Bottled Water: United States Report

Report Overview

This report forecasts to 2029 US bottled water retail sales in gallons and nominal US dollars. Total retail sales by value are segmented by type in terms of: convenience/PET still water; seltzer, sparkling, and mineral water; and jug/bulk still water.

To illustrate historical trends, total bottled water retail sales in volume and value terms, and the various segments by value are provided for 2019-2024.

This report focuses on the market for bottled water sold to consumers in the US via retail channels. All retail distribution channels are covered, including supermarkets and grocery stores, mass merchandisers and supercenters, warehouse clubs, specialty food stores, health/natural food stores, convenience stores, drugstores, dollar stores, vending machines, and direct sales channels like online and mail order.

Alcoholic beverages are excluded from this report.

Freedonia quantifies trends in various measures of growth and volatility. Growth calculated as a compound annual growth rate (CAGR) employs, by definition, only the first and last datapoints over a period. The CAGR is used to describe forecast growth, defined as the expected trend beginning in the base year and ending in the forecast year. Readers are encouraged to consider historical volatility when assessing particular annual values along the forecast trend, including in the forecast year.

A full outline of report items by page is available in the Table of Contents.

Who is this report for?

• Beverage Producers: to understand the market size, trends, segmentation, and competitive landscape of the bottled water industry in the US, and identify opportunities and challenges for their business
• Packaging Suppliers: to help identify the most promising segments of the beverage industry and adjust their packaging offerings accordingly
• Investors and Analysts: To gain insights into the financial performance and growth potential of the bottled water sector, and make informed decisions about investing in or advising beverage companies

Related NAICS Codes

Table of Contents

HIGHLIGHTS

• Market Size
• Consumer Insights
• Key Opportunities

• Scope
• Sources
• Industry Codes
• Resources

• Figure 1 | Key Trends in US Bottled Water Retail Sales, 2024 – 2029
• Table 1 | US Bottled Water Retail Sales, 2019 – 2029 (US$ mil & mil gal)
• Figure 2 | US Bottled Water Retail Sales by Type, 2019 – 2029 (US$ bil)
• Table 2 | US Bottled Water Retail Sales by Type; 2019 – 2024, 2029 (US$ mil)
• Table 3 | Consumption Rates for Bottled Water, 2021 – 2024 (% of households)
• Table 4 | Drinks/Glasses of Bottled Water in Last 7 Days, 2020 – 2024 (% of households that drink bottled water & sparkling water/seltzer)
• Table 5 | Water Filter Ownership, 2014 – 2024 (% of households)
• Table 6 | Consumption Rates for Flavored Alcoholic Beverages/Coolers, 2014 – 2024 (% of adults)
• Table 7 | NAICS & SIC Codes Related to Bottled Water