Pet Food Shopper Behavior & Channel Competition: United States
This report discusses pet food shopper behavior and the competition among channels in the retail pet market. Report coverage includes e-commerce, mass merchandisers
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Report Overview
This report discusses pet food shopper behavior and the competition among channels in the retail pet market. Report coverage includes e-commerce, mass merchandisers.
supercenters and supermarkets, pet specialty stores, and the veterinary sector. Along with sales data and share quantification, the discussion examines competitive dynamics, pet product shopper psychographics, and customer demographics by channel and key retailers (such as Amazon, Chewy, Walmart, PetSmart, and Petco). A full outline of report items by page is available in the Table of Contents
Related NAICS Codes
| NAICS Code(s) | Code Description |
|---|---|
| 311111 | Dog and Cat Food Mfg |
| 311119 | Other Animal Food Mfg |
| 424990 | Other Miscellaneous Nondurable Goods Merchant Wholesalers |
| 453910 | Pet and Pet Supplies Stores |
Table of Contents
HIGHLIGHTS- Market Highlights
- Category Dynamics
- Channel Competition & Shopper Draw
- Private Label, Fresh Food, & Premiumization
- Loyalty, Exclusivity, & Cross-Shopping
- Shopper Demographics & Competitive Implications
- Scope
- Sources
- Industry Codes
- Resources
- Table 1 | Pet Food Shopping Patterns by Leading Channels, 2021 – 2025 (% of category shopper households)
- Figure 1 | Pet Food Shopper Draw: Internet Overall, Chewy, Amazon, and All Other Websites; 2023 – 2025 (% of category shopper households)
- Figure 2 | Pet Food Shopper Loyalty Rates by Channel, 2025 (% of category shopper households who exclusively buy through channel)
- Table 2 | NAICS & SIC Codes Related to Pet Products
