced to operate in an environment with an unprecedented degree of uncertainty, with near- and medium-term visibility greatly reduced by the pandemic’s spread. See Freedonia Custom Research's Michael Igelnik's assessment.
July 16, 2020Some healthcare segments are already well established in the homecare setting, but others will need to quickly adapt to the movement toward more frequent in-home patient care services. Freedonia Custom Research's William Cochran addresses the trends and opportunities.
June 18, 2020The cornerstone of any successful market strategy is a clearly defined market segmentation that identifies, measures and profiles discrete segments that, in turn, provide a company focus and knowledge.
May 12, 2020The haphazard nature of single-use plastic bans is forming a complex regulatory landscape for disposables across the US.
March 30, 2020Deciphering trade data is tricky at the best of times. Now, with several major world powers embroiled in a contentious trade war, understanding the global trade climate might be more confusing than ever. For more clarity, check out these 3 keys to finding and using trade data.
September 6, 2018Secondary data is a crucial component of strategic decision-making. But sometimes it's tough to tell whether or not the information you've gathered is accurate. Next time you doubt a piece of data, ask yourself these 5 questions to determine whether it suits your needs.
April 26, 2018Increasing global competition and rapid advancements in technology have made owning and operating a business more challenging than ever. Check out these 3 business problems that a trusted market research firm can help you solve.
March 22, 2018Check out an excerpt from "The 5 Keys to Estimating Market Size for Strategic Decision Making”, a new white paper from Freedonia Custom Research.
March 15, 2018