Focus Reports
Meal Kits: United States
This report forecasts US meal kit delivery service sales in US dollars for 2023-2027.
Free Sample Report
Request a free sample of this report and our team will email it to you.
Report Overview
Meal Kits: United States
This report forecasts US meal kit delivery service sales in US dollars for 2023-2027. To illustrate historical trends, meal kit delivery service sales are provided in annual series from 2019 to 2022.
Meal kit sales include those from meal kit delivery services (e.g., HelloFresh, Home Chef, Sunbasket, Blue Apron) and online sales from grocery stores or third-party services (e.g., Home Chef meal kits bought via Kroger.com or Instacart).
Other various topics, including profiles of pertinent leading companies, are covered in this report. A full outline of report items by page is available in the Table of Contents.
Related NAICS Codes:
445110 Supermarkets and Other Grocery (except Convenience) Stores
454110 Electronic Shopping and Mail-Order Houses
492210 Local Messengers and Local Delivery
- Highlights
- Market Overview
- Market Size
- The COVID-19 Pandemic Was the Jumpstart the Market Needed
- Convenience the Ultimate Selling Point for Busy Consumers
- Direct Sellers & Home Delivery Companies
- Celebrity Endorsements Used as a Marketing Tactic
- Meal Kit Options Targeted at Specific Demographics & Diets
- Increasingly Offering Prepared Ingredients to Save Time & Reduce Mess
- Meal Kits Are Not Just a Product – The Service is Also Like a Home Cooking Class
- Offering Meal Kits Without a Subscription/Via Stores
- Customization of Meals & Varying Levels of Preparation Required
- Lower Priced Meal Kits for Price-Sensitive Consumers
- Use of Food Ordering Methods & Online Food Purchases
- Purchases of Meal Kits & Prepared Meals from Retailers in the Last 12 Months
- Use of Meal Kit Delivery Services
- Growth Opportunities
- Targeting Baby Boomers & the Silent Generation, Who Are Less Likely to Shop Online
- Expansion of Meal Delivery Options for Children & Families
- Appealing to Customers Trying to Resist Impulse Buys
- Target Special Occasions to Interest Infrequent Customers
- Meal Kits & Prepared Meal Delivery Services Can Reduce Food Waste at Home
- Competing Products & Services
- Home Chef Services Compete with the Meal Kit & Meal Delivery Concept
- Restaurant Delivery from Third Parties
- Key Consumer Trends
- Packaging Trends
- The Balance Between Effective, Sustainable, & Low-Cost Packaging
- Targeting Excessive Packaging for Reduction & Elimination
- Protective Packaging Is Important For Product Integrity
- A Shift from Expensive Set-Up Boxes to Other Paper Packaging
- Reusable Packaging
- Opportunities for Biodegradable & Compostable Packaging
- Industry Structure
- Market Share
- HelloFresh
- Home Chef
- Sunbasket
- Other Leading Companies
- About This Report
- Scope
- Sources
- Industry Codes
- Resources
