Focus Reports
Co-Branded Credit Card Usage Trends: United States Report
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Report Overview
This report provides US retail co-branded credit card usage trends in nominal US dollars. The report emphasizes recent changes in retail co-branded credit card program features and benefits, partner and issuer co-branded card strategies and competitive trends, co-branded growth trends among issuers and networks, and related trend and opportunity spotting.
A full outline of report items by page is available in the Table of Contents.
Related NAICS Codes
| NAICS Code(s) | Code Description |
|---|---|
| 522110 | Commercial Banking |
| 522120 | Savings Institutions |
| 522190 | Other Depository Credit Intermediation |
| 522210 | Credit Card Issuing |
| 522220 | Sales Financing |
| 522292 | Real Estate Credit |
| 522293 | International Trade Financing |
| 522294 | Secondary Market Financing |
| 522298 | All Other Nondepository Credit Intermediation |
| 522320 | Financial Transactions Processing, Reserve, and Clearinghouse Activities |
| 541990 | All Other Professional, Scientific, and Technical Services |
Table of Contents
HIGHLIGHTS
- The Co-Branded Credit Card User
- Importance of Co-Branded Credit Card Features
- Scope
- Sources
- Industry Codes
- Resources
- Table 1 | Co-Branded Credit Cards: Own, Used in Last 30 Days, and Usage Rate; 2021 – 2025 (%)
- Table 2 | Co-Branded Credit Card Features That Users Deem Most Important: Top Five Features, December 2025 (% of respondents to “Thinking of the co-branded credit card you use most, which of these card features would be most important to you?”
- Table 3 | NAICS & SIC Codes Related to Co-Branded Credit Cards
